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Article
Publication date: 18 September 2020

Wee Kheng Tan and Kuan-Ju Lu

The impact of smartphone use at tourist destinations on the relationship of travel companions and trip satisfaction remains unclear. This study considers differences in relational…

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Abstract

Purpose

The impact of smartphone use at tourist destinations on the relationship of travel companions and trip satisfaction remains unclear. This study considers differences in relational outcomes arising from smartphone use to kill time and reduce boredom during leisure travel with different companions, either family or friends, and uses the Riva's emotion regulation model to examine whether such smartphone use provides immediate relief from ostracism.

Design/methodology/approach

Partial least square (PLS) method and PLS multigroup analysis were used to analyze the data collected from 205 Taiwanese tourists (104 respondents vacationing with friends and 101 respondents with family).

Findings

This study found no negative effect of smartphone use to kill time and reduce boredom on relationship satisfaction and overall trip satisfaction. Smartphone use is rather limited as a contributor to trip satisfaction, and the effect of smartphone use depends on who the tourists are traveling with. The results reflect the effect of the established position of smartphones in everyday life, extending to tourism. The use of smartphones to kill time and avoid boredom is not a sufficiently “active” activity to serve as an effective immediate response to ostracism.

Originality/value

This study contributes to the continuing debate on the impact of new technologies on social relations. Although past studies have examined the relational outcomes of smartphone use, few have investigated this subject in the context of different travel companions. Using Riva's emotion regulation model, this study considers smartphone use as a possible response to ostracism.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 33 no. 4
Type: Research Article
ISSN: 1355-5855

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