Rod McColl, Jan Mattsson and Kathleen Charters
A detailed conceptualization of how service experiences are transformed into a memory and the circumstances surrounding a memorable experience is not available in the customer…
Abstract
Purpose
A detailed conceptualization of how service experiences are transformed into a memory and the circumstances surrounding a memorable experience is not available in the customer experience literature. This paper aims to address this gap using a multi-dimensional framework (memoryscape) to explain memory processes for service experiences.
Design/methodology/approach
The paper integrates psychology research, and particularly autobiographical memory, within customer experience management.
Findings
The paper proposes a comprehensive, multi-dimensional framework (memoryscape) of memory and highlights managerial implications.
Research limitations/implications
Marketers have yet to fully understand the role of memory in service experience consumption. In today’s service-dominant economy, understanding more about the memoryscape should be a managerial and research priority.
Practical implications
The authors present four managerial priorities for managing customer experience memories.
Originality/value
The authors assimilate theories and empirical research in psychology, particularly autobiographical memory, to propose an integrated conceptual framework of the service memory process (memoryscape), to provide insights for managers looking to create memorable customer experiences.
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Kathleen Simione, Rowena Ortiz-Walters, Julia M. Fullick-Jagiela and Patricia S. Kelly
Team-based assignments must be constructed to contribute to the effective development of teamwork skills, an important learning objective for most schools of business. The purpose…
Abstract
Purpose
Team-based assignments must be constructed to contribute to the effective development of teamwork skills, an important learning objective for most schools of business. The purpose of this paper is to understand how students view the usefulness of team assignments in order to inform more effective pedagogical techniques related to team-based assignments and the development of student teamwork competencies.
Design/methodology/approach
Data were collected from Likert-scale online surveys administered to students upon completion of the first-year team-based introductory business course. Survey items were developed to assess the team-related activities and components in the course and students’ perceived usefulness of team-based assignments. Results from exploratory factor analyses are presented.
Findings
Data analyses indicated that survey items contributed to students’ perceived usefulness of team-based assignments. Across three studies, the authors developed a new measure to evaluate effectiveness of team-based assignments.
Practical implications
For those educators who utilize team-based assignments in their courses, this study provides a much needed measure to assess the effectiveness of assignments intended to develop students’ teamwork competencies. The findings also serve to provide evidence of assurance of learning, and evidence of how students are developing in the area of interpersonal skills and abilities to manage interactions that most schools of business and universities deem as essential learning outcomes as a result of Association to Advance Collegiate Schools of Business requirements.
Originality/value
Evidence from online surveys of 755 students in a pilot study and two additional studies conducted longitudinally over a two-year period support a new measure to assess the usefulness of specific team assignments.
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THIS number will appear at the beginning of the Leeds Conference. Although there is no evidence that the attendance will surpass the record attendance registered at the Birmingham…
Abstract
THIS number will appear at the beginning of the Leeds Conference. Although there is no evidence that the attendance will surpass the record attendance registered at the Birmingham Conference, there is every reason to believe that the attendance at Leeds will be very large. The year is one of importance in the history of the city, for it has marked the 300th anniversary of its charter. We hope that some of the festival spirit will survive into the week of the Conference. As a contributor has suggested on another page, we hope that all librarians who attend will do so with the determination to make the Conference one of the friendliest possible character. It has occasionally been pointed out that as the Association grows older it is liable to become more stilted and formal; that institutions and people become standardized and less dynamic. This, if it were true, would be a great pity.
Jeffrey A. Martin and Kathleen M. Eisenhardt
Managers of corporations that are facing fading product-market domains are often inertial in their response to such decline or engage in endgame strategies within these markets…
Abstract
Managers of corporations that are facing fading product-market domains are often inertial in their response to such decline or engage in endgame strategies within these markets. For managers operating in dynamic markets, however, such responses are often ineffective. Rather, such markets often demand a corporate entrepreneurship response whereby managers move their businesses into new market opportunities as the value of current market domains inevitably begins to fade. The emphasis is on exiting from declining markets while simultaneously capturing and exploiting opportunities in more promising markets. In this chapter, we describe the recombinative organizational form (i.e. structure and process) by which this can occur. We focus on the modular organizational structure (i.e. modularity, relatedness, and loose-coupling) and corporate dynamic capabilities (i.e. probing, patching, and recoupling processes) by which managers can cope with the inevitable decline that is the nature of dynamic industries. An example from recent empirical research provides an illustration of such corporate entrepreneurship.
