Maria Consuelo Franky, Jaime A. Pavlich-Mariscal, Maria Catalina Acero, Angee Zambrano, John C. Olarte, Jorge Camargo and Nicolás Pinzón
This purpose of this paper is to present ISML-MDE, a model-driven environment that includes ISML, a platform-independent modeling language for enterprise applications; ISML-GEN, a…
Abstract
Purpose
This purpose of this paper is to present ISML-MDE, a model-driven environment that includes ISML, a platform-independent modeling language for enterprise applications; ISML-GEN, a code generation framework to automatically generate code from models; and LionWizard, a tool to automatically integrate different components into a unified codebase.
Design/methodology/approach
The development comprises five stages: standardizing architecture; refactoring and adapting existing components; automating their integration; developing a modeling language; and creating code generators. After development, model-to-code ratios in ISML-MDE are measured for different applications.
Findings
The average model-to-code ratio is approximately 1:4.6 when using the code generators from arbitrary models. If a model transformation is performed previously to the code generation, this ratio raises to 1:115. The current validation efforts show that ISML properly supports several DSL essential characteristics described by Kahraman and Bilgen (2015).
Research limitations/implications
ISML-MDE was tested on relatively small applications. Further validation of the approach requires measurement of development times and their comparison with previous similar projects, to determine the gains in productivity.
Originality/value
The value of ISML-MDE can be summarized as follows: ISML-MDE has the potential to significantly reduce development times, because of an adequate use of models and transformations. The design of ISML-MDE addresses real-world development requirements, obtained from a tight interaction between the researchers and the software development company. The underlying process has been thoroughly documented and it is believed it can be used as a reference for future developments of MDE tools under similar conditions.
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Raife Meltem Yetkin Özbük, Duygu Aydin Ünal and Büşra Oktay
There have been significant developments in the field of retailing with digitalization. One of these developments is the emergence of omnichannel retailing. Although this has…
Abstract
There have been significant developments in the field of retailing with digitalization. One of these developments is the emergence of omnichannel retailing. Although this has affected both firms and consumers considerably, the literature is dominated by the studies dealing with omnichannel retailing from the firms’ perspectives. The studies dealing with omnichannel retailing from the consumers’ perspectives have recently begun to attract the attention of researchers. For this reason, this study conducted a literature review to examine various consumer behaviors mentioned in the studies aimed at explaining consumer behaviors in the omnichannel retailing context. The distribution of these studies according to years and journals, research methods used, theories adopted, and the related five-stage consumer decision-making stages are summarized. Additionally, this review addresses future research avenues.
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The importance of tourism in Spain has not been accompanied by variety of marketing studies and research. In this paper the two great factors contributing to the slow development…
Abstract
The importance of tourism in Spain has not been accompanied by variety of marketing studies and research. In this paper the two great factors contributing to the slow development of tourism marketing in Spain are identified. On the one hand the youth of the discipline at international level and especially at national level. Secondly, the evolution of the market itself and the passive orientation of marketing. Next the contributions emanating from Spanish tourism marketing circles are reviewed and analysed in terms of their connection with lines of research emanating from the international literature. Finally, future research perspectives for tourism marketing are indicated.
Jorge Pelegrín-Borondo, Ruben Fernández Ortiz and Lino Meraz-Ruiz
This study aims to compare the influence of emotions produced by the wine and the winery visit on wine purchase intent at two destinations with different cultural views (old and…
Abstract
Purpose
This study aims to compare the influence of emotions produced by the wine and the winery visit on wine purchase intent at two destinations with different cultural views (old and new wine worlds).
Design/methodology/approach
A quantitative approach was adopted using a total sample of 600 tourists from two different wineries, one in La Rioja (Spain, Europe) and the other in Baja California (Mexico, North America). All the tourists surveyed at the European winery were European, and all the tourists surveyed at the North American winery were North American.
Findings
The results expand on previous research. At the tested wineries, the emotions produced by the wine (product) had a greater influence than those produced by the winery (environment); however, the intensity of their respective influences varied depending on whether the winery was in the new or old wine world.
Research limitations/implications
While the wine description was controlled by showing the same offer at both destinations, the winery visit experience was neither controlled nor controllable because the tours were real. Additionally, although the research variables were very similar in this study, the effect of differences in income between the tourists from the different regions was not considered.
Practical implications
Winery managers wishing to positively influence wine purchases at their establishments should focus their efforts on generating high positive emotions through the wine offer. They should also keep in mind the possible need for different approaches because of cultural differences between the tourists (North American or European) visiting the winery. To sell wine and build their brand, they should identify those tourists truly interested in wine.
Originality/value
Although the literature recognizes the influence of the emotions produced by the product and the environment on wine purchase intent, this is the first study to simultaneously compare the influence of the emotions generated by both the wine on offer (product) and the winery visit (environment) on wine purchase intent in tourists to two different wineries (new vs old wine world).
