ChienHsing Wu, Shu-Chen Kao and Jung-Chen Chen
Social participation and user-generated contents have engendered an era when “any receiver can be a provider.” Although studies have emphasized on increasing the number of…
Abstract
Purpose
Social participation and user-generated contents have engendered an era when “any receiver can be a provider.” Although studies have emphasized on increasing the number of subscribers conducive to platform success, the issue regarding why viewers drop their registered YouTuber channels has been less addressed. This article aims to present and empirically test a causal model to account for the pattern of discontinuous intention of attention to YouTuber channels.
Design/methodology/approach
Inspired by the expectation–disconfirmation theory, the study proposes and examines a research model by using an empirical quantitative approach. The proposed model considers channel and YouTuber facets, as well as potential moderation effects of viewing seniority.
Findings
Analysis of a sample of 406 questionnaires revealed that ads interference is not a significant reason for discontinuation of viewing a channel, in contrast to insufficient playfulness and inconsistency. Regarding YouTubers’ features, both interaction inadequacy and negative self-disclosure are significant determinants of perceived dissatisfaction and discontinuation of viewing. The effects of determinants of discontinuity depend on viewers' seniorities, except for negative self-disclosure.
Originality/value
While existing studies have focused mainly on revealing the determinants associated with the behavioral intention of viewing YouTuber channels to increase self-media performance, this research contributes insights into the literature investigating why existing viewers stop following a certain YouTuber channel. From a psychological perspective, this study demonstrates the value of modeling discontinuous behaviors toward YouTuber channels in the domain of social marketing.
Details
Keywords
Min-Ling Liu, Chieh-Peng Lin, Mei-Liang Chen, Pei-Chun Chen and Kuang-Jung Chen
The purpose of this paper is to propose a moderated mediation model to explain how corporate social responsibility (CSR) and ethical leadership influence knowledge sharing and job…
Abstract
Purpose
The purpose of this paper is to propose a moderated mediation model to explain how corporate social responsibility (CSR) and ethical leadership influence knowledge sharing and job dedication through the mediating mechanism of positive affective tone and cognitive meaningfulness.
Design/methodology/approach
The research hypotheses were empirically tested using a survey of employees from the high-tech industry in Taiwan. The research constructs in this study were measured using five-point Likert scales modified from existing literature. The survey data were empirically analyzed with two-step structural equation modeling (SEM) and regression analysis.
Findings
The empirical results of this study reveal that CSR and ethical leadership positively relate to positive affective tone and cognitive meaningfulness. Knowledge sharing is positively affected by positive affective tone whereas job dedication is positively affected by positive affective tone and cognitive meaningfulness. While the relationship between positive affective tone and job dedication is positively moderated by job demand, the relationship between cognitive meaningfulness and job dedication is negatively moderated by job demand.
Originality/value
This study elucidates the ethical influences from organizations (i.e. CSR) and leaders (i.e. ethical leadership) respectively to explain affective and cognitive processes involved in work situations. At the same time, by clarifying the moderating role of job demand, this study provides valuable implications for managers to effectively leverage job demand for increasing employees’ job dedication.
Details
Keywords
Chieh-Peng Lin, Na-Ting Liu, Chou-Kang Chiu, Kuang-Jung Chen and Ni-Chen Lin
The purpose of this paper is to develop and test a model of team performance by applying social exchange and social capital perspectives in a single model setting. It hypothesizes…
Abstract
Purpose
The purpose of this paper is to develop and test a model of team performance by applying social exchange and social capital perspectives in a single model setting. It hypothesizes that team performance is indirectly affected by politics through leader–member capitalization (LMC) and by ethical leadership through leader–member exchange (LMX). Meanwhile, team identification is hypothesized to moderate the relationships between politics and LMC and between ethical leadership and LMX.
Design/methodology/approach
The hypotheses of this study were empirically tested using a survey of work teams from the banking and insurance industry in Taipei, Taiwan.
Findings
The relationship between team performance and ethical leadership is fully mediated by LMX, while the indirect relationship between team performance and politics is mediated via both LMC and LMX. Team identification positively moderates the relationship between ethical leadership and LMX.
Originality/value
This study is one of the few to examine the mediating roles of LMC and LMX simultaneously in team performance development. This study provides several key findings that complement the existing literature by evaluating fresh associations among LMC, LMX and their determinants and moderator.
Details
Keywords
Min-Ling Liu, Chieh-Peng Lin, Sheng-Wuu Joe and Kuang-Jung Chen
To deepen our understanding about the development of team performance, the purpose of this paper is to develop a model that explains how ambidexterity and ethical leadership…
Abstract
Purpose
To deepen our understanding about the development of team performance, the purpose of this paper is to develop a model that explains how ambidexterity and ethical leadership affect knowledge sharing and team performance through within-team competition.
Design/methodology/approach
This study demonstrates the applicability of ambidexterity and within-team competition by surveying 78 teams from the high-tech and banking industries. This study further presents a three-way interaction among ambidexterity, politics and job complexity.
Findings
This study finds that both ambidexterity and ethical leadership are positively related to knowledge sharing and team performance through the mediation of team development competition.
Originality/value
This study confirms that ambidexterity and ethical leadership play critical factors for improving knowledge sharing and team performance through the mediation of team development competition. Furthermore, the moderating effects of politics and job complexity are also confirmed in the research.
Details
Keywords
Angela Yung Chi Hou, Christopher Hill, Karen Hui-Jung Chen, Sandy Tsai and Vivian Chen
The purpose of this paper is to examine the student mobility programs of the three initiatives – in Southeast Asian Ministers of Education Organization-Regional Institution of…
Abstract
Purpose
The purpose of this paper is to examine the student mobility programs of the three initiatives – in Southeast Asian Ministers of Education Organization-Regional Institution of Higher Education and Development, University Mobility in Asia and Pacific (UMAP), and Campus Asia – and provide a comparative analysis of the respective programs in terms of the role of government, institutional involvement, quality assurance, and challenges. In addition, the paper will assess their impacts on higher education regionalization by regulatory models toward the end of the paper.