This paper investigates gender differences in reported job satisfaction and career choices revealed by a postal survey of accountants from the Queensland Division of the Institute…
Abstract
This paper investigates gender differences in reported job satisfaction and career choices revealed by a postal survey of accountants from the Queensland Division of the Institute of Chartered Accountants in Australia. Of particular interest are levels of satisfaction with remuneration and promotion. Two moderating factors of career age and firm size are also considered. Consistent with prior research, female accountants reported dissatisfaction with their opportunities for promotion. However, unlike prior research there was no evidence of a gender effect in remuneration levels, and in reported satisfaction with remuneration. Nor were there differences in satisfaction across age bands, and public accounting firms of different size. The link between satisfaction levels of female accountants and their career choices of leaving their current employer, moving to parttime employment, or leaving the accounting profession was also investigated. Consistent with a large body of organisational and accounting research, low levels of job satisfaction were associated with higher turnover intentions for female accountants.
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In 1996,10 out of 24 people newly admitted to the Canadian partnership of Deloitte & Touche were women. In the last three years, retention of women at the senior manager level of…
Abstract
In 1996,10 out of 24 people newly admitted to the Canadian partnership of Deloitte & Touche were women. In the last three years, retention of women at the senior manager level of the firm has improved by 10%. Women now occupy some key leadership positions never previously held by women. In professions as traditionally male‐dominated as chartered accountancy and management consulting, these are important successes — and ones that we can attribute to significant initiatives within the firm aimed at re‐shaping our corporate culture. How did this come about?
The purpose of this paper is to provide a menu of instruction methods for educators to increase engagement in sustainable practices. The paper also aims to assist those increasing…
Abstract
Purpose
The purpose of this paper is to provide a menu of instruction methods for educators to increase engagement in sustainable practices. The paper also aims to assist those increasing the understanding of education for sustainable development, to the power of two‐EfSD2, through research and teaching.
Design/methodology/approach
This paper provides a descriptive and analytical approach to the field of education for sustainable development. It includes a review of the relevant literature on stewardship and sustainable practices.
Findings
The paper provides a succinct summary of gaps to and remedies for sustainable development. It offers a comprehensive explanation of eight distinct approaches to education for sustainable development.
Practical implications
The application of EfSD2 methods described in this paper have been found to increase productive results through enabling learners to grapple with and create solutions for real life sustainability problems. The paper proposes a more thorough testing of the various educational methods to assess their effectiveness in increasing sustainable practices.
Originality/value
As far as the author is aware, this paper is the first to compile this “tool kit” for EfSD2. It offers the reader new ways to interpret older techniques along with a plethora of instructional methods not previously consolidated to advance stewardship and sustainable practices.
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This article provides the reader with a general understanding of the financial crisis of the U.S. savings and loan industry and a brief description of how the Resolution Trust…
Abstract
This article provides the reader with a general understanding of the financial crisis of the U.S. savings and loan industry and a brief description of how the Resolution Trust Corporation (RTC) has dealt with one aspect — records management.
The aim of this publication is to list the catalogues of the Department of Manuscripts which are in regular use. Catalogues which have been superseded by later publications are…
Abstract
The aim of this publication is to list the catalogues of the Department of Manuscripts which are in regular use. Catalogues which have been superseded by later publications are not normally included, since whatever their historical or bibliographical interest they are no longer everyday working tools. To save space in cross‐reference, the catalogues, etc., here listed have been numbered serially in Clarendon type, thus: 31. This numeration has no other significance.