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The purpose of this paper is to provide a historic perspective on the supermarket industry that has changed from the small Mom and Pop stores to major supermarket chains.
Abstract
Purpose
The purpose of this paper is to provide a historic perspective on the supermarket industry that has changed from the small Mom and Pop stores to major supermarket chains.
Design/methodology/approach
This study is a review of secondary information from trade literature, popular new media and academic publications.
Findings
The changes in supermarkets and food stores followed the trends in how consumers have changed and developed. As consumers around the world continue to change, so will food retailers.
Research limitations/implications
The author could have included more on the development in underdeveloped countries.
Practical implications
This paper has practical implication in that to understand that food retailers must continue to follow consumer and technology changes if they want to grow and prosper. To quote Winston Churchill, “The farther backward you can look, the farther forward you are likely to see.”
Social implications
Supermarkets must be responsive to consumer changes and as consumer become more demanding for convenience so must supermarkets must continue to provide it or disappear.
Originality/value
This study is original to the extent that it brought together the different eras in supermarket. The actual changes have been well known.
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Keywords
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover…
Abstract
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover specific articles devoted to certain topics. This Bibliography is designed to help. Volume III, in addition to the annotated list of articles as the two previous volumes, contains further features to help the reader. Each entry within has been indexed according to the Fifth Edition of the SCIMP/SCAMP Thesaurus and thus provides a full subject index to facilitate rapid information retrieval. Each article has its own unique number and this is used in both the subject and author index. The first Volume of the Bibliography covered seven journals published by MCB University Press. This Volume now indexes 25 journals, indicating the greater depth, coverage and expansion of the subject areas concerned.
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Robert E. Linneman, Harold E. Klein and John L. Stanton
In this article, we present empirical results that document the critical changes in planning attitudes and practices and their implications on strategic market planning. The…
Abstract
In this article, we present empirical results that document the critical changes in planning attitudes and practices and their implications on strategic market planning. The particular focus of this article is to illustrate the growing use of multiple scenarios as an approach to strategic environmental assessment, and to present key factors that marketing management must consider when adopting the multiple scenario approach.
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Golnaz Rezai, Phuah Kit Teng, Mad Nasir Shamsudin, Zainalabidin Mohamed and John L. Stanton
The concept of functional foods is not new to the Malaysian people. Functional foods as traditional medicine have made tremendous contributions over the past couple of centuries…
Abstract
Purpose
The concept of functional foods is not new to the Malaysian people. Functional foods as traditional medicine have made tremendous contributions over the past couple of centuries. The growth in the economy, coupled with a strong desire among the Malaysian consumers to maintain a healthy lifestyle has made functional foods an alternative medicine among the populace. Although the consumption of functional foods is increasing in Malaysia, relatively little is known about the factors which affect consumer purchase intention toward natural functional foods. The purpose of this paper is to determine Malaysian consumer intention to purchase natural functional foods.
Design/methodology/approach
A survey was conducted in the country where 2,004 household were interviewed using structured questionnaires. The theory of reasoned action (TRA) and health belief model were adopted and modified in this study. Descriptive statistics and structural equation modeling were used to analyze the collected data.
Findings
The results have shown that the data set was normal, valid and reliable. Attitude has a partial mediating effect on perceived barriers, perceived susceptibility and perceived benefits which influence consumer intention to purchase natural functional foods. Nevertheless attitude had no mediation effect on subjective norms for consumers to form their intention to purchase natural functional foods. In other word, subjective norms had a direct influence on consumer intention to purchase natural functional foods.
Research limitations/implications
The main concern of this paper is about the factors which affect consumer purchase intention toward natural functional foods. However the results from this paper are limited in terms of determining consumer purchasing behavior for natural functional foods.
Originality/value
The paper expands on the TRA and health belief model to examine the factors which influence Malaysian consumer purchase intention toward natural functional foods.
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Robert E. Linneman and John L. Stanton
Don't confuse regional marketing with selling spicier soup in Texas, reorganizing the sales force by regions to gain more control, or spending significant dollars in a local…
Abstract
Don't confuse regional marketing with selling spicier soup in Texas, reorganizing the sales force by regions to gain more control, or spending significant dollars in a local market. Regional marketing represents a major philosophic change. It's a precision target marketing approach (some might call it niche marketing) to fragmented national markets.
