Spero C. Peppas, Stephanie R. Peppas and Ken Jin
Explicit or implicit sets of selection criteria are always used when hiring decisions are made. When employers and job applicants come from similar cultural backgrounds…
Abstract
Explicit or implicit sets of selection criteria are always used when hiring decisions are made. When employers and job applicants come from similar cultural backgrounds, applicants may better understand what job‐related attributes employers think are important and can develop and stress those qualities. Many studies have attempted to identify important job attributes, but despite recent globalization trends, there is little information comparing the importance of different criteria to individuals from different cultures. For this exploratory study, Chinese and US individuals were surveyed to ascertain their ratings of the importance of 26 job selection attributes. Given the cultural distance between the USA and China, it was hypothesized that significant differences would be found. As China emerges as an important global player with increasing interaction between US and Chinese organizations, the results of this study should help each culture better understand the other and lead to better business relationships between the two countries.
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Spero C. Peppas, Stephanie R. Peppas and Ken Jin
Explicit or implicit sets of selection criteria are always used when hiring decisions are made. When employers and job applicants come from similar cultural backgrounds…
Abstract
Explicit or implicit sets of selection criteria are always used when hiring decisions are made. When employers and job applicants come from similar cultural backgrounds, applicants may better understand what job‐related attributes employers think are important and can develop and stress those qualities. Many studies have attempted to identify important job attributes, but despite recent globalization trends, there is little information comparing the importance of different criteria to individuals from different cultures. For this exploratory study, Chinese and US individuals were surveyed to ascertain their ratings of the importance of 26 job selection attributes. Given the cultural distance between the USA and China, it was hypothesized that significant differences would be found. As China emerges as an important global player with increasing interaction between US and Chinese organizations, the results of this study should help each culture better understand the other and lead to better business relationships between the two countries.
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The purpose of this paper is to examine the impact of digital platforms on the contemporary visual art market. Drawing on the theoretical insights of the technology acceptance…
Abstract
Purpose
The purpose of this paper is to examine the impact of digital platforms on the contemporary visual art market. Drawing on the theoretical insights of the technology acceptance model, the meaning transfer model and arts marketing literature, the authors conceptualise the role of user participation in creating the meaning and value of contemporary artworks in the online art market.
Design/methodology/approach
The authors conduct a qualitative study of Saatchi Art as an instrumental case for theorising. It is an online platform for trading visual artworks created by young and emerging artists. The data for this study were collected through direct observation and documentary reviews, as well as user comments and buyer reviews from Saatchi Art. The authors reviewed 319 buyer comments Art and 30 user comments. The collected data are supplemented with various secondary sources such as newspapers, magazines, social media texts and videos.
Findings
The growth of digital art platforms such as Saatchi Art provides efficiency and accessibility of information to users while helping them overcome the impediments of physical galleries such as geographical constraints and intimidating psychological environments, thereby attracting novice collectors. However, users’ involvement in the process of valuing artworks is limited and still guided by curatorial direction.
Research limitations/implications
The first limitation of this research is that the data in this research cannot capture interactions between users, though users’ intention to use Saatchi Art is affected by the social influence of other users. Second, this research has not examined artists as users of digital art platforms and their interactions with other types of users. Artists’ intention to use the online platform might be underlined by enhancing their status in the peer group or seeking legitimacy in the field by following other artists and getting recommendations from important referents.
Practical implications
The outcomes of this research suggest that newcomers in the online art market should acknowledge that users’ intention to use the online art platform is determined by not only technological usefulness of the website but also the symbolic capital of the information provider.
Originality/value
User participation in the online art market is guided by curatorial direction rather than social influence. This confirms re-intermediation of marketing relationships, highlighting the role of new intermediaries such as digital platforms in arts marketing.
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The purpose of this study is to utilize consumers' regulatory focus as a segmentation variable to understand how and why consumers shift their tendency to prioritize certain…
Abstract
Purpose
The purpose of this study is to utilize consumers' regulatory focus as a segmentation variable to understand how and why consumers shift their tendency to prioritize certain apparel attributes.
Design/methodology/approach
Six hypotheses are developed and then tested via two experiments. Self-administered online questionnaire is used to collect data from a total of 1,178 participants recruited via Amazon Mechanical Turk. The collected data is analyzed using series of Chi-square tests and ANOVAs.
Findings
Results show that promotion-focused (prevention-focused)) consumers are not only more likely to prioritize apparel attributes that ensure the attainment of satisfaction (avoidance of dissatisfaction) but also attach higher monetary value to apparel products bearing such attributes.
Originality/value
Previous studies of apparel attribute prioritization utilized static segmentation variables such as age or gender despite the dynamic nature of attribute prioritization tendency. This study extends the literature by demonstrating the significance of consumers' regulatory focus – a dynamic segmentation variable that has not been studied in the current context.
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Xingyu Ken Chen, Jin-Cheon Na, Luke Kien-Weng Tan, Mark Chong and Murphy Choy
The COVID-19 pandemic has spurred a concurrent outbreak of false information online. Debunking false information about a health crisis is critical as misinformation can trigger…
Abstract
Purpose
The COVID-19 pandemic has spurred a concurrent outbreak of false information online. Debunking false information about a health crisis is critical as misinformation can trigger protests or panic, which necessitates a better understanding of it. This exploratory study examined the effects of debunking messages on a COVID-19-related public chat on WhatsApp in Singapore.