Design/methodology/approach
The study adopts qualitative document analysis as a major research method to explore the developmental models of three student mobility programs. Document analysis is an approach used to gather and review the content of existing written documentation related to the study in order to extract pieces of information in a rigorous and systematic manner.
Findings
ASEAN International Mobility for Students (AIMS), Collective Action for Mobility Program of University Student in Asia (CAMPUS Asia), and UMAP student mobility schemes have a shared purpose in higher education regionalization, but with different regulatory frameworks and Functional, Organizational, and Political approach models. AIMS and CAMPUS Asia as a strong network and government-led initiatives adopt a combination of functional, organizational, and political approaches; UMAP provides university-driven regional mobility programs with a hybridized force. However, all three of them face the same challenges at regional and national levels, such as different national regulation, coordination among participants, and implementation of credit transfer schemes.
Practical implications
The scale of three student mobility programs is still low, which results in limited impact on higher education regionalization in Asia. However, a stronger decision-making model and increased financial support to universities and students are desirable for the creation of a sustainable and effective network.
Originality/value
This is an original research and makes a great contribution to Asian nations.
Details
Keywords
Visual stimulation affects the taste of food and beverages. This study aimed to understand how latte art affects coffee consumption by collecting participants' brainwave data and…
Abstract
Purpose
Visual stimulation affects the taste of food and beverages. This study aimed to understand how latte art affects coffee consumption by collecting participants' brainwave data and their taste responses.
Design/methodology/approach
Seventy subjects participated in a two-stage experiment. Electroencephalography (EEG) was employed to measure brainwave activity. With an interval of one week, each stage involved coffee consumption with and without latte art. The responses to the taste of the coffee were also collected for analysis.
Findings
Significant differences were found in the participants' alpha and beta brainwave bands. When drinking coffee with latte art, the participants' alpha bands were significantly lower, whereas the beta bands were higher. These findings were supported by Bayesian statistics. A significant increase was found in the participants' taste of sweetness and acidity with latte art, and Bayesian statistics confirmed the results for sweetness although the evidence on the increase in acidity was anecdotal. No difference was found in the taste of bitterness.
Originality/value
This study highlights the effect of latte art on coffee consumption. The authors analysed the empirical evidence from this two-stage experimental study in the form of the participants' brainwave data and their responses to taste. This study's original contribution is that it explored the crossmodal effects of latte art on consumers' taste of coffee from a neuroscientific perspective. The results of this study can provide empirical evidence on how to effectively use latte art in practical business environments.
Details
Keywords
This paper aims to identify a selection of websites for the study and enjoyment of the visual arts.
Abstract
Purpose
This paper aims to identify a selection of websites for the study and enjoyment of the visual arts.
Design/methodology/approach
From the hundreds of offerings on the world wide web, the 24 public sites featured in this article are distinguished by the quality of their content, design, and ease of use.
Findings
The best websites are great tools for teachers, students, and interested individuals to explore and learn about the visual arts. Taking advantage of advancing technology, they offer experiences that go far beyond convenient delivery of traditional analog materials.
Originality/value
Offers practical suggestions for public and academic librarians on the most useful and usable public websites devoted to the visual arts.
Details
Keywords
The purpose of this paper is to present basic resources and practical strategies for undergraduate art history research.
Abstract
Purpose
The purpose of this paper is to present basic resources and practical strategies for undergraduate art history research.
Design/methodology/approach
The paper is based on the author's experience as both an art librarian and instructor for a core requirement art history course.
Findings
The plan detailed in this paper covers every step of the research process, from exploring the topic to citing the sources. The resources listed, which include subscription databases as well as public web sites, are deliberately limited to a manageable number. Additional topics include defining the scope of inquiry and making appropriate use of internet resources such as Wikipedia.
Originality/value
The paper provides the academic librarian with clear guidance on basic research resources in art history.
Details
Keywords
Chu‐Mei Liu and Kuang‐Jung Chen
The study tried to develop a product‐market structure of the fast‐food restaurants in the Philippines. Using the concept of hierarchical clustering based on substitution‐in‐use…
Abstract
The study tried to develop a product‐market structure of the fast‐food restaurants in the Philippines. Using the concept of hierarchical clustering based on substitution‐in‐use, the influence of three categories of situational influence were used to modify the original choice‐market mix relationship at every clustering stage. Changes in the importance of the individual components of the product‐service mix served as the basis of the link‐up among competing fast‐food restaurants.
Details
Keywords
The practice of selling cigarettes by sticks is a phenomenon that can be observed among Asian countries. It is prevalent in urban centers where the retailing activity is one of…
Abstract
The practice of selling cigarettes by sticks is a phenomenon that can be observed among Asian countries. It is prevalent in urban centers where the retailing activity is one of the major economic activities undertaken by the middle and lower echelons of the social class. In a study of the switching of consumers from one brand to the other as a response to price increases, the practice has shown a bi‐directional effect. In an inter‐brand shift, it acts as a buffer slowing down the change in preference by granting the consumers an ability to buy the same brand even if the budget is not enough for one pack. The opposite, however, happens in the intra‐brand (local to foreign) shift. The practice makes it easier for the consumer to shift by lowering the perceived “sacrifice” in incremental price vis‐à‐vis the differential value between the imported and local brand.
Details
Keywords
- Distribution
- Pricing policy
- Retailing
- Confectioners
- ""="">"Confectioners, tobacconists and newsagents"