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Article
Publication date: 13 March 2017

Zsuzsanna Szalkai and Mária Magyar

The purpose of this paper is to investigate the strategy of contract manufacturers (CMs). The research question is the following: how can the strategy of CMs be explained? The…

512

Abstract

Purpose

The purpose of this paper is to investigate the strategy of contract manufacturers (CMs). The research question is the following: how can the strategy of CMs be explained? The purpose is to better understand this activity though using different theoretical approaches and analyzing two customer relationships of a Hungarian CM, Videoton Holding.

Design/methodology/approach

The primary theoretical background is the relational view of strategy, and the concept of the business model is used for the analysis. The authors confront the literature about this topic in strategic management using the industrial marketing and purchasing approach to strategy; namely, strategizing. Through the case study of Videoton the authors explore how the company became a highly developed CM from its origins as an original equipment manufacturer company.

Findings

Through comparing theory the authors have created a research framework which is adapted to the empirical findings. In the CM’s strategy it is crucial to understand how partners are able to synchronize key propositions, key resources and key actors while taking the network of the firms into consideration.

Originality/value

The paper is novel in that the authors investigate the strategy of a supplier from their own perspective, not that of a customer. Applying and contrasting different theoretical approaches to this particular topic may considered to be valuable as well.

Details

IMP Journal, vol. 11 no. 1
Type: Research Article
ISSN: 2059-1403

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Article
Publication date: 29 January 2021

Tibor Mandják, Zsuzsanna Szalkai, Erika Hlédik, Edit Neumann-Bódi, Mária Magyar and Judit Simon

The main goal of the paper is to describe the knowledge interconnection process embedded in an interactive business relationship. The purpose of this study is to understand the…

433

Abstract

Purpose

The main goal of the paper is to describe the knowledge interconnection process embedded in an interactive business relationship. The purpose of this study is to understand the knowledge interconnection inside the supplier-buyer relationship in the field of contract manufacturing. The knowledge interconnection process is defined by the authors as a process linked to business relationships, which contains different types of knowledge and various sub-processes related to them.

Design/methodology/approach

The Industrial Marketing and Purchasing Group (IMP) research framework has been applied and the contribution is a better understanding of the role of knowledge in the interactive business world. The empirical evidence is based on a case study of a Hungarian contract manufacturing company. This paper describes empirical, qualitative research about knowledge interconnection processes applying an abductive research design.

Findings

The knowledge interconnection process is linked to business relationships. It is a complex process, which contains three types of knowledge and five sub-processes. The knowledge evolution indicates the links between the different types of knowledge. The sub-processes relate to different types of knowledge and allow the flow of knowledge between the supplier and the buyer. In the business relationship, this flow of knowledge makes possible the new knowledge creation. A model of the knowledge interconnection process has been developed.

Research limitations/implications

Single case studies can create rich descriptions of complex phenomena, but the possibility for generalization is limited. Another limitation is that the knowledge interconnection process has been studied only from the supplier’s perspective. The present research extends IMP’s knowledge of embedded knowledge. In addition, empirical research contributes to the emerging field of IMP research that explores knowledge as a resource but lacks an empirical foundation.

Practical implications

The knowledge interconnection process is a decisive factor in the development and maintenance of long-term customer relations in the field of contract manufacturing. The evolution of knowledge types – from the body of knowledge to knowledge in use – demands the management of different sub-processes. Knowledge selection, knowledge recombination, knowledge mobilization and new knowledge creation processes are more strongly related to the supplier-customer dyad, while the knowledge relocation process has a network character. The knowledge interconnection process influences the company’s body of knowledge and its relationship management capability.

Originality/value

The originality of the study is, on the one hand, an empirical examination of the process of knowledge interconnection. On the other hand, the development of a model of the knowledge interconnection process. A further feature is that empirical research has been conducted in the field of contract manufacturing.

Details

Journal of Business & Industrial Marketing, vol. 36 no. 9
Type: Research Article
ISSN: 0885-8624

Keywords

Available. Content available
Article
Publication date: 13 April 2015

Antonella La Rocca

1073

Abstract

Details

IMP Journal, vol. 9 no. 1
Type: Research Article
ISSN: 2059-1403

Available. Content available
Article
Publication date: 13 March 2017

Alexandra Waluszewski and Ivan Snehota

2143

Abstract

Details

IMP Journal, vol. 11 no. 1
Type: Research Article
ISSN: 2059-1403

Available. Content available
Book part
Publication date: 17 August 2017

Free Access. Free Access

Abstract

Details

No Business is an Island
Type: Book
ISBN: 978-1-78714-550-4

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Article
Publication date: 4 January 2021

Karolina Lendák-Kabók

The aim of this article is to explore the perceptions of women in science, technology, engineering and mathematics (STEM) fields in two ethnic groups (majority Serb and minority…

298

Abstract

Purpose

The aim of this article is to explore the perceptions of women in science, technology, engineering and mathematics (STEM) fields in two ethnic groups (majority Serb and minority Hungarian) in a multiethnic region – Vojvodina, in Serbia – from an intersectional perspective.

