When the role of the Online Information Centre was first under discussion one of the formal objectives decided for the Centre was the maintenance of a register of online users in…
Abstract
When the role of the Online Information Centre was first under discussion one of the formal objectives decided for the Centre was the maintenance of a register of online users in the UK. After the Centre had been in existence for only a short while it became very obvious that a number of our enquirers required referral to personal contacts. Enquirers who were new to online felt there was a need for them to make contact with established users doing online searching in similar subject areas to themselves. Also, users often obtain their experience in a narrow range of databases, and do not have the required expertise to do a thorough search on an unfamiliar database. It was therefore considered that it would be beneficial for the users if they could be referred to an experienced user of the database they wished to search for the necessary details. This would be particularly useful where there is no formal representative for the database in this country, or where the enquirer wanted to obtain the views of actual users. The databank was therefore given high priority and questionnaires were sent out in July 1979.
Given free choice in a school cafeteria 12‐year‐olds were found to prefer foods which were high in fat and sugar. Their knowledge regarding differences between healthy and less…
Abstract
Given free choice in a school cafeteria 12‐year‐olds were found to prefer foods which were high in fat and sugar. Their knowledge regarding differences between healthy and less healthy foods was better than their knowledge of specific nutrient‐rich foods. However, while this knowledge is a prerequisite to understanding the role of diet to health, knowledge alone has been insufficient to bring about healthier dietary choice. In the long term if positive dietary change is to be achieved, the role of factors such as social and economic background in modifying food choice must be considered.
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Packed lunches are a popular form of midday meal for children at school. This study of 11‐12‐year‐old children in Northern Ireland found sandwiches, crisps, chocolate and…
Abstract
Packed lunches are a popular form of midday meal for children at school. This study of 11‐12‐year‐old children in Northern Ireland found sandwiches, crisps, chocolate and carbonated drinks to be popular items included in a packed lunch. Dairy produce and fruit were poorly represented. The nutritional quality varied with the type of lunch. The contribution of fat and saturated fatty acids to total energy intake were in all cases far in excess of recommended dietary guidelines. Such high intakes of fat militate against the reduction in the incidence of coronary heart disease in Northern Ireland. The intake of dietary fibre and several micronutrients were inadequate. Knowledge of healthier foods was not translated into food consumption. If major diseases in the longer term are to be minimised a challenge exists for those responsible for food preparation ± parents, food processors and suppliers in the hospitality industry to produce foods which are healthier while not adversely affecting their acceptability to children.
Clive Bingley, Edwin Fleming and Sarah Lawson
THERE MUST BE, I think, some sort of automatic professional override‐switch which cuts in on lawyers and slows them down to a pace not exceeding two yards per hour whenever two…
Abstract
THERE MUST BE, I think, some sort of automatic professional override‐switch which cuts in on lawyers and slows them down to a pace not exceeding two yards per hour whenever two parties to a proposed agreement indicate that they wish to complete a deal with extraordinary swiftness.
Ayantunji Gbadamosi, Ojo Olukayode Iwaloye and David Bamber
Given the diversity which exists among various groups of consumers, the purpose of this paper is to explore students' consumption of non‐alcoholic beverages in Nigeria.
Abstract
Purpose
Given the diversity which exists among various groups of consumers, the purpose of this paper is to explore students' consumption of non‐alcoholic beverages in Nigeria.
Design/methodology/approach
Three focus groups and 20 in‐depth interviews were conducted with students in three universities located in Lagos, Nigeria.
Findings
Initial findings indicate that these students' consumption of non‐alcoholic beverages is influenced in many ways. Nevertheless, the most striking of these influences are found to be convenience of purchase, along with availability, price, health concerns, and culture/social reasons.
Originality/value
The main contribution of the study lies in the relevance of segmentation, targeting, and positioning activities of business organisations in respect of marketing of non‐alcoholic beverages. Based on the findings, the empirical study will serve as a valuable input to marketers in their planning, analysis, and implementation of appropriate marketing strategies to students vis‐à‐vis the highlighted influences on their consumption of this category of food. It will thus serve as a tool for creating competitive advantage in this prevailing volatile business environment.