Ekaterina Salnikova and John L. Stanton
The interest of food consumers in improved quality, healthiness, freshness, and authenticity results in a growing introduction of new food products featuring a variety of…
Abstract
Purpose
The interest of food consumers in improved quality, healthiness, freshness, and authenticity results in a growing introduction of new food products featuring a variety of “positive” (e.g. “Enriched with Vitamin D”) and “negative” (e.g. “Low in Fat”) label claims. It's the goal of this paper to uncover how the presence of positive and absence of negative benefits or attributes balance in the minds of consumers, determine which label claims would have the greatest impact on consumers' intention to buy milk, and understand the role of stating these in either a positive or a negative frame.
Design/methodology/approach
To achieve the objectives of this paper, we utilize (1) descriptive study to identify which claims are currently used by the dairy marketing practitioners, (2) focus group to identify the importance of positive and negative product claims, and (3) online survey including discrete choice experiment (DCE) to determine the effect of positive and negative claims on consumer food choices.
Findings
We provide evidence of negative bias in consumers facing the choice between foods with enriched positive ingredients vs foods that are free-from negative ingredients. Specifically, we find that consumers have a general tendency toward giving negative attributes more weight than positive ones.
Research limitations/implications
The research was conducted in one food category.
Practical implications
This research should encourage food marketers to include more positive statements about their products rather than the current focus on negatives such as no GMOs or no hormones. the authors understand these negative attributes need to be made but there should also be positive attributes.
Social implications
Consumers will get a total picture of the product values and not skewed to one point.
Originality/value
The concept of negative bias has not be adequately explored in the food category on product labels.
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Corporate marketers have jumped on the micromarketing bandwagon, but many have discovered that the path to profits contains a number of potholes. This article details three…
Abstract
Corporate marketers have jumped on the micromarketing bandwagon, but many have discovered that the path to profits contains a number of potholes. This article details three companies' niche marketing mistakes; the author suggests how to avoid them.
John L. Stanton, James Wiley and Peter Charette
There is always a significant amount of speculation as to how the American diet changes over time. Some of speculation is based on what’s good for people, and others base their…
Abstract
There is always a significant amount of speculation as to how the American diet changes over time. Some of speculation is based on what’s good for people, and others base their speculation on various supply and demand issues and the impact of world social changes. However one approach to forecasting the demand for various food products in the American diet is to extrapolate how America’s eating habits would change based on two different scenarios. The first scenario is an cohort model. In this scenario individuals continue their eating habits as they get older. The second scenario is the aging model, with which it is assumed that as people age they adopt the eating habits of the group that they’re moving into.
In this chapter we will evaluate these two scenario-based extrapolation models for projecting food consumption. Data comes from the National Health and Nutrition Examination survey (NHANES), which is conducted regularly by the National Center for Health Statistics (NCHS). It measures levels of consumption with a level accuracy usually not associated with traditional business data services. The specific food items consumed in a 24-hour period are collected for over 30,000 people along with an extensive list of biometric, anthropometric, social, and clinical variables.
The models we evaluate assume that new consumers will enter the market based on projected population growth rates and that consumers “exit” the market based on projected death rates. This chapter applies the models to a subset of the total food variables in the database. Food groups that are pertinent to current issues were selected, such as beef, carbonated soft drinks, and snack foods.
The models forecast food consumption of the by 5 year increments from age 1 to age 85+ an aging cohort model extrapolate how eating habits could be expected to changeover this time interval. The implications of this exercise are essential to the forecasting and management of food processors. The extrapolations may provide guidance for potential changes in capital investment or entry into other markets.
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Kenneth C. Herbst and John L. Stanton
The purpose of this paper is to examine the changes that have taken place in the family and relate these changes to where and how people eat.
Abstract
Purpose
The purpose of this paper is to examine the changes that have taken place in the family and relate these changes to where and how people eat.
Design/methodology/approach
Female heads of household were surveyed via telephone interviews to identify the characteristics of how the modern family dines. The telephone interview was conducted by a commercial research organization and used random digit dialing methods to identify potential respondents. The personal telephone interview was conducted by trained interviewers provided by the research supplier. The respondents were screened to insure that the respondent was a head of household.
Findings
Data revealed that families are reacting to time pressures in a way that changes the way they prepare foods while not affecting the end result. Overall, 75 percent of families eat as a family in the home five or more nights per week. In addition, 85 percent of those who eat together four nights a week or fewer, claim they would like to eat at home more often with their families. Today, families are eating together, even if it means making mealtime part of the daily multi‐tasking ritual. The extent to which families actually make a point to eat meals together could be an invaluable and irreplaceable component of healthy family relations. Culture, economy, and society have changed and people have again started ensuring that eating together occurs on a daily basis.
Originality/value
The paper highlights how the changing role of the family can dramatically influence the food industry.
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