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The purpose of this study is to examine the biophysical and socioeconomic impacts of climate change on maize production and food security in sub-Saharan Africa (SSA) using adapted improved maize varieties and well-calibrated and validated bioeconomic models.

Using the past climate (1950-2000) as a baseline, the study estimated the biophysical impacts of climate change in 2050 (2040-2069) and 2080 (2070-2099) under the A1B emission scenario and three nitrogen levels, and the socioeconomic impacts in 2050.

Climate change will affect maize yields across SSA in 2050 and 2080, and the extent of the impact at a given period will vary considerably between input levels, regions and maize mega environments (MMEs). Greater relative yield reductions may occur under medium and high-input intensification than under low intensification, in Western and Southern Africa than in Eastern and Central Africa and in lowland and dry mid-altitude than in highland and wet mid-altitude MMEs. Climate change may worsen food insecurity in SSA in 2050 through its negative impact on maize consumption and reduction in daily calorie intake. However, international trade has the potential to offset some of the negative impacts.

The study calibrated and applied bioeconomic models to estimate the biophysical and socioeconomic impact of climate change on maize production at fine resolution. The results could be used as a baseline to evaluate measures that will be applied to adapt maize to the future climate in SSA.

The question of Britain's entry into the Common Market would appear to have been resolved. For a time it did seem as if the Government was looking before it leapt, but if we can read the signs aright, only the controversy now remains. The implications of the Common Market, both political and economic, are largely unknown to the public and if recent events among French farmers are an indication, are not entirely acceptable to those already in it.

As part of its continued expansion Kleen‐e‐ze Holdings plc has appointed W.M. (Bill) Collins to the newly created position of Chief Executive, Industrial Operations.

The aim of this paper is to propose an approach to international market segmentation that identifies meaningful cross‐national consumer segments, which focuses on airline passengers in the NAFTA market.

A conjoint analysis is used to evaluate consumers' preferences for six flight attributes: price, in‐flight service, number of stops before destination, on‐time performance, frequent flyer programme, and country of airline. A cluster analysis based on the relative importance scores of each of the six flights attributes then identifies five segments that prioritize similar product attributes within each country.

A representative sample of 4,787 airline passengers from the three countries reveal that price is the most important attribute for consumers from the USA and Canada, while on‐time performance is the most important attribute for Mexican consumers. A cluster analysis identifies five segments that prioritize similar product attributes within each country. It is also found that there are five cross‐national consumer segments in the NAFTA market that are homogeneous in terms of consumer preferences but heterogeneous in terms of relative group size and demographic variables.

The study is based on a purposive sample, which limits the ability to generalize to the whole population with any known degree of precision.

The research produces practical operational information on each segment that is translatable into strategy, specifically in terms of positioning, promotion, and targeting of the airline service.

The paper sheds light on the nature of cross‐national segmentation in the NAFTA air passengers market and the resulting cross‐national segmentation will be highly relevant for international marketing management.

This paper aims to explore the role that inter‐personal relationships play in promoting or hindering the dissolution of business relationships operating in the UK food industry.

The case study methodology was used to explore the dissolution of 11 business relationships and the role of inter‐personal relationships therein.

The findings demonstrate the critical role of personal relationships in the dissolution processing, acting as a catalyst, a precipitator and an extenuating factor in the dissolution process.

The case studies draw exclusively on the experiences and perceptions of suppliers to uncover the dynamics of dissolved business relationships. However, this is not surprising, given the sensitive nature of the subject. Moreover, the two‐stage methodology used for identifying case study candidates should prove beneficial to other researchers in this area.

The case study findings illustrate that important though they are, personal relationships are a means to an end not an end in themselves. Failure to use close personal relationships to deliver commercial benefits leaves the supplier vulnerable.

This is one of very few papers to provide empirical evidence of the dissolution process in business relationships, using a novel case study methodology that may prove useful for other researchers working in this under‐researched area.

By standardizing the marketing effort over similar worldwide segments and differentiating it across dissimilar worldwide segments, the international marketing manager is able to reap the advantages of both standardization and customization. The choice of the variables by which to segment the global market is crucial. Traditionally, purely environmental bases (geographic, political, economic, and cultural) were used as bases for international market segmentation. Proposes that international marketers group relevant markets based on both environmental as well as marketing management bases. The marketing management bases are classified as: (1) product‐related; (2) promotion‐related; (3) price‐related; and (4) distribution‐related. Derives number of propositions with direct implications for international marketing strategy and segmentation with respect to these bases. Highlights the managerial implications of the variables encompassed by these bases. Proposes the empirical investigation of the derived propositions as a research agenda for the future.

