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The purpose of this paper is to compare the effectiveness of the cognitive-affect behavior (CAB) model and the theory of reasoned action (TRA) model as well as their extended forms (with product knowledge) in predicting everyday green consumption among non-Hispanic White and Hispanic consumers.

Survey data from a convenience sample of 249 non-Hispanic Whites and 425 Hispanic adults were used to test the two models through structural equation modeling analyses.

While all tested models explained green consumption in both samples adequately, the basic TRA and the TPB (extended TRA) models were superior to the basic and extended CAB models. Including product knowledge further enhanced the predictive power of the two basic models.

Self-reported surveys are subject to social desirability bias in the reporting of intentions and actual purchases of green products. Future research may attempt to collect data on actual green purchases. The selection of a general consumption context is limited in distinguishing between high- and low-involvement products. Future research should test the relative effectiveness of these models among specific green products with different levels of involvement.

Marketing and strategic communication programs should focus on increasing consumers’ positive attitudes about purchasing green products and promote green purchase intentions using intention-generating promotional tactics. This paper also stresses the need to increase consumers’ concrete knowledge about green products to drive actual purchase behavior.

This paper can help communicators to further promote green consumption for routinely purchased consumer goods, which will ultimately enhance a healthier and more sustainable environment.

This paper extends the literature about green consumption, providing insights about the relative effectiveness of two widely accepted consumer behavior models. It implies that some models excel over others in terms of their explanatory power across consumer populations regardless of socio-demographic differences. It also stresses the importance of specifying explicitly behavioral control variables in green consumption research and provides a viable basis for the development of strategic marketing.

The paper presents final results of a comparative research on young Brazilian collegians in the 18–24-year-old age bracket. The objective was to understand the interactions and ways in which they transit within the physical and digital Web spaces and, within their transits, set up “circulatory territories,” deepen and enrich their secondary socialization setups and sociability, as well as their processes of individuation within the historic condition in which youth lives.

The study is supported by conceptual contributions offered by the sociology of youth, circulatory territory, socialization, sociability, and individuation. Research was carried out with students of two different universities: a public/state one and a public/municipal/foundational one situated in different urban centers of the southeastern region of the country. Procedures were qualitative and quantitative – closed questions forms, interviews, registries in field notebooks, etc.

The results of the investigation demonstrate: (a) that the representatives of the two student collectives studied circulate in physical and digital territories, setting up circulatory territories; (b) there are also different youth lifestyles, either due to social positions and the fact that they possess social capital, or because of differences and inequalities referring to gender, race/ethnicity (whites and non-whites), living situations.

In this manner, the study indicates the importance of questioning the homogenized image of connected youth since some collegians’ lives are limited due to their condition as young workers, while others live their youth condition as a social moratorium, being able to produce other manners of being and of living in the world.

Previous research is mixed regarding consumer reactions and concerns regarding product brands with foreign‐sounding names. This paper aims to study the perception and purchase intent of foreign‐name brands in a sample of adult US and Chinese consumers.

US and Chinese consumers completed a 23‐item bilingual questionnaire to assess perceptions of foreign names on brand attitude and purchase intent for low‐involvement products, using two fictitious soft drink products.

The paper finds that there were no differences between US and Chinese consumers in attitudes towards foreign products or foreign brand names, except in the case of perceived deception. There were differences in perceptions that the product name was not authentic to the country of origin. Differences in purchase intent were driven by product type and price rather than country of origin or brand name.

When there is incongruence between product type and perceived country of origin, favorability for the product diminishes. Price, taste and packaging design may be more important in determining purchase intent.

While previous research looked at foreign brand names for high‐involvement products, this study addresses a low‐involvement product with mass‐market potential. China's and the USA's role as major consumers for global brands makes this study all the more relevant.

The purpose of this paper is to find throughout history examples of wealth management of a family or business families that can be assimilated into the current concept of family offices (FOs). In such examples, the study identifies characteristics associated with the different dimensions of the concept of socioemotional wealth (SEW).

Drawing on the socioemotional perspective, this paper relates significant examples of FOs based on historical stages (ancient history, the middle ages, modern history, the contemporary period and the actual world). Each case is discussed with an effort to identify the dimensions of the SEW that fit and help in understanding the organization studied.

