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At a time of intensifying uncertainty, managerial flexibility to adapt to changes in the economic environment is increasingly important. Different business locations, it is frequently argued, offer this flexibility to differing degrees, labor law being one essential factor in determining the resulting attractiveness of a country as a business location. This paper takes an options perspective in order to grasp the potential effect of labor law on location decisions. The option value of an investment, it is argued, is influenced, among other factors, by labor law provisions. Depending on their preference for a certain set of options, different investors will prefer different labor market settings. The ability of the options perspective to assess the role of labor law for the attractiveness of international business locations is exemplified in a British‐German comparison and confronted with data on the composition of foreign direct investment in the two countries.

The purpose of this article is to analyse the relationship between HR outsourcing and service quality by focusing on motivational and incentive aspects.

The paper applies a game‐theoretic model of procurement decisions allowing for variable degrees of vertical integration and confronts the implications of its analysis with HR outsourcing data on a large sample of German firms.

The paper presents evidence for HR service quality being generally higher when procured from an external instead of an in‐house provider. Furthermore, the relationship between HR outsourcing and service quality is considerably stronger if the provided services are complex and if the potential for monitoring an internal provider is low.

The findings have immediate practical implications concerning the make‐or‐buy decision of HR services: the more complex the HR service under consideration and the lower the potential to monitor its in‐house provision, the more attractive is the external provision of HR services.

While most of the literature on HR outsourcing is based on transaction cost theory or follows a resource‐based approach, this paper uses a game‐theoretic model to analyse the make‐or‐buy decision of HR services, allowing the incentives of an internal or external provider to deliver high‐quality services to be focused on. Furthermore, for the empirical analysis the paper uses an original data set comprising more than 1,000 German firms.

This study updates the discussion on demand-pull attention as a source of radical product innovation. Demand-pull attention shows an ex ante alignment with market characteristics and needs as opposed to pushing resources toward markets. The authors suggest a holistic framework and specify three dimensions of demand-pull attention: anticipated or revealed market demand, market environment, and external economic environment. Based on a large German longitudinal panel consisting of 941 firm-year observations from 2003 to 2013, the authors conceptualized the measurement of demand-pull dimensions’ attention and radical product innovation using computer-aided text analysis of annual reports. The authors analyzed the relationship between the attention that a firm pays to different demand-pull dimensions and the firm’s strategic intention to radically innovate; thus, the authors actually focused on the cognitive sources of radical product innovations. This chapter suggests that radical product innovation activities are positively driven by attention toward the market environment and market demand orientation. However, the hypothesis, which assumed a negative relationship between attention toward the external economic environment and radical innovation, could not be significantly confirmed. This demands a closer look into the underlying decision processes of firms when deciding on radical product innovations. With the theoretical grounding on the attention-based view of the firm, the authors contribute to a better understanding of the role that organizational cognition plays in innovation processes.

Entrepreneurship and the disciplines of science, technology, engineering and mathematics (STEM) are considered important drivers of innovation. At the same time, the representation of women entrepreneurs in STEM remains low. Despite this disparity, a number of women still choose to start ventures and persist in pursuing their innovations in STEM. This study aims to examine the motivational factors that drive women entrepreneurs to approach and consistently pursue their innovations and ventures in STEM.

Drawing on the concept of the heterogeneity of motivational factors (Graham and Bonner, 2022) and Social Cognitive Theory (Bandura, 1986, 2001; Wood and Bandura, 1989), 24 semi-structured interviews were conducted with women entrepreneurs in STEM. This approach allowed for an in-depth exploration of the heterogeneous motivational factors influencing women entrepreneurs in STEM.

The motivations of women entrepreneurs in STEM are multifaceted, interrelated and dynamic. They encompass personal and cognitive, behavioral and environmental factors and partly change over time. This study reveals two levels of heterogeneity: the heterogeneity of women entrepreneurs’ entrepreneurial motivations, and the within-context heterogeneity of women entrepreneurs in STEM themselves.

This study addresses the need for a deeper understanding of women entrepreneurs in STEM. By focusing on nuanced aspects of entrepreneurial motivations that are often overlooked in the existing literature, this research provides valuable insights and discusses implications for theory, policy and education.

The purpose of this paper is to explore the motivations and key challenges women entrepreneurs experience in running small businesses in the Jaipur city of Rajasthan.

