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1 – 6 of 6Estimates of online sales by product categories reveal that certain types of products fare better than others. A few conceptual papers have offered frameworks to assess the…
Abstract
Estimates of online sales by product categories reveal that certain types of products fare better than others. A few conceptual papers have offered frameworks to assess the compatibility of a product to online marketing and sales. These frameworks that are based on product characteristics could help explain the differences in the asymmetrical success of online retailing. This paper reports the results of an empirical study that investigated differences between Internet shopping intentions for products categorized by cost and tangibility. Analyses of data, collected through a mail survey from over 750 respondents, show that intentions to shop using the Internet differ by tangibility of product. Reasons for this discrepancy are provided through an examination of salient and normative beliefs, along with implications for online merchants.
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Leo R. Vijayasarathy and Joseph M. Jones
The use of print catalogs for direct marketing has a long history of success. Today, telecommunication networks, such as the Internet, offer the potential to reach a larger market…
Abstract
The use of print catalogs for direct marketing has a long history of success. Today, telecommunication networks, such as the Internet, offer the potential to reach a larger market through the use of online catalogs that could be dynamic, flexible, and consumer‐responsive. This paper reports the results of an empirical study that compared individuals’ attitudes and intentions to shop using print and Internet catalogs. The findings suggest that individuals perceived differences between the two catalog media on the shopping factors of reliability, tangibility, and consumer risk. Further, product value, pre‐order information, post‐selection information, shopping experience, and consumer risk emerged as the factors that influenced attitudes and intentions to shop using print and Internet catalogs.
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Leo R. Vijayasarathy and Michael L. Tyler
Reports the results of a survey on Electronic Data Interchange (EDI) use in the retail industry. Finds that contrary to expectations, the extent of EDI adoption is fairly modest…
Abstract
Reports the results of a survey on Electronic Data Interchange (EDI) use in the retail industry. Finds that contrary to expectations, the extent of EDI adoption is fairly modest with few companies employing EDI for transactions other than purchase orders and invoicing. Discovers that the motivating factors for the adoption of EDI appear to be rooted in tangible economic gains such as reductions in inventory and operating costs and intangible benefits in the form of improved vendor relations and competitive advantage are also perceived as important antecedents of EDI use in the retail industry.
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Joseph M. Jones and Leo R. Vijayasarathy
Internet shopping has received considerable attention in the popular press as the future of in‐home shopping. Although actual sales figures attributed to this direct mode of…
Abstract
Internet shopping has received considerable attention in the popular press as the future of in‐home shopping. Although actual sales figures attributed to this direct mode of shopping are relatively modest in comparison to predictions, there are too many potential benefits to consumers and retailers alike to ignore Internet shopping as a fad. The authors present findings from an exploratory, empirical investigation of perceptions of Internet catalog shopping and more traditional print catalog shopping. The study extends previous research on strategy developments for direct modes of shopping and examines two factors (personality and important other people) that might influence perceptions. Preliminary results suggest that there are significant differences in individuals’ perceptions of Internet catalog shopping and print catalog shopping, and perceptions differ by individual differences in personality (levels of need‐for‐cognition) and influence of important other people. Finally, the authors present research propositions that deserve further attention.
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Mahak Sharma, Haseena Alkatheeri, Fauzia Jabeen and Rajat Sehrawat
This study investigates the impact of supplier visibility on the adoption of sustainable practices and supply chain performance. The paper applies contingent Resource-Based View…
Abstract
Purpose
This study investigates the impact of supplier visibility on the adoption of sustainable practices and supply chain performance. The paper applies contingent Resource-Based View to explain how information sharing with customers and suppliers and supply chain traceability has influenced visibility; visibility has impacted supply chain velocity sustainable practices, and finally, supply chain performance.
Design/methodology/approach
This research analyses 263 survey responses from UK retail (grocery) stores' executives and managers for perishable food during the COVID-19 pandemic.
Findings
The research results indicate that both supply chain traceability and information sharing (customers) positively influence visibility. Further, visibility positively influences the adoption of sustainable practices and velocity, positively impacting supply chain performance. However, information sharing with the customer has no significant influence on performance, and information sharing with the supplier has no significant relationship with visibility.
Originality/value
This research is the first attempt that explores the contingent Resource-Based View for the perishable food supply chain. Further, the empirical evidence provides meaningful insights for academics and industry by filling a crucial lacuna in the literature.
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Ana C. Silva, Oswaldo Lorenzo and Gonzalo Arturo Chavez
This paper aims to identify the relationship between national culture, enterprise application (EA) implementations and firm value for a sample of the largest and most actively…
Abstract
Purpose
This paper aims to identify the relationship between national culture, enterprise application (EA) implementations and firm value for a sample of the largest and most actively traded firms in Japan, the United Kingdom and the USA. The study seeks to contribute to a better understanding of the cultural traits that play a role in successful technological innovation.
Design/methodology/approach
Using 11 years of price and accounting data, as well as corporate announcements from English- and Japanese-speaking sources, this study applies event study methodology and fixed-effects regressions to a sample of international adopters of enterprise resource planning (ERP), customer relationship management (CRM), supply chain management and firm-specific applications.
Findings
The results show a country-related contrast in the way investors perceive value in EAs. Investors with national cultures that are more collectivist perceive their firms to be well-prepared to extract value from large-scale technologies. In contrast, individualistic cultures seem to face more implementation challenges.
Research limitations/implications
Although the study provides statistically significant results, a larger sample of countries and enterprise systems adopters would further enhance a generalization of results.
Practical implications
The empirical results provide evidence of the national culture traits that seem to increase the likelihood of success in enterprise systems implementations as seen from the perspective of actual investors.
Originality/value
The empirical study of how multiple EAs (ERP, SCR, CRM and SPECIFIC) and national culture differences interact with a market-based metric of value (stock market prices), while also using an international sample of firms from three distinct regions, is novel to the existent literature.
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