Design/methodology/approach

A qualitative study was implemented, capitalizing on in-depth, semi-structured interviews with university faculty members from two ethnic groups working in a multiethnic region of Serbia (Vojvodina) in the STEM field of studies. Intersectionality as a theoretical approach was applied to reveal the interconnectedness between gender, ethnicity and field of studies.

Findings

The intersectional analysis indicates that minority Hungarian women are more conservative and less inclusive toward other women in STEM, thus they continue to build and enforce gender-based stereotypes. Their lack of inclusiveness is due to having had to overcome a situation of “double jeopardy” (Almquist, 1975) when building a career in STEM, being both members of an ethnic minority and women in STEM. Majority Serb women have adopted masculine patterns of behavior, try to blend in, and become “one of the boys” (Powell and Sang, 2015) in order to diminish the gender penalty and be seen as equal to men. Both minority and majority women agreed that deeply rooted gender stereotypes prevent women from choosing a career in STEM and identified the need for more inclusive education programs at all levels and for more female role models in STEM.

Originality/value

The study contributes by increasing understanding of ethnic minority and majority women's issues in STEM studies in Serbia from an intersectional perspective. It may be relevant to policy makers and contribute to the development of policy recommendations that steer more women in general and ethnic minority women specifically toward STEM, with the ultimate goal of enabling Serbia to develop not only socially but also economically. The paper contributes to the limited research on the STEM-related career experiences of ethnic minority Hungarian women and majority Serb women in Serbia and in the Western Balkans in general.

Details

Equality, Diversity and Inclusion: An International Journal, vol. 40 no. 5
Type: Research Article
ISSN: 2040-7149

Keywords

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Article
Publication date: 20 November 2007

George K. Stylios

Examines the thirteenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects…

1618

Abstract

Examines the thirteenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects discussed include cotton fabric processing, asbestos substitutes, textile adjuncts to cardiovascular surgery, wet textile processes, hand evaluation, nanotechnology, thermoplastic composites, robotic ironing, protective clothing (agricultural and industrial), ecological aspects of fibre properties – to name but a few! There would appear to be no limit to the future potential for textile applications.

Details

International Journal of Clothing Science and Technology, vol. 19 no. 6
Type: Research Article
ISSN: 0955-6222

Keywords

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Article
Publication date: 14 November 2008

George K. Stylios

Examines the fourteenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects…

1278

Abstract

Examines the fourteenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects discussed include cotton fabric processing, asbestos substitutes, textile adjuncts to cardiovascular surgery, wet textile processes, hand evaluation, nanotechnology, thermoplastic composites, robotic ironing, protective clothing (agricultural and industrial), ecological aspects of fibre properties – to name but a few! There would appear to be no limit to the future potential for textile applications.

Details

International Journal of Clothing Science and Technology, vol. 20 no. 6
Type: Research Article
ISSN: 0955-6222

Keywords

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Book part
Publication date: 13 May 2017

Laura Nota, Maria Cristina Ginevra, Ilaria Di Maggio and Salvatore Soresi

The chapter will explore steps that might be taken within the context of schools to encourage the creation of an inclusive social environment. In particular, it examines the roles…

Abstract

The chapter will explore steps that might be taken within the context of schools to encourage the creation of an inclusive social environment. In particular, it examines the roles played by parents of children with and without disability, as co-constructing agents of inclusion. Particular emphasis will be placed on parental attributes of hope, optimism, and courage. At this regards, an international review on these parental resources will be reported, highlighting their key role in enabling parents to face challenging child and family circumstances – including disability, living in poverty, or experiencing cultural segregation and discrimination, and in promoting inclusion. Lastly, qualitative and quantitative assessment instruments to assess these resources will be presented and suggestions to promote them will be provided.

Details

Working with Families for Inclusive Education
Type: Book
ISBN: 978-1-78714-260-2

Keywords

Available. Content available
Book part
Publication date: 22 October 2020

Abstract

Details

Faculty and Student Research in Practicing Academic Freedom
Type: Book
ISBN: 978-1-83982-701-3

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