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Addresses the question of whether registration is appropriate for the sales and marketing divisions within companies in the light of Kodak Ltd′s experience of registering the marketing, sales and Customer service department of their Health Sciences Division to Marketing Quality Assurance. Looks at the reasons behind their registration, considers that weekly meetings and newsletters were essential in keeping the process flowing smoothly. Highlights the emphasis placed on Training, especially the audit sessions. Describes how improvements have been measured by benchmarking, using employee and customer Surveys.

The mammoth proportions of Public Expenditure, its accountability, its control, must be one of the biggest problems any government has had to meet. Despite all its counselling to the public spenders, its massive efforts to scale down the spending, there is extremely little to show for it. The Departments and State Services have become so large, they have outgrown government control; they are in fact forms of government in themselves. When a body established with a definite role becomes so big and powerful, as many of the authorities in the country have become, they tend to resent any form of control over them. History has many such examples in one form or another. Where an ocean divides them, the subordinate power may seek a separate nationhood for itself, as the American colonies did a couple of centuries or more ago. They chose the right moment to rebel when the home government sought to pass on extra levy on the importation of tea, which the Colonists turned into a slogan “no taxation without representation”. The truth, however, was they had outgrown the mother country and saw themselves as a new nation in a new land immensely rich in natural resources, riches all theirs for the taking. Much of the old country understood their aspirations and in the final settlement, the British were more than generous to them.

The learning outcomes of this paper is as follows: to give faculty the opportunity to illustrate the strategist’s and marketer’s toolbox, namely, tools and frameworks such as the McKinsey 7S model. Porter’s generic marketing strategies. Strengths, weaknesses, opportunities and threats analysis. Political, economic, social and cultural, technological, environment and legal – external macro analysis. The case is intended for use in MBA and Executive education courses in strategy, marketing and leadership. The case offers relevant experiences and instructive lessons in formulating and implementing business strategies. The case highlights the importance of contextual leadership intelligence and competence in enabling entrepreneurial business activities. The case gives students the opportunity to apply a strategic framework to marketing communications, competitive analysis and branding with a new brand and a new name in a first world economy. The case helps students understand that: successful companies are a success because of their people and leadership, proactive thinking and constantly looking for new opportunities will make you a leader in the market, up-to-date competitor and market analysis are paramount in making the winning decision, staying true to one’s business philosophy and company values build a reputable organization, the importance of creating partnerships and healthy relationships with the distribution channel, the concept of competitive advantage, the concept of differentiation, focus and cost leadership and the concept of value and understanding customer needs.

The Egan’s Whiskey case offers students a unique opportunity to discover the important, yet grass-root, strategic decisions made by a high-quality alcohol product in a very competitive, well-known brand dominated the market, the USA. The case focuses specifically on issues related to strategic choices and implementation, brand, reputation, leadership, strategic marketing decision-making, customer/retail relationships, customer value and the importance of good marketing intelligence. There are some good examples of out-of-the-box thinking. History reveals that companies with the strongest brands, most proactive leadership, innovative marketing ideas, superb marketing intelligence and deepest relationships with their consumers are the pillars of success. The very assets that define these leading companies provide benchmarks for upcoming organizations. Being complacent and having poor leadership and vision in an ever-demanding customer-driven and competitive environment is a recipe for failure. Organizations and their leadership teams need to start thinking systematically, proactively and strategically about their place in competitive markets and take quick actions to mitigate risks and miss opportunities before they become reality. This case reveals the importance of understanding your strategic landscape, your market, your competitors, your customers, quick thinking and actions and having a rolling strategic plan, which is adaptable.

The case is intended for use in MBA and Executive education courses in strategy, marketing and leadership.

Teaching Notes are available for educators only.

CSS 11: Strategy.

March 17, 1967 Trade Dispute — Act in furtherance of — Trade union official threatening to induce strike action by employees unless workman rejoins union — Whether threat to induce breach of contract of employment — Employers dismissing work‐man by notice under his contract of service — Whether dismissal resulting from unlawful conspiracy — Whether act of inducement actionable at suit of dismissed work‐man when based on intimidation — Whether protected by section 3 of the Trade Disputes Act, 1906 — Whether justifiable — Trade Disputes Act, 1906 (6 Edw. VII, c. 47) ss. 3, 5.

Investigates the differences in protocols between arbitral tribunals and courts, with particular emphasis on US, Greek and English law. Gives examples of each country and its way of using the law in specific circumstances, and shows the variations therein. Sums up that arbitration is much the better way to gok as it avoids delays and expenses, plus the vexation/frustration of normal litigation. Concludes that the US and Greek constitutions and common law tradition in England appear to allow involved parties to choose their own judge, who can thus be an arbitrator. Discusses e‐commerce and speculates on this for the future.

Growing awareness of the importance of preserving the built environment has created an increasing demand for experts capable of performing building inspections to ensure a high level of preservation. Technical surveys include a set of procedures and tests that have become essential tools providing the necessary knowledge required for maintenance, preservation and improvement of buildings. The paper aims to discuss these issues.

Within this set of inspection techniques, this paper presents a method developed to produce vertical deformation plans from the levelling data obtained from different floors of a building. It also explains how to perform accurate levelling and an outcome analysis to provide displacement maps. Thus, based upon obtained measurements, it is possible to achieve 2D contour maps and three-dimensional (3D) surface mapping by means of specialized software that is typically used for cartographic and territorial analysis.

The developed methodology provides easier analysis of the deformation of buildings and structures. Consequently, the method produces relatively accurate outcomes that are sufficient to make a proper assessment that facilitates the diagnostic and decision-making process. The case studies analysed show the applicability and usefulness of the procedure.

This sustainable and non-destructive system is an essential instrument for providing valuable and useful information to the specialist. The 2D/3D graphical data displays enable easier analysis of survey results, also aiding comprehension of these results in the context of liability claims.

This article reviews the contents of the previous year's editions of the Journal of Children's Services (Volume 2, 2007), as requested by the Journal's editorial board. It draws out some of the main messages for how high‐quality scientific research can help build good childhoods in western developed countries, focusing on: the need for epidemiology to understand how to match services to needs; how research can build evidence of the impact of prevention and intervention services on child well‐being; what the evidence says about how to implement proven programmes successfully; the economic case for proven programmes; the urgency of improving children's material living standards; how to help the most vulnerable children in society; and, lastly, the task of measuring child well‐being.

THE ART OR PRINTING was first introduced into Cumberland in 1735 when Thomas Cotton came to Whitehaven at the invitation of Sir James Lowther. Whitehaven was at that time an expanding town with a growing trade with Ireland and the colonies of Maryland and Virginia.

SINCE every second Canadian one meets, be his name Taraschenko or Bobarovich, claims at least one Scottish ancestor, it might be expected that there would be some notable collections of Scottish literature or history to be found in Canadian libraries. These collections are, however, in fact relatively few in number, as I discovered when engaged recently in editing, on behalf of the Research Libraries Section of the Canadian Library Association, a Directory of Special Collections in Canadian Libraries. Only five librarians of the several hundred who kindly replied to my detailed and no doubt troublesome questionnaire mentioned in their replies any significant amount of specifically Scottish material.