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Globalization, says a recent study, “is in danger of becoming, if it has not already become, the cliche of our times: the big idea which encompasses everything from global…
Abstract
Globalization, says a recent study, “is in danger of becoming, if it has not already become, the cliche of our times: the big idea which encompasses everything from global financial markets to the Internet but which delivers little substantive insight into the contemporary human condition.” That study, although lamenting that globalization “lacks precise definition,” nevertheless defines it as “a process (or set of processes) which embodies a transformation in the spatial organization of social relations and transactions — assessed in terms of their extensity, intensity, velocity and impact — generating transcontinental or interregional flows and networks of activity, interaction, and the exercise of power.” Public debates on globalization often generate more political heat than analytical light; yet we cannot avoid studying globalization for, as the Finnish scholar Raimo Väyrynen notes, “it is an important, pervasive historical trend whose consequences will be accentuated in the new millennium.”
Edwin Alexander Henao-García and Raúl Armando Cardona Montoya
This paper aims to analyse the relationships between management innovation, marketing innovation, technological innovation and the personnel involved in science, technology and…
Abstract
Purpose
This paper aims to analyse the relationships between management innovation, marketing innovation, technological innovation and the personnel involved in science, technology and innovation activities.
Design/methodology/approach
The work used data from the Technological Development and Innovation Survey – Colombian Industry VII 2013–2014. Six logistic regression models are tested for the analysis with 2,045 manufacturing firms.
Findings
The results suggest that the probability to pursue technological innovation diminishes in those firms that introduce management and/or marketing innovations. The same happens in firms seeking non-technological innovations with the introduction of product and process innovations. The human side, administrative and technical staff, working on innovation projects plays a key role in the success of different types of innovations.
Originality/value
At this time, there is a need for research studies with new approaches that look at innovation beyond the technological domain and focus on the human side of innovation and other important aspects such as the managerial contribution to innovation. Theoretically, the work contributes to expanding the scarce literature on the proposed relationship and, as far as is known, it is the only one with empirical data for an emerging economy such as the Colombian one. Empirically, useful information is provided for the design of strategies that seek to improve firms' innovation performance.
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Rosley Anholon, Dirceu Silva, Jefferson Souza Pinto, Izabela Simon Rampasso, Maria L.C. Domingos and Janice H.O. Dias
The purpose of this paper is to discuss how COVID-19 pandemic forced several companies to reflect on their activities. Many organizational changes have been conducted and others…
Abstract
Purpose
The purpose of this paper is to discuss how COVID-19 pandemic forced several companies to reflect on their activities. Many organizational changes have been conducted and others will still be necessary. Some reflections are presented, as some aspects are well consolidated in academic literature while they are neglected by many leaders of companies. The authors believe that this viewpoint can support leaders to enhance organizational development.
Design/methodology/approach
Part of the information presented here is characterized by the authors’ points of view, as it is a viewpoint. However, the authors carried out searches on scientific bases and published press reports aiming to support the reflections presented in this text.
Findings
The reflections presented in this viewpoint focus on the following aspects: periodic critical analysis of companies business models, business continuity management systems, risk management, resilience principles in supply chain management, necessary changes in production systems, occupational health and safety systems and new ways of working. For the authors, the correct conduction of these aspects can guarantee companies survival; however, many leaders worldwide still neglect them.
Originality/value
The reflections presented here can be useful for leaders interested in conducting a critical analysis in their business, considering necessary organizational changes to face the COVID-19 pandemic consequences.
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Tolga Kahraman, Gursel Ozmen, Basak Ozinan and Ergun Omer Goksoy
The present paper seeks to determine the prevalence of Salmonella spp. and Listeria (L.) monocytogenes in several cheese varieties.
Abstract
Purpose
The present paper seeks to determine the prevalence of Salmonella spp. and Listeria (L.) monocytogenes in several cheese varieties.
Design/methodology/approach
A total 280 cheese samples (105 white cheese, 70 processed cheese, 45 dil cheese and 60 kasar cheese) purchased from supermarkets in six provinces of Turkey were collected at intervals between March 2007 and February 2008.
Findings
The results showed that 1.9 percent of white cheese samples were contaminated with Salmonella spp, whereas the L. monocytogenes prevalence was 4.8 percent in this type of cheese sample. The prevalence of L. monocytogenes in processed cheese and kasar cheese were found to be 1.4 percent and 1.7 percent, respectively. No Salmonella spp. was isolated from these cheese varieties. Neither Salmonella spp. nor L. monocytogenes were found in dil cheese samples examined.
Originality/value
Cheese is a ready to eat product that with a low incidence of contamination may pose great public health concerns. Microbiological evaluation of different cheese samples produced with different manufacturing methods and the possible effects of manufacturing methods on the microbiological quality of these cheese samples are the originality criteria of the study. The cheeses were also sold in a very restricted area of Turkey. The results of this study indicate that white cheese has the highest rates of contamination due to the lack of standardized procedures of manufacturing and ripening.