Design/methodology/approach
To understand the effects of debunking messages about COVID-19 on WhatsApp conversations, the following was studied. The relationship between source credibility (i.e. characteristics of a communicator that affect the receiver's acceptance of the message) of different debunking message types and their effects on the length of the conversation, sentiments towards various aspects of a crisis, and the information distortions in a message thread were studied. Deep learning techniques, knowledge graphs (KG), and content analyses were used to perform aspect-based sentiment analysis (ABSA) of the messages and measure information distortion.
Findings
Debunking messages with higher source credibility (e.g. providing evidence from authoritative sources like health authorities) help close a discussion thread earlier. Shifts in sentiments towards some aspects of the crisis highlight the value of ABSA in monitoring the effectiveness of debunking messages. Finally, debunking messages with lower source credibility (e.g. stating that the information is false without any substantiation) are likely to increase information distortion in conversation threads.
Originality/value
The study supports the importance of source credibility in debunking and an ABSA approach in analysing the effect of debunking messages during a health crisis, which have practical value for public agencies during a health crisis. Studying differences in the source credibility of debunking messages on WhatsApp is a novel shift from the existing approaches. Additionally, a novel approach to measuring information distortion using KGs was used to shed insights on how debunking can reduce information distortions.
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Ying Li, Ke Yang, Jin Chen, Sumeet Gupta and Feiyang Ning
Drawing upon the Elaboration Likelihood Model, the purpose of this paper is to examine how the characteristics of social media moderate the effect of a firm’s apology on the…
Abstract
Purpose
Drawing upon the Elaboration Likelihood Model, the purpose of this paper is to examine how the characteristics of social media moderate the effect of a firm’s apology on the attitude of its customers.
Design/methodology/approach
An online experiment including 360 active users of internet was employed to test the research model.
Findings
Results revealed that an after-crisis apology and firm reputation both have a positive effect on after-crisis user attitude toward the firm. Furthermore, the positive effect of apology becomes stronger as online media interactivity increases, whereas the positive effect of reputation becomes weaker.
Research limitations/implications
This study included only one important characteristic of social media, and experimental scenarios were limited to car recall crisis. Considering that social media has so many platforms that may have different kinds of interactivity, further studies can be conducted to figure out the most suitable social media for firms to deal with an online crisis.
Practical implications
The results inform managers of the importance of after-crisis apology and firm reputation. It is worthwhile for managers to find out the levels of online media interactivity at which users focus on apology and reputation and accordingly conduct an effective online crisis management response strategy.
Originality/value
This study extends the literature on online crisis management and the literature on ELM by highlighting the role of online media interactivity in influencing the persuasive effectiveness of firm’s crisis response in the context of social media.
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Celeste C. Wells, Rebecca Gill and James McDonald
– The purpose of this paper is to explore intersectionality as accomplished in interaction, and particularly national difference as a component of intersectionality.
Abstract
Purpose
The purpose of this paper is to explore intersectionality as accomplished in interaction, and particularly national difference as a component of intersectionality.
Design/methodology/approach
The authors use ethnographic, shadowing methods to examine intersectionality in-depth and developed vignettes to illuminate the experience of intersectionality.
Findings
National difference mitigated the common assumption in scientific work that tenure and education are the most important markers of acceptance and collegiality. Moreover, national difference was a more prominent driving occupational discourse in scientific work than gender.
Research limitations/implications
The data were limited in scope, though the authors see this as a necessity for generating in-depth intersectional data. Implications question the prominence of gender and (domestic) race/gender as “the” driving discourses of difference in much scholarship and offer a new view into how organizing around identity happens. Specifically, the authors develop “intersectional pairs” to understand the paradoxes of intersectionality, and as comprising a larger, woven experience of “intersectional netting.”
Social implications
This research draws critical attention to how assumptions regarding national difference shape workplace experiences, in an era of intensified global migration and immigration debates.
Originality/value
The study foregrounds the negotiation of national difference in US workplaces, and focusses on how organization around said difference happens interactively in communication.
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This chapter adds to emerging research exploring the construct of joy by drawing attention to the value of more loving stakeholder relationships. Relationship management research…
Abstract
This chapter adds to emerging research exploring the construct of joy by drawing attention to the value of more loving stakeholder relationships. Relationship management research has focussed attention on the antecedents, outcomes and quality of an organization's relationships with various publics and stakeholders and has examined strategies that can nurture these relationships. However, not much of this research has addressed intimacy and passion in these relationships.
Accordingly, this chapter draws on the theory of brand love developed in relationship marketing research and the theory of love from psychological research to build a theoretical framework of organization–stakeholder love (OSL) that can be applied to organizational relationships with publics and stakeholders. An OSL framework switches emphasis from how organizations can attract stakeholder affection (e.g., love) towards organizations to how organizations can and should love their stakeholders. The proposition put forward in this chapter is that OSL can and should become a driving force behind organizations' interactions with stakeholders, thus contributing to ethical public relations practices.
OSL is important because it has the potential to contribute to addressing public relations' image problems (e.g., relating to terms such as spin and corporate greenwashing); it offers a new love orientation that guides organizations towards a focus on the primacy of stakeholder needs and values, which in turn may shape the way organizations initiate and manage relationships with stakeholders. This chapter concludes with practical ways to implement OSL and a research agenda suggesting ways OSL may open up new research opportunities in public relations.