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The authors looks at the problem of missing audiences in the games market, in this case young females. He shows that when it comes to operating in an industry where the purchase profile is at odds with market place demographics capturing this ‘lost audience’ is vital.

BYK‐Chemie GmbH are now making available for the UK paints and inks industries a range of silicone and polysiloxane additives for controlling surface defects. These include bad levelling, substrate wetting, cratering due to overspray or dust, airdraft sensitivity, Bénard cells, ghosting or telegraphing.

The division between town and country in most areas of the world is marked and shows little evidence of any closer association, but in this country recent history with its wide economic changes has made the division less deep than in times past, but still within living memory. Time was when country folk were almost a distinct breed, living under conditions for the most part primitive.

The evolution of Internet Technology has influenced the basis of education by introducing new methodologies in to teaching and giving a new dimension to distance learning. On the other hand, there is an emerging need on the users part to define some standards that will be used for judging the quality and effectiveness of the educational Websites. In this project, a presentation of evaluation methodology of Virtual Learning Environments (VLEs) is presented, along with basic guidelines that must be followed when evaluating a VLE. This report emphasizes the importance of evaluation in the educational practice and presents a review of the current literature in terms of helping the VLE practitioner to find his own way concerning the evaluation process.

To respond to the COVID-19 “infodemic” and combat fraud and misinformation about the virus, social media platforms coordinated with government healthcare agencies around the world to elevate authoritative content about the novel coronavirus. These public health authorities included national and global public health organisations, such as the Centers for Disease Control and Prevention (CDC) and the World Health Organisation (WHO). In this article, the authors evaluate the effectiveness of this strategy by asking two key questions: (1) Did people engage with authoritative health content on social media? (2) Was this content trusted?

The authors explore these issues by drawing on data from a global online questionnaire on “Public Trust in Experts” (n = 429) conducted during the initial phase of the pandemic in May 2020, a crucial period when reliable information was urgently required to influence behaviour and minimise harm.

The authors found that while the majority of those surveyed noticed authoritative health content online, there remained significant issues in terms of Internet users trusting the information shared by government healthcare agencies and public health authorities online.

In what follows, the authors examine the role of trust in implementing this novel public health strategy and assess the capacity for such policies to reduce individual and social harm.

The peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-12-2021-0655

The duties of the Public Analyst necessarily bring him more or less into contact with the members of his local authority. His work, like that of the other chief officers, is dealt with by one or more Committees before the results as a whole are submitted to the Council. The actual part played by the Committee or Committees depends on the will of the Council, and is in no way laid down by law. One thing is quite clear, namely, that the jurisdiction of the Committee and of the Council only extends the proceedings prior, and subsequent to the analysis of the samples. The nature of the analyses, the scientific methods employed, and the opinions based on the analytical results are entirely in the hands of the Public Analyst himself. The authority may not agree with him, and may not follow his advice, but unless there is very strong reason for doubting his competence, it is their duty to avail themselves of his expert knowledge and experience, and he is obliged to place his services at their disposal in these directions however inadequately he may be paid.

Under this heading are published regularly abstracts of all Reports and Memoranda of the Aeronautical Research Council, Technical Reports and Translations of the United States National Aeronautics and Space Administration and publications of other similar Research Bodies as issued.

EVERYONE interested in the British library movement will learn with sorrow and regret that one of its greatest friends and strongest champions has passed away, in the person of Thomas Greenwood, the kind‐hearted and generous advocate of libraries, who won the respect and regard of every English libiarian. From one of his own periodicals the following particulars are abstracted:—

Down my way in October there was the “unique event of a Trade Union leader being inslalled by his boss” as the TU leader so described it.