Bonnie Brubaker Imler, Kathryn Rebecca Garcia and Nina Clements
The purpose of this study is to investigate user reaction to pop-up chat widgets for possible use as a promoter of online reference services in libraries.
Abstract
Purpose
The purpose of this study is to investigate user reaction to pop-up chat widgets for possible use as a promoter of online reference services in libraries.
Design/methodology/approach
Librarians at three different campuses of the Pennsylvania State University interviewed ten students at each campus. Librarians used a script to ask students to respond to various library websites and the potential utility of a pop-up widget. Students also responded to a sample chat widget and were asked to evaluate the timing of its appearance on the page.
Findings
All participants indicated on a timeline their preferred time for a pop-up to appear on a web page. Only 16 per cent of study participants had used the “Ask a Librarian” reference service from its current access point as a linked button on the libraries’ web pages. However, 83 per cent indicated that they would be more likely to use the Ask service if the widget appeared on the screen.
Originality/value
This research is unique, as there are no other studies in the library literature that explore pop-up chat widgets.
Details
Keywords
Caroline Wolski, Kathryn Freeman Anderson and Simone Rambotti
Since the development of the COVID-19 vaccinations, questions surrounding race have been prominent in the literature on vaccine uptake. Early in the vaccine rollout, public health…
Abstract
Purpose
Since the development of the COVID-19 vaccinations, questions surrounding race have been prominent in the literature on vaccine uptake. Early in the vaccine rollout, public health officials were concerned with the relatively lower rates of uptake among certain racial/ethnic minority groups. We suggest that this may also be patterned by racial/ethnic residential segregation, which previous work has demonstrated to be an important factor for both health and access to health care.
Methodology/Approach
In this study, we examine county-level vaccination rates, racial/ethnic composition, and residential segregation across the U.S. We compile data from several sources, including the American Community Survey (ACS) and Centers for Disease Control (CDC) measured at the county level.
Findings
We find that just looking at the associations between racial/ethnic composition and vaccination rates, both percent Black and percent White are significant and negative, meaning that higher percentages of these groups in a county are associated with lower vaccination rates, whereas the opposite is the case for percent Latino. When we factor in segregation, as measured by the index of dissimilarity, the patterns change somewhat. Dissimilarity itself was not significant in the models across all groups, but when interacted with race/ethnic composition, it moderates the association. For both percent Black and percent White, the interaction with the Black-White dissimilarity index is significant and negative, meaning that it deepens the negative association between composition and the vaccination rate.
Research limitations/implications
The analysis is only limited to county-level measures of racial/ethnic composition and vaccination rates, so we are unable to see at the individual-level who is getting vaccinated.
Originality/Value of Paper
We find that segregation moderates the association between racial/ethnic composition and vaccination rates, suggesting that local race relations in a county helps contextualize the compositional effects of race/ethnicity.