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The purpose of this paper is to investigate which exchange structure, direct or generalized exchange, better promotes community solidarity in online communities (OCs). Furthermore, it examines the moderating effects of activity intensity on the relationship between exchange structure and community solidarity in order to resolve the conflicts in extant literature.

The research model is developed based on the social exchange theory (SET). It also accommodates social structures as determinants of exchange structure, such as organizational identity orientation (OIO) and distributive justice norms. Data in this study were collected from 376 OCs through an e-mail survey.

Generalized exchange has stronger effects on community solidarity than direct exchange. Furthermore, there was a significant difference in the impact on community solidarity between generalized exchange and direct exchange at high-activity intensity levels, whereas no significant differences were found at low-activity intensity conditions. OIO significantly influences exchange structure. Additionally, equality norm significantly influences generalized exchange, whereas need norm significantly influences direct exchange.

In information systems research, there have not been any attempts to identify the determinants of exchange structure in OCs. Furthermore, only a couple of studies have empirically investigated the relationship between exchange structure and OC solidarity, and yet they found conflicting results. This research makes contributions to an enhancement of theoretical precision of the SET in two ways: by empirically examining the determinants of exchange structure, and by introducing a third variable, activity intensity, as a moderator of the relationship between exchange structure and OC solidarity.

In a sharing economy, economically inactive members can serve as providers owing to the low start-up costs. However, such providers may operate without sufficient knowledge of the market and policies, causing significant problems. To prevent illegal sharing, governments encourage providers to register their businesses after meeting certain requirements, but most providers still operate unregistered businesses. The purpose of this paper is to explore the causes of policy non-compliance and suggest measures that can induce compliance.

Based on the rational choice and deterrence theories, this study combines qualitative and quantitative research. The former is used to investigate the antecedent factors affecting compliance. Using the latter, this study assumes that the existence of platform operators can resolve information asymmetries. The qualitative findings provide the variables that can lead to policy compliance, while the quantitative research verifies the causal relationships.

Business registration by providers in the sharing economy arises from their subjective cost-benefit calculations of policy compliance. According to the qualitative research, they believe there is a low risk of detection of policy non-compliance by the government. The quantitative research suggests that interventions by platform operators could resolve information asymmetries between the government and providers.

This study designed a mechanism to guide providers toward policy compliance. To reduce friction with the existing market and ensure efficient growth, it is necessary to cooperate with sharing economy participants. The results suggest that the role of platform operators and the government is important.

The purpose of this study is to examine the effect of background music on consumer's psychological and physiological responses when watching sports advertisements. We investigated how consumers' exposure to background music affects emotional arousal, attention, brand attitude and purchase intentions; and further tested consumers' information processing by using the same measures. Effects of music on viewer responses were hypothesized using arousal theory while the information processing was hypothesized using hierarchy-of-effects model.

We employed a between-subjects experimental design with random assignment. Fifty-four participants were recruited with 27 in an experimental group and 27 in a control group. Quantitative electroencephalogram (qEEG) and self-report measures were used to assess information processing. A multivariate analysis of covariance was conducted to compare the mean differences of variables between the groups. Partial least squares algorithm and bootstrapping were performed to further explore the relationships among the measures.

Mean differences indicated that the background music exposed group's emotional arousal, attention, brand attitude and purchase intention were significantly higher than those of the non-exposure group. Path analysis showed that the level of arousal induced by watching sports advertisements affected attention, attention affected brand attitude and brand attitude affected purchase intention. Indirect paths from arousal to brand attitude and attention to purchase intention were significant.

This study provides practical implications for sports marketers regarding methods to increase the effectiveness of sport advertisement. Results might contribute theoretically to the sports advertisement field by demonstrating the relationship between physiological and marketing-effect factors. Our method of measuring physiological response using qEEG is also expected to influence physiological measurement in sports marketing.

To review a newly developed PCB fabrication process based on a parallel lamination technique.

This paper has been written to introduce the SAVIA process, a new parallel lamination technique for PCB fabrication. The basic concept of the SAVIA process has been described along with the individual process steps and the reliability issues. The advantages of SAVIA process have been also discussed in both economical and technological aspects.

It was found that the parallel lamination technique, a key process for SAVIA, was not only highly flexible and reliable but also a cost‐effective fabrication method for high performance PCB. With the SAVIA process, manufacturing lead‐times can be substantially reduced due to the nature of the parallel processing. It was also confirmed that a highly reliable metal alloy interconnection was created between the core and the adhesive layers during the lamination process. The formed metal alloy contacts showed excellent electrical and physical characteristics. The between layers was precise.

The value of this paper is to introduce a novel PCB fabrication process based on a parallel lamination technique that is superior to conventional build‐up processes from both technological and economical viewpoints. By applying a parallel lamination technique, it is expected that fabrication costs can be lowered due to reductions in manufacturing lead‐time.

From 1953 to 1961, the South Korean economy grew slowly; the average per capita GNP growth was a mere percent, amounting to less than $100 in 1961. Few people, therefore, look for the sources of later dynamism in this period. As Kyung Cho Chung (1956:225) wrote in the mid‐1950s: “[South Korea] faces grave economic difficulties. The limitations imposed by the Japanese have been succeeded by the division of the country, the general destruction incurred by the Korean War, and the attendant dislocation of the population, which has further disorganized the economy” (see also McCune 1956:191–192). T.R. Fehrenbach (1963:37), in his widely read book on the Korean War, prognosticated: “By themselves, the two halves [of Korea] might possibly build a viable economy by the year 2000, certainly not sooner.”

