Joon Soo Lim, Chunsik Lee, Junga Kim and Jun Zhang
This study uses third-person effect theory to examine the mechanisms of public opinion about self-regulatory efforts to deal with COVID-19 vaccine-related misinformation on social…
Abstract
Purpose
This study uses third-person effect theory to examine the mechanisms of public opinion about self-regulatory efforts to deal with COVID-19 vaccine-related misinformation on social media, focusing on the roles of social undesirability perceptions and misinformation beliefs.
Design/methodology/approach
A national survey of 600 US adults from the Qualtrics panel was conducted. The study examines how perceived social desirability and misinformation beliefs moderate the relationship between exposure to misinformation and behavioral responses.
Findings
The results show that the perceived disparity in misinformation exposure relates to third-person perception (TPP), which increases support for content moderation and intentions for corrective actions. Perceiving misinformation as socially undesirable strengthens the link between the exposure gap and TPP. Individual beliefs about misinformation are identified as a crucial moderator, reducing the TPP effect on those who have high misinformation beliefs, leading to less support for content moderation and corrective actions.
Originality/value
This research enhances understanding of TPP in the context of COVID-19 vaccine misinformation by highlighting how social undesirability perceptions and misinformation beliefs moderate this effect. It emphasizes the significance of personal misinformation beliefs in shaping attitudes toward content moderation and corrective actions.
Peer review
The peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-04-2024-0220
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Donghee Shin, Kulsawasd Jitkajornwanich, Joon Soo Lim and Anastasia Spyridou
This study examined how people assess health information from AI and improve their diagnostic ability to identify health misinformation. The proposed model was designed to test a…
Abstract
Purpose
This study examined how people assess health information from AI and improve their diagnostic ability to identify health misinformation. The proposed model was designed to test a cognitive heuristic theory in misinformation discernment.
Design/methodology/approach
We proposed the heuristic-systematic model to assess health misinformation processing in the algorithmic context. Using the Analysis of Moment Structure (AMOS) 26 software, we tested fairness/transparency/accountability (FAccT) as constructs that influence the heuristic evaluation and systematic discernment of misinformation by users. To test moderating and mediating effects, PROCESS Macro Model 4 was used.
Findings
The effect of AI-generated misinformation on people’s perceptions of the veracity of health information may differ according to whether they process misinformation heuristically or systematically. Heuristic processing is significantly associated with the diagnosticity of misinformation. There is a greater chance that misinformation will be correctly diagnosed and checked, if misinformation aligns with users’ heuristics or is validated by the diagnosticity they perceive.
Research limitations/implications
When exposed to misinformation through algorithmic recommendations, users’ perceived diagnosticity of misinformation can be predicted accurately from their understanding of normative values. This perceived diagnosticity would then positively influence the accuracy and credibility of the misinformation.
Practical implications
Perceived diagnosticity exerts a key role in fostering misinformation literacy, implying that improving people’s perceptions of misinformation and AI features is an efficient way to change their misinformation behavior.
Social implications
Although there is broad agreement on the need to control and combat health misinformation, the magnitude of this problem remains unknown. It is essential to understand both users’ cognitive processes when it comes to identifying health misinformation and the diffusion mechanism from which such misinformation is framed and subsequently spread.
Originality/value
The mechanisms through which users process and spread misinformation have remained open-ended questions. This study provides theoretical insights and relevant recommendations that can make users and firms/institutions alike more resilient in protecting themselves from the detrimental impact of misinformation.
Peer review
The peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-04-2023-0167
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Gi-Su Kim, Sung-Woo Lee, Chang-Soo Kim and Young-Joon Seo
The role of logistics service provider (LSP) is essential for efficient logistics service quality (LSQ) and supply chain management, especially in multimodal transport. Multimodal…
Abstract
The role of logistics service provider (LSP) is essential for efficient logistics service quality (LSQ) and supply chain management, especially in multimodal transport. Multimodal transport routes that use the Trans-Siberian Railway (TSR) play an important role in the supply chains of Northeast Asia. This paper aims to identify current conditions of TSR LSQ and propose improvements to enhance the competitiveness of traditional routes. Therefore, this study sheds light on and provides recommendations for various managerial strategies to LSPs in the context of the TSR. This study utilizes Importance-Performance Analysis (IPA) to measure levels of importance and performance of the logistics service of LSPs that provide multimodal transport services via the TSR from South Korea to Europe. This study identifies capabilities on the basis of five criteria (price, timeliness, reliability, equipment systems, and customer service) from a customers’ perspective. The results of the research indicate that operational improvements should be considered to activate TSR multimodal transport for northern logistics routes from the perspective of Korean shippers. Specific findings show that balanced development strategies are needed for logistics routes that have not yet been significantly activated, while implying that logistics costs could be reduced initially to satisfy shippers. This study presents an operational strategy for LSPs using the TSR in northern logistics through IPA methods. Furthermore, this research can help policymakers propose specific policies to revitalize the northern logistics of Korean logistics companies and to provide incentive supports for shippers.
