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Article
Publication date: 29 October 2019

Khadijah M. Sayuti and Hanudin Amin

The purpose of this study is to examine the impacts of price fairness and Islamic altruism on the Islamic mortgage adoption along with theory of planned behaviour’s (TPB’s…

812

Abstract

Purpose

The purpose of this study is to examine the impacts of price fairness and Islamic altruism on the Islamic mortgage adoption along with theory of planned behaviour’s (TPB’s) constructs (i.e. attitude, subjective norm and perceived behavioural control). Attitude is also analysed as a mediator in this study.

Design/methodology/approach

Using TPB as a baseline theory, this study analyses the Islamic mortgage adoption involving a total of 281 Muslim consumers in Malaysia using partial least squares.

Findings

The results indicate that attitude, subjective norm, perceived behavioural control and price fairness significantly influence Muslim bank customers’ intention to choose Islamic home financing products. Other interesting findings are also provided.

Research limitations/implications

This study contains three limitations that include the geographical constraint, respondents’ selection and the limited number of factors used.

Practical implications

The results obtained can serve as a guideline for bank managers or marketers to generate better strategies, which are dynamic to improve the acceptance rate of Islamic mortgage.

Originality/value

This study extends the TPB flexibility to integrate with price fairness and Islamic altruism in the Islamic mortgage adoption context.

Details

International Journal of Housing Markets and Analysis, vol. 13 no. 5
Type: Research Article
ISSN: 1753-8270

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Article
Publication date: 29 September 2021

Khadijah M. Sayuti and Hanudin Amin

Using the theory of planned behaviour (TPB) as an analytical framework, this paper aims to investigate the direct effects of attitude, subjective norm, perceived behavioural…

705

Abstract

Purpose

Using the theory of planned behaviour (TPB) as an analytical framework, this paper aims to investigate the direct effects of attitude, subjective norm, perceived behavioural control, price fairness and Islamic altruism. It also explores how these path linkages can be moderated by Islamic altruism.

Design/methodology/approach

Data are gathered via survey questionnaires on 287 Muslim bank customers in major cities of East Malaysia. The data are then tested using partial least squares.

Findings

The results show that attitude, subjective norm, perceived behavioural control, price fairness and Islamic altruism are significantly influenced by Muslim bank customers’ intention to choose Islamic home financing products. Islamic altruism is also found to significantly moderate the relationship between price fairness and behavioural intention.

Research limitations/implications

Three limitations are available for future research that include the geographical restriction, respondents’ selection and a limited number of battery items used.

Practical implications

Essentially, the results of this study serve as a guide for Islamic bank managers or mortgage providers to improve their pertinent marketing strategies, which are vital to enhancing the acceptance rate of Islamic mortgage.

Originality/value

This study extends the TPB model by incorporating price fairness and Islamic altruism into the Islamic home financing context.

Details

Journal of Islamic Marketing, vol. 13 no. 8
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 16 August 2024

Laila A.H.F. Dashti, Tom Jackson, Andrew West and Lisa Jackson

Due to increasing scandals involving non-halal foods, contamination and fraudulent practices within the halal food supply chain, this paper aims to identify pivotal factors…

269

Abstract

Purpose

Due to increasing scandals involving non-halal foods, contamination and fraudulent practices within the halal food supply chain, this paper aims to identify pivotal factors closely tied to halal food traceability and subsequently proposes a comprehensive halal food traceability model rooted in these factors.

Design/methodology/approach

The approach involved conducting a content analysis to meticulously gather data from existing scholarly works. Subsequently, the authors analysed this data using a thematic approach.

Findings

The extensive literature review yielded the identification of eight pivotal factors for the adoption and implementation of effective halal food traceability systems. These factors encompass consensus on halal food standards, government support, meeting consumer demands, ensuring the authenticity of halal food integrity, leveraging technological advancements, adherence to halal standards and certification systems, fostering stakeholder collaboration and promoting research and educational initiatives. Building upon these factors, this study presents a halal food traceability factorial model that can serve as a foundation for constructing a robust and readily-adoptable traceability system within Muslim countries.

