Dario Henrique Alliprandini, Gabriela Scur, Ana Paula Vilas Boas Viveiros Lopes and Mariana Maciel Wakatsuki
This study identifies and analyzes practices related to declarative knowledge of organizational learning in the product development process (PDP) that uses the Stage-Gate (SG…
Abstract
Purpose
This study identifies and analyzes practices related to declarative knowledge of organizational learning in the product development process (PDP) that uses the Stage-Gate (SG) system.
Design/methodology/approach
The field research was conducted with a qualitative approach through a case study. The study object was a multinational company in the automotive sector that is highly competent in truck chassis design with a PDP based on the SG system.
Findings
The authors identified PDPs associated with the elements of declarative knowledge of organizational learning in intra- and inter-development teams. Rather than merely being a checklist, each gate in the SG system has the potential to become a more effective and robust intra-team learning practice and promote inputs for continuous improvement in the process through its use as a checkpoint of the five elements of declarative knowledge during the development activities.
Research limitations/implications
The case study was conducted in a multinational company in the automotive sector, whose business units are divided by competencies. The unit studied is a reference in truck chassis and is located in the State of São Paulo, Brazil.
Practical implications
The research model presented can be used to evaluate how companies exploit their activities and practices to leverage organizational learning in PDP. That is, the model can be used as a diagnostic reference for declarative knowledge in companies that apply the SG system to manage PDP.
Originality/value
The study focuses on a model of PDP analysis, aspects of organizational learning and declarative knowledge, in that the model it assists in the collection, distribution and use of information to the development team members with a view for products with greater innovation potential.
Propósito
Esta pesquisa tem como objetivo identificar e analisar práticas relacionadas ao conhecimento declarativo da aprendizagem organizacional no processo de desenvolvimento de produtos que utilizam o sistema Stage-Gate (SG).
Metodologia
A pesquisa de campo foi realizada com abordagem qualitativa por meio de um estudo de caso. O objeto de estudo foi uma empresa multinacional do setor automotivo de alta competência em projeto de chassis de caminhões com processo de desenvolvimento de produto baseado no sistema Stage-Gate.
Resultados
A descrição das práticas já existentes no PDP de uma empresa multinacional do setor automotivo e que estão associadas aos elementos do conhecimento declarativo da aprendizagem organizacional nos ambientes intra e inter equipe. O gate ao invés de ser apenas um checklist, tem potential de se tornar uma prática de aprendizado intra-equipe mais efetiva e robusta e promover inputs para melhoria contínua do PDP através da utilização dele como um ponto de verificação dos 5 elementos do conhecimento declarativo que foram conduzidos pelo time de projeto durante as atividades de desenvolvimento.
Implicações práticas
O modelo de análise apresentado pelo artigo pode servir como base de avaliação de como as empresas exploram suas atividades e práticas de desenvolvimento de produtos durante as revisões de fase para garantir a aprendizagem organizacional, ou seja, como referencial de diagnóstico do conhecimento declarativo em empresas que aplicam a sistemática de stage-gates para o gerenciamento de PDP.
Originalidade
O artigo une em um modelo para análise de PDP, aspectos de aprendizagem organizacional e conhecimento declarativo, na medida em que ela auxilia na coleta, distribuição e utilização de informação aos membros do PDP com vistas a produtos com maior potential de inovação.
Details
Keywords
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
Abstract
Purpose
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
Firms are able to enhance their product development process (PDP) by utilizing of a Stage-Gate (SG) system to evaluate its performance. Emphasis on declarative knowledge elements during analysis of critical events at each phase of SG can facilitate learning within and across teams and help achieve the goal of continuous improvement through learning.
Originality/value
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.