The purpose of this paper is to investigate the sensory marketing activities in an outdoor out-store shopping environment.

The study synthesizes the existing literature to build up an integrative conceptual framework of sensory marketing from the supply-side perspective. An observational study then follows to demonstrate how sensory marketing has been implemented in an outdoor out-store shopping environment in Japan.

The study has proved that there is an outdoor out-store marketing environment where marketers use sensory cues to provide the information about their shops and products/services to their potential customers. When looking at each shop separately, the dominant sensory cues are the visual ones; however, in the outdoor out-store marketing environment of a shopping street as a whole, the combination of visual, audio, and tactile cues is a popular practice. In addition, it is observed that some outdoor out-store marketing practices are oriented toward the local cultural values.

Implications for shopping environments management are discussed.

The study extends the theories on shopping environments to an outdoor out-store context, and supports the implementation of experiential marketing and context marketing.

IN order to be able to discriminate with certainty between butter and such margarine as is sold in England, it is necessary to carry out two or three elaborate and delicate chemical processes. But there has always been a craving by the public for some simple method of determining the genuineness of butter by means of which the necessary trouble could be dispensed with. It has been suggested that such easy detection would be possible if all margarine bought and sold in England were to be manufactured with some distinctive colouring added—light‐blue, for instance—or were to contain a small amount of phenolphthalein, so that the addition of a drop of a solution of caustic potash to a suspected sample would cause it to become pink if it were margarine, while nothing would occur if it were genuine butter. These methods, which have been put forward seriously, will be found on consideration to be unnecessary, and, indeed, absurd.

Travelers are both surrounded by and perform places, thus making places ambiguous sites that “come alive” when travelers use them and engage in various performances. A place many travelers pass through is the airport. Airports are places where travelers’ performances are restricted in many ways and waiting is a key element of the airport experience. This paper contributes with knowledge on what airport terminals “are”, not as designs or material objects but as places enacted by travelers. In doing so, the paper aims to emphasize on both how travelers “see” airports and how they use them.

The study uses different qualitative methods and notions of time and waiting. Sources of data are small-scale netnography, focus group interviews, observations done at airports and qualitative interviews.

The study shows that airport terminals are heterogeneously enacted environments that are heavily inscribed with the mundane act of waiting and travelers use a series of different strategies to “use”, “spend” and “kill” time. Furthermore, whereas more affluent travelers spend waiting time using airports’ commercial offerings (shopping, restaurants, bars, etc.), less affluent travelers do not have the same options.

The research points to airport terminals as not only “places of movement and mobility” but also “places of waiting” inscribed with boredom and travelers actively fight boredom by spending, using and killing time in a variety of ways. Furthermore, the study points to significant differences between affluent travelers and other travelers and differences between people travelling alone and in groups. Therefore, a call is made for research focusing on less affluent travelers, people traveling in groups and on waiting and waiting time.

The study suggests that airports are more than consumerscapes and places of movement, hereby questioning the current focus on commercial revenues.

The study points to airport space as space “inhabited” not only by travelers willingly taking on the roles as consumers but also by travelers that kill, spend and use waiting time in other ways, hereby questioning the idea that airports are places for the “elite”.

Travelers associate airports with boredom and inscribe them with waiting. However, travelers “fight” boredom and waiting with performances and acts designed to use, spend, pass and “kill” time. Hereby, travelers not only accept but also construct the seemingly mundane act of waiting as restricted, negotiated and confined, but nevertheless meaningful performances.

Unlike other plant‐based drugs, cannabis is increasingly grown within the country of consumption, requires minimal processing before consumption, and can be easily grown almost anywhere using indoor or outdoor cultivation techniques. Developments in agronomic technologies have led to global growth in domestic cultivation, both by cannabis users for self‐ and social‐supply, and by more commercially‐oriented growers. Cross‐national research is needed to better understand who is involved in domestic cultivation, the diversity in cultivation practices and motivations, and cultivators' interaction with the criminal justice system and cannabis control policies.

The article introduces the Global Cannabis Cultivation Research Consortium (GCCRC), describes its evolution and aims, and outlines the methodology of its ongoing cross‐national online survey of cannabis cultivation.

Despite differing national contexts, the GCCRC successfully developed a core questionnaire to be used in different countries. It accommodates varying research interests through the addition of optional survey sections. The benefits to forming an international consortium to conduct web‐based survey research include the sharing of expertise, recruitment efforts and problem‐solving.

The article discusses the limitations of using non‐representative online sampling and the strategies used to increase validity.

The GCCRC is conducting the largest cross‐national study of domestic cannabis cultivation to date. The aim is not only to better understand patterns of cannabis cultivation and how they differ between countries but also to build upon online engagement methodology with hidden populations.