Practical implications

The proposed halal food traceability model offers invaluable insights to stakeholders within both private enterprises and governmental bodies. By taking into account the identified factors, these stakeholders can significantly enhance their prospects for the successful adoption and implementation of traceability systems. Additionally, the paper expounds upon practical recommendations for practitioners and highlights avenues for future research aimed at establishing a robust halal traceability system across Muslim countries.

Originality/value

This paper stands as a significant contribution within the limited body of research addressing the development of an effective and readily-adoptable traceability model, thereby bolstering the integrity and safety of halal food. The outcomes of this paper are expected to catalyse improvements in the adoption and implementation of halal food traceability practices across Muslim nations.

Details

Journal of Islamic Marketing, vol. 15 no. 12
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 2 September 2014

Mohamed Syazwan Ab Talib and Abu Bakar Abdul Hamid

The purpose of this strengths or weaknesses, and its external opportunities or threats (SWOT) analysis study on Halal logistics industry in Malaysia is to identify SWOT in the…

9869

Abstract

Purpose

The purpose of this strengths or weaknesses, and its external opportunities or threats (SWOT) analysis study on Halal logistics industry in Malaysia is to identify SWOT in the Halal logistics environment and to uncover strategies to leverage on the strengths and opportunities and rectifying the weaknesses as well as overcoming the threats.

Design/methodology/approach

This study comprises two methods: literature review and interviews. Extensive literature reviews were obtained from leading databases and the articles recorded matches or related with the keywords. In addition, the respondents from the interviews consist of middle- and top-level managers with reputable knowledge, expertise and experience in the Logistics and Halal industry. After the literature was reviewed and information was transcribed from the interviews, reduction techniques were used to group and summarize the variables into the four SWOT categories.

Findings

The SWOT categories, consisting of SWOT, are generated from the literature reviews and supported by the respondents’ views and vice versa. Examples of SWOT analyses done are as follows: strength (strong government support), weakness (inconsistent Halal definition), opportunity (Muslims’ population growth) and threat (no uniformity on Halal standards).

Research limitations/implications

The SWOT analysis done for this study only demonstrates the internal and external environments and not the assumption that they are certain to be correct, as they contain every imaginable matter in relation to Halal logistics. Plus, the analysis done does not show how to achieve competitive advantage, merely as a guideline and the SWOT analysis done may be outdated as the environments are constantly changing.

Practical implications

The study hopes to contribute in future studies and act as a guide for the Halal logistics players to have better understanding in their business environment.

Originality/value

This study is the first of its kind, to incorporate SWOT and Halal logistics. Hence, this study will add in more value to the existing academic research done on SWOT analysis and broadening the Halal and logistics business understanding, not only in Malaysia but globally as well.

Details

Journal of Islamic Marketing, vol. 5 no. 3
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 13 March 2020

Aries Susanty, Nia Budi Puspitasari, Avika Dian Caterina and Sumunar Jati

This study aims to identify the barriers to halal logistics implementation; rank the barriers of halal logistics implementation in food, beverage and ingredient companies; and…

1188

Abstract

Purpose

This study aims to identify the barriers to halal logistics implementation; rank the barriers of halal logistics implementation in food, beverage and ingredient companies; and identify the relationship among the identified barriers of halal logistics implementation to derive key managerial insights.

Design/methodology/approach

The paper first describes the concepts of halal logistics and discusses the barriers in implementing halal logistics from previous research studies. Then, on the basis of previous research, this study identifies 13 barriers to halal logistics implementation. The study uses interpretive structural modelling (ISM) methodology to find the rank of the barriers and also the direct or indirect relationship among those barriers. The study also uses a panel of experts consisting of the representative from Lembaga Pengkajian Pangan, Obat-obatan, dan Kosmetika Majelis Ulama Indonesia (The Assessment Institute for Foods, Drugs, and Cosmetics – The Indonesian Council of Ulama or LPPOM MUI) and the representatives from 23 food, beverage and ingredient companies to determine the rank of, and the relationship among, the 13 barriers.