A purposive sample of 13 women entrepreneurs from a cross-section of enterprises is selected. A qualitative methodology based upon semi-structured, in-depth, exploratory interviews with female entrepreneurs is used which enables the respondents to give voice to their individual experiences.

The study reveals that pull factors including the urge for creativity, innovation, self-identity and independence, and to serve the society are the main motivations for female entrepreneurs to start their venture. From the institutional theory perspective, the challenges of female entrepreneurs originate mainly from informal institutions. A significant challenge is that their ability as a professional entrepreneur is not recognized and acknowledged by the society. Furthermore, the cultural norms reflected in the gender-specific role distribution result in the problem of work–life balance. The challenges emerging from the formal institutions do not appear to be pervasive and gender specific.

The unique contribution of the study is to provide evidences on the motivations and challenges of women entrepreneurs in Rajasthan based on qualitative data derived from in-depth interviews. Furthermore, the study is the first attempt to view the motivations and challenges of female entrepreneurs from an institutional perspective for India in general and Rajasthan in particular.

The purpose of this paper is to analyze the motivational drives of women entrepreneurs and highlight the challenges faced by women entrepreneurs operating micro, small and medium enterprises from an institutional perspective in Rajasthan – a patriarchal state in India.

The study is based on data collected from a questionnaire survey conducted from July 2018 to January 2019 on 347 women entrepreneurs operating in seven districts of Rajasthan. Descriptive and factor analysis were used to find the major motivations and challenges of the entrepreneurs.

The findings indicate that intrinsic factors, namely, growth, creativity, autonomy and rejecting stereotypical gender identity are primary motivations driving women entrepreneurship in Rajasthan. Further, institutions pose challenges rather than offering a motivational drive to female entrepreneurs. The two most critical challenges, which the women entrepreneurs face are gender stereotypes and the lack of social capital. In patriarchal societies, entrepreneurial roles are considered masculine than feminine. Furthermore, cultural norms reflected in gender-specific role distribution result in the problem of work-life balance. The lack of both bonding and bridging social capital in terms of family support and networks, respectively, also reflects an unfavorable informal institutional environment.

The study adds to the sparse empirical literature on the motivations and challenges of women entrepreneurs in the Indian context. This study explores the motivations and challenges of female entrepreneurs from an institutional perspective for India in general and Rajasthan, in particular, using a large, heterogeneous sample using factor analysis.

The advent of social media is dramatically changing the way marketing communication is conducted. This paper reports a study regarding the use of social media in the wellness industry. This industry is competitive and utterly dependent on creating mutually beneficial relationships with customers. The purpose of this paper is to investigate the use of social media marketing in the wellness industry.

Qualitative methods have been used. In-depth interviews have been carried out with marketing communication professionals in seven leading Swedish spa-hotels. The data from the interviews were analysed utilising the constant comparative method from the grounded theory approach.

Dimensions describing the activities, challenges and results of social media in the hotels have been defined. The findings are related to service quality theory, in particular the service dominant logic of marketing (SDL), and a comprehensive framework is proposed.

The findings should be useful for the scientific understanding of the effects of social media in marketing. The study is based entirely on qualitative data.

The results of the study should be useful for managers trying to market their offers effectively through social media.

The connections between social media and the SDL has not previously been studied in the wellness industry and such studies in other industries are rare.

The study discusses the professionalization of academic leadership in Israel by analyzing and comparing two different training programs: the Hebrew University of Jerusalem’s (HUJI) program and the CHE-Rothschild program. The HUJI program began in 2016 to train the professoriate to take charge of leadership positions alongside a separate program for administrative staff, while the CHE-Rothschild program was launched in 2019 to train academic leaders, both professors and administrators from universities and colleges nationwide. The analysis reveals two “ideal types” of collegiality: While Model A (exemplified by the HUJI program) bifurcates between the professoriate and administrative staff, Model B (exemplified by the CHE-Rothschild program) binds administrative and academic staff members through course composition, pedagogy, and content. The study suggests a pattern of redefinition of collegiality in academia: we find that while academic hierarchies are maintained (between academic faculty and administrative staff and between universities and colleges), collegiality in academia is being redefined as extending beyond the boundaries of the professoriate and emphasizing a partnership approach to collegial ties.