Mainly, FOs allow the management of the family legacy, philanthropy, promotion of entrepreneurship and family wealth preservation for future generations. Autonomy in decision-making, privacy and confidentiality and the achievement of more intangible goals make the FO preferable to other institutions. Through the study of historical cases, the FO constitutes a structure with objectives and activities that have remained consistent from Rome to the present, regardless of historical, political or social context. The results also identify four out of five FIBER dimensions of SEW.

In addition to contributing to the scarce literature on FOs, this paper uses various examples of historical periods to better understand its origin, evolution and current state. A selection of examples at different times allows us to verify that FOs undergo a series of changes throughout history but maintain their characteristics regardless of the historical context. This paper is the first to explore the origin and development of the FO as organization. Building on the findings, the authors present a conceptual SEW framework to deepen in the knowledge of FO. This framework could help researchers and practitioners in future researches providing a conceptual link that demonstrates the components of the SEW perspective best fit the objectives pursued by business families when establishing a family office.

The purpose of this paper is twofold: first, to compare the assessment in two subjects of the Business Administration Degree between Finland and Spain and, second, to test whether there are factors such as gender, age, subject, students’ motivation, or preferences that may have an impact on the assessment.

A survey was designed for students enrolled in Statistics and Financial Accounting subjects in the two universities, and multivariate statistical analysis were run.

First, coursework marks are higher than the final examination marks. In both universities and subjects, learning is enhanced by student involvement in coursework activities that are directly related to the learning outcomes. Second, there are differences in assessment by culture, gender, and type of subject. Finnish students are more used to work in teams and apply varied teaching resources than Spanish students.

The sample size and the analyses are from two subjects in two universities. More similar studies are needed to generalize the findings.

There are several implications for Higher Education. First, university policymakers should design training courses on the good implementation of new assessment processes and criteria in order to align learning objectives and assessment criteria. Second, teachers from different countries should openly discuss their manner of assessment and promote creativity and innovation in their methodologies to assess learning outcomes. Third, students should engage with deeper learning and competence development in subjects. This will contribute to their future employability.

Our findings not only question the concept of assessment validity and the compulsory relationship between assessment and learning but also provide suggestions to improve assessment criteria.

An electroencephalography (EEG) examination may cause psychological stress in children with autism that can interfere with the examination results. The objective information on the presence or absence of psycho-emotional stress in patients can help interpret electroencephalograms. This paper aimed to demonstrate the potential of noninvasive objective diagnostics of emotional stress in autistic children undergoing an EEG examination based on analysis of saliva.

This study involved 19 children with autism spectrum disorder (ASD) (ICD-10 F84.0); the mean age was seven years. During EEG examination of the children, behavioral parameters were assessed. The activity of cytochrome P450 reductase (CYPOR) in saliva was measured before and after the EEG procedure using lucigenin-enhanced nicotinamide adenine dinucleotide phosphate-stimulated chemiluminescence assay.

Significant differences in CYPOR activity were found between the children who were distressed during an EEG examination and the children without behavioral disturbances (Mann–Whitney test, p = 0.002). Thus, the EEG examination resulted in an increase in CYPOR activity in saliva cells, which may prove the stressful effect of this procedure on autistic children.

The chemiluminescent indices reflecting the activity of microsomal CYPOR in cells presenting in saliva correlate with the absence or presence of psychological stress in children; this phenomenon can be explained by an increased metabolism of the stress hormone, cortisol, by the cytochrome P450 microsomal system. Furthermore, the proposed method is completely safe, noninvasive, rapid (recording time is 20 min), inexpensive and promising for an objective assessment of psycho-emotional stress in autistic children undergoing medical examinations.

This paper analyzes how an infertile body is shaped by social discourses and reproductive technologies. Reproductive governances are articulated in this context by ideas and social values regarding family and motherhood, the binomial of infertility-TRA, legislation and norms and health professionals' practices. In addition, it shows how diverse infertile bodies experience (and withstand) these reproductive governances. Various sources have been consulted, including newspapers, biographical books, bibliographic sources from specialized literature and interviews carried out by the author.