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The present study examines the relational, structural and cognitive dimensions of social capital developed within members of self-help groups (SHGs) in India.

The study has used multistage random sampling to collect 1,285 samples covering 4 districts such as Sundargarh, Mayurbhanj, Koraput and Rayagada in Odisha. Structure equation modeling (SEM) is used in hypothesis formulation and data analysis.

The result highlighted that relational, structural and cognitive social capital are significant to social capital formation among the participants of SHGs. However, structural social capital has the highest impact compared with others in building social capital.

Policy professionals, development agencies and government departments must use social capital as a catalyzing agent for the successful implementation of welfare schemes in rural areas.

The paper adds valuable contributions in advancing the theory of social capital. Additionally, marginalized households fail to uplift their socioeconomic conditions in developing nations due to a lack of social capital; hence, its measurement is critical.

The peer-review history for this article is available at: https://publons.com/publon/10.1108/IJSE-10-2023-0804.

The present study investigates the role of social capital in promoting sustainable livelihood amongst indigenous women in India. The study further analyses the mediation effect of women entrepreneurship between social capital and livelihood promotion.

Structure equation modeling has been used to empirically examine the effect of social capital in promoting sustainable livelihood. The study has collected 612 samples from indigenous women entrepreneurs across Sundargarh and Koraput districts in Odisha.

The result highlighted the extensiveness of indigenous women entrepreneurs, who utilized their social capital to improve enterprise performance and livelihood conditions. It is witnessed that social capital has a direct and positive effect on uplifting the living standards of indigenous women. Furthermore, women entrepreneurship mediates the relationship between social capital and livelihood promotion of indigenous women.

The decision-makers, policy practitioners and government agencies must encourage more women's self-help groups to participate in entrepreneurial activities by utilizing social capital through government welfare programs.

The present study adds value to the existing literature on social capital, women entrepreneurship and sustainable livelihood by measuring the importance of social capital in achieving sustainable livelihood. This study will add knowledge to the existing theories and literature of social capital on its use and importance towards the benefit of society.

This study aims to investigate the impact of financial inclusion in promoting sustainable livelihood among indigenous women entrepreneurs. Moreover, the study has also examined the mediating role of microentrepreneurship between financial inclusion and sustainable livelihood.

Structure equation modeling has been used to analyze the mediating effect of microentrepreneurship between financial inclusion and sustainable livelihood development. In total, 598 samples of indigenous women across the Sundargarh and Mayurbhanj districts in Odisha are used for the statistical data analysis in the study.

The results showed that financial inclusion has direct and indirect effect on promoting sustainable livelihood among indigenous women. The results also highlighted that microentrepreneurship significantly mediates the relationship between financial inclusion and sustainable livelihood.

The Government of India should formulate policies on financial inclusion by reviewing the findings of this study. In addition, to increase the base of microenterprises and the achievement of sustainable livelihood in rural regions, more focus should be given toward the promotion of inclusive finance among indigenous women in India.

The present idea has not been discussed or explored earlier among the indigenous communities in the Indian context. So, the study will benefit the marginalized groups of women in promoting their livelihood sustainably.

This study aims to analyze the impact of minimalism, attitude, perceived behavioral control and subjective norm on green purchase intention in the fashion industry using the theory of planned behavior (TPB).

The study used the mall-intercept technique to collect data from shopping malls across six cities in India by administering a structured questionnaire. The sample comprised 230 responses, which were analyzed using the partial least square structural equation modeling (PLS-SEM).

The findings highlighted that minimalism, subjective norm, attitude and perceived behavior control significantly affect the purchase intention of green apparel in fashion industries. This strengthens the validity of the TPB in explaining green purchasing intention among educated individuals from Generations Y and Z in India.

This study is crucial for corporate leaders and academia as it embarks on new findings from young Indian consumers’ perspective. Minimalistic principles shape consumers’ purchasing attitude by enhancing their confidence and ability to adopt green consumption practices.

The study advances the comprehension of sustainable fashion marketing in India by investigating the correlation between customers’ minimalism and purchasing intention regarding sustainable apparel.