Findings

The result of data processing with ISM methodology indicated that lack of support for logistic service providers and lack of customer demand and reluctance to pay for halal logistics occupied the topmost level. These barriers are affected at the lower level and have less influence than the remaining barriers. The result with ISM methodology also indicated that lack of commitment of management is the main barrier to implementing halal logistics. Moreover, according to the result of data processing with ISM methodology, this study suggests some managerial implications to overcome the barriers that hinder halal logistics implementation.

Research limitations/implications

This study has several limitations. First, the scope of the study is limited to the barriers faced by Indonesian food, beverage and ingredient companies and overlooks other barriers to halal logistics encountered by other industries or other services as well as other regions or countries (i.e. other Muslim or non-Muslim countries). Future studies should attempt to uncover other industries or other services or a cross-industry comparison as well as other regions, other countries or a cross-region or cross-country comparison. The second limitation is related to the possibility of biased opinions from the experts, and the third limitation is that the identified barriers do not test in a real environment. To eliminate these limitations, future studies should involve more experts from different areas of the halal industry and should test the identified barriers to implement halal logistics in the real scenario.

Practical implications

This study assists managers and policymakers in understanding the order in which these barriers must be tackled and adopts a strategy to successfully implement halal logistics.

Social implications

The study has indicated that the barriers to implementing halal logistics can be mitigated because these barriers have the most influence on the system identified.

Originality/value

This study considers the application of ISM methodology to an empirical case of barriers so as to implement halal logistics. The study uniquely contributes to the field of halal logistics because it represents initial research that has analysed the barriers of halal logistics using ISM methodology.

Details

Journal of Islamic Marketing, vol. 12 no. 4
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 30 July 2024

Ahmet Faruk Aysan and Muhammad Fazlurrahman Syarif

This study aims to examine the potential influence of Nonfungible Tokens (NFTs) and the Metaverse on the Halal tourism industry, with a particular emphasis on Halal brands and…

181

Abstract

Purpose

This study aims to examine the potential influence of Nonfungible Tokens (NFTs) and the Metaverse on the Halal tourism industry, with a particular emphasis on Halal brands and hotel booking platforms. This study also purpose to uncover the opportunities and challenges associated with the adoption of these technologies in the sector.

Design/methodology/approach

A qualitative research approach is employed, encompassing a comprehensive literature review of the halal tourism industry, NFTs and the Metaverse. Furthermore, this study utilizes case studies of brands and hotel-booking platforms that have experimented with or integrated these technologies. This study aims to provide a nuanced understanding of the implications of digital technologies in the context of the halal tourism industry.

Findings

The study uncovered several opportunities provided by NFTs and the Metaverse for the Halal tourism industry, such as enhanced authentication and traceability of halal products and immersive experiences tailored to Muslim travelers. However, it also identifies challenges including compliance with Islamic principles, data privacy, cybersecurity and equitable access to technology.

Research limitations/implications

While the study has several significant implications, it acknowledges potential limitations related to the nascent nature of NFTs and the Metaverse. Future research should delve deeper into ethical, legal and socioeconomic issues surrounding the application of these technologies in the halal tourism industry.

Practical implications

The findings of this study have practical implications for halal brands, hotel-booking platforms and regulators. This study provides a roadmap for harnessing the transformative power of NFTs and the Metaverse while addressing potential challenges.

Social implications

This research underlines the necessity for collaboration among industry stakeholders, technology providers and regulators to ensure equitable access and adherence to Islamic principles. This study preserves a more inclusive and ethically compliant use of these technologies, potentially shaping the future of the halal tourism industry.

Originality/value

This study focuses on the intersection of NFTs, the Metaverse and the Halal tourism industry. It provides fresh insights into the transformative potential of these technologies, aiding halal brands and hotel booking platforms in creating distinctive value propositions and experiences.

Details

Journal of Islamic Marketing, vol. 16 no. 1
Type: Research Article
ISSN: 1759-0833

Keywords

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