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We provide a new characterization of the equality of two positive-definite matrices A and B, and we use this to propose several new computationally convenient statistical tests…
Abstract
We provide a new characterization of the equality of two positive-definite matrices A and B, and we use this to propose several new computationally convenient statistical tests for the equality of two unknown positive-definite matrices. Our primary focus is on testing the information matrix equality (e.g. White, 1982, 1994). We characterize the asymptotic behavior of our new trace-determinant information matrix test statistics under the null and the alternative and investigate their finite-sample performance for a variety of models: linear regression, exponential duration, probit, and Tobit. The parametric bootstrap suggested by Horowitz (1994) delivers critical values that provide admirable level behavior, even in samples as small as n = 50. Our new tests often have better power than the parametric-bootstrap version of the traditional IMT; when they do not, they nevertheless perform respectably.
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This article seeks to analyse the skills and knowledge that have a positive impact on the reproduction of the core frames of social actors in the mass media.
Abstract
Purpose
This article seeks to analyse the skills and knowledge that have a positive impact on the reproduction of the core frames of social actors in the mass media.
Design/methodology/approach
The theoretical discussion is accompanied by a cross‐cultural case study of the debate surrounding the leaked e‐mail correspondence between climate researchers at the University of East Anglia (UEA) in 2009. First, the authors analysed the framing work of the three main actors with their respective views, namely UEA and the blogs “Real climate”, “Climate audit” and “The air vent”. Second, they conducted an analysis of the media coverage of the issue in the UK, the USA, Germany and Norway, focusing on the importance of cultural factors, psychological biases and conformity to journalistic needs.
Findings
The literature review came to the conclusion that public relations practitioners stand good chances to succeed with their framing when they are able to conceive a message in a way that: is resonant with the underlying culture; appeals to psychological biases; and conforms to journalistic needs. The authors use “framing expertise” as an umbrella term for the knowledge and the skills related to these aspects when designing and promoting frames. In the case study, these theoretical assumptions were tested. While three different frames dominated the discourse, no clear winner of the framing contest was observed. Though qualitative differences in their framing expertise were noted, the frames of all of the strategic actors were accepted in the media, perhaps due to the norms of journalistic balance.
Research limitations
As this study is based on a single case, more research is needed to back up the findings and elaborate on the knowledge and skills needed when framing an issue.
Originality/value
The article pulls together, discusses and elaborates on a body of literature that thus far has been scattered, and makes contributions towards a better understanding of what it is that public relations practitioners actually do.
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Ji Young Park and Soo Wook Kim
The purpose of this paper is to suggest an empirical model to assess the separate effect of the government's research and development (R&D) policy program in small and medium…
Abstract
Purpose
The purpose of this paper is to suggest an empirical model to assess the separate effect of the government's research and development (R&D) policy program in small and medium enterprise (SME) performance.
Design/methodology/approach
The paper reviews the R&D related papers and finds out the specific aspects of the Korean R&D policy program, classifying every R&D policy program and giving them unique names such as funds, technology and human resource support. Finally, the paper provides the whole empirical model and research questions for future studies.
Findings
First, the paper suggests the research model and several questions about whether the direct government funding of R&D policy program has had an effect on SMEs' business performance. Second, the interaction of direct government R&D funding, technology and human resource support are compared. Finally, a research model is suggested with proper research methodology.
Research limitations/implications
Owing to the research purpose, the paper ends with the suggestion of an empirical model. Panel data needs to be applied to verify the suggested model.
Originality/value
There are various papers regarding the effect of R&D investment from private and public sectors, but few papers exist about the causal relationship between the government R&D policy program and SMEs' performance.
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Clara Lee Brown, Natalia Ward and Benjamin H. Nam
While conceived to examine key factors affecting post-retirement career advancement of retired elite athletes in South Korea, the purpose of this paper is to report how English…
Abstract
Purpose
While conceived to examine key factors affecting post-retirement career advancement of retired elite athletes in South Korea, the purpose of this paper is to report how English, as a de facto global lingua franca, functions as a powerful gatekeeper in the sports administration field.
Design/methodology/approach
Interpreted through the lens of Bourdieu’s linguistic capital and Gramsci’s hegemony of language, the present study draws on content analysis of semi-structured individual interviews, as well as focus group interviews, conducted with thirty former South Korean elite athletes.
Findings
Based on the data analysis, systematic bias toward athletes was uncovered, privileging English as the single determining factor for employment. Furthermore, the educational implications for adult learners of English as a Foreign or English an Additional Language reveal unrealistic expectations of top–down language policies.
Originality/value
Perspectives of athlete participants, an underrepresented group in educational research, within the South Korean globalization context shed critical light on the pervasive aspects of English hegemony and its unexamined dimensions.