Mahed Maddah, Tala Mirzaei and Miguel Aguirre-Urreta
The widespread use of mobile devices raises concerns about their negative effects on users’ well-being but also presents business opportunities. To harness this phenomenon…
Abstract
Purpose
The widespread use of mobile devices raises concerns about their negative effects on users’ well-being but also presents business opportunities. To harness this phenomenon effectively, understanding various aspects of user engagement is essential. This study aims to develop and empirically evaluate a conceptual framework for examining user engagement in mobile technology.
Design/methodology/approach
This study explores user engagement with mobile technology. The authors developed a conceptual model and collected data through an online survey, focusing on engagement with mobile apps, services and devices. The authors analyzed the data to identify factors influencing each aspect of the mobile engagement.
Findings
The findings suggest that engaging mobile apps should be visually appealing, novel, reliable and enjoyable. Mobile services engage users when they are easily accessible and adaptable to diverse needs. These results emphasize the importance of dissecting mobile technology engagement into app, service and device engagement for a deeper understanding of their impacts.
Originality/value
This study underscores the significance of comprehensively understanding user engagement in mobile technology. By delineating engagement dimensions and their determinants, it offers insights for businesses to optimize strategies in leveraging mobile user behavior. This structured approach enhances theoretical understanding and has practical implications for designing user-centric mobile technology solutions.
Details
Keywords
Mahed Maddah and Pouyan Esmaeilzadeh
Online social networks can bridge the gap between distant individuals by simulating online experiences that closely resemble physical interactions. While people have positive…
Abstract
Purpose
Online social networks can bridge the gap between distant individuals by simulating online experiences that closely resemble physical interactions. While people have positive experiences, such as joy, in a physical relationship and would like to enjoy those experiences online, they also have negative experiences, such as being subject to a lie. An online social network may allow users to lie to simulate a real-world social group better. However, lying must be prevented on social networks as unethical behavior. Thus, this study aims to investigate an ethical dilemma raised due to the two abovementioned perspectives.
Design/methodology/approach
This paper examines different aspects of lying in social networks, using a comprehensive descriptive literature review approach and a classification scheme.
Findings
Contrary to their initial intent, social networks are disrupting the traditional notion of human interaction, either by disregarding the presence of dishonesty or by attempting to regulate relationships. In this research, the authors examine the challenges of these two perspectives by identifying enablers, consequences and control measures of lying on social networks at the individual, social and technological levels. The authors also develop a framework to facilitate investigating this dilemma.
Originality/value
This paper examines a controversial topic. Although lying is unethical, allowing users to lie may be considered an appealing feature of social network platforms. This paper offers a framework to propose several research directions for future studies. This study’s examination focuses on the challenges associated with deception on social networks, prompting the formulation of three crucial questions regarding the potential impact of technology on such behavior.