The purpose of this paper is to investigate the strategic role evolution of client‐following local subsidiaries of foreign automotive parts suppliers in China.

The units of analysis are five local subsidiaries of foreign automotive parts suppliers dealing with Beijing Hyundai Motor Corporation in China; a case study methodology based on interviews with managers of the subsidiaries was employed.

First, a modified version of Ferdows's model can be utilized to aptly analyze the strategic role changes of subsidiaries of foreign automotive parts suppliers which have followed their major client into the emerging market. Second, the development of a subsidiary's functional capabilities varies from subsidiary to subsidiary, depending on the headquarters' (HQ) global strategy and the nature of its interactions with external players. Third, the strategic role evolution of a subsidiary is critically influenced by the levels of its functional capabilities. Finally, the mechanism for a subsidiary's strategic role evolution can be explained by the interactions of three critical factors: the task assigned by HQ, the subsidiary's choice, and the local environment.

The external validity of this case study is yet to be verified and the possible gaps in perceptions between the subsidiary and the HQ have not yet been addressed. This is the first case study to address the strategic role evolution of client‐following subsidiaries of automotive parts suppliers.

This study presents the HQ with a framework for role assignments and a checklist for planning the development of a subsidiary's capabilities.

This is the first paper to investigate the strategic role evolution of local subsidiaries of foreign automotive parts suppliers in the emerging market, and it finds critical factors affecting capability development, which in turn shape the subsidiary's process of role evolution.

While the origin of Korean Industrial Relations goes back 150 years when the country opened its seaports to foreign countries, it didn’t emerge as a field of study until 1950s when academics began to write books and papers on the Korean labor movement, labor laws, and labor economics. In this paper, we sketch this history and describe important events and people that contributed to the development of industrial relations in Korea. Korean industrial relations in the early 20th century were significantly distorted by the 35-year-Japanese colonial rule (1910–1945). After regaining its independence, the U.S. backed, growth-oriented, military-based, authoritarian Korean government followed suit and consistently suppressed organized labor until 1987. Finally, the 1987 Great Labor Offensive allowed the labor movement to flourish in a democratized society. Three groups were especially influential in the field of industrial relations in the early 1960s: labor activists, religious leaders, and university faculty. Since then, numerous scholars have published books and papers on Korean industrial relations, whose perspectives, goals, and processes are still being debated and argued. The Korean Industrial Relations Association (KIRA) was formed on March 25, 1990 and many other academic and practitioner associations have also come into being since then. The future of industrial relations as a field of study in Korea does not seem bright, however. Issues regarding organized labor are losing attention because of a steadily shrinking unionization rate, changing societal attitude toward labor unions, and the enactment of new and improved laws and regulations regarding employment relationships more broadly. Thus, we suggest that emerging issues such as contingent workers, works councils and tripartite partnership, conflict management, and human rights will be addressed by the field of industrial relations in Korea only if this field breaks with its traditional focus on union and union–management relations.

The purpose of this paper is to identify the cause how the student movement in South Korea enjoyed the golden age in the 1970–1990s and could not be revived since the late 1990s and cannot be played a pivotal role again.

This study adopts historical analysis as primary methodology, traced the historical evolution of South Korean student activism in the 1970–1990s through analyzing secondary Korean literature and newspaper on the particular struggle cases in the period.

Social solidarity between society and student had played a pivotal role in the South Korean students' long activism in the struggle of the 1970–1990s. In the 1970–1980s, democratic election and constitutional reform set in the main purpose of struggle that attracted wide support from society and enjoyed maintaining a new member supply and their commitment despite authoritarian government's persistent oppression. When the sixth constitution was passed in 1987 with Democratization, the student decided to choose continuing struggle and set social cooperation with North Korea as the new goal, the sensitive issue in South Korea that confronted fierce criticism. Society chose to withdraw their support to the activism in the Yonsei University incident of 1996, rung a knell of long struggle since the 1970s.

The research identified the cause how South Korean students in university could persist long strike without particular internal resource production during three decades and ended the long struggle in the late 1990s; the existence of social solidarity between student and society was the main reason of continued new member supply and their commitment in the battle.

This chapter aims to build a systematization of the current theoretical and empirical academic contributions on smart working (SW) in the organization studies domain and to examine which are the main paths that researchers are concerning themselves with, with specific attention being paid to the new meaning that the work itself has acquired in the model proposed by SW. Particular consideration is devoted to an analysis of the characteristics of the present debate on this construct and the meaning of SW, identifying two different – and contrasting – approaches: one considers it as a totally new concept; the other is notable for its continuity with previous arrangements such as telework. Further, some relevant concepts, strictly related to that of SW in working environments are considered. In the last part of the chapter, some key points for further research are proposed to create stimuli for discussion in the community of organization studies and HRM scholars and among practitioners, given from the perspective of deepening the change in progress, the relevance for which there is general consensus.