Long Yin, Lin Wang, Lifang Huang, Jinxiu Wang, Hui Xu and Milan Deng
The purpose of this paper is to examine how advertising is used by real estate companies as an instrument for managing the adverse effects of a catastrophe.
Abstract
Purpose
The purpose of this paper is to examine how advertising is used by real estate companies as an instrument for managing the adverse effects of a catastrophe.
Design/methodology/approach
Through a theoretical analysis, types of post-disaster advertising messages were identified. On the basis of the likely variations in post-disaster advertising, a content analysis was conducted of a sample of 4,150 property print advertisements to identify advertising messages related to the earthquake. Finally, the message changes in these earthquake-related advertisements were evaluated and compared with the dimension of time to explore the development of advertising strategies.
Findings
The authors found that 12 types of advertising messages were used by developers in response to the Wenchuan earthquake. The initial advertising strategy was mainly to manage public relations, then the strategy was to reduce or compensate for the increased earthquake risk perceptions of buyers.
Practical implications
The findings provide valuable references for helping enterprises adopt effective advertising messages and strategies to reduce the negative effects of disasters.
Originality/value
There are only a few studies on advertising campaigns, especially in the real estate industry, that have been conducted in the wake of catastrophes. This study sought to expand upon the scarce findings in this particular field.
Details
Keywords
Chuansheng Wang, Ning Cai, Dewei Zhang, Jinxiu Zhang, Tianhao Chang, Shaoming Li, Yuqi Chao and Jiquan Hu
This purpose of this study was to develop a 3D printer based on powder particle. The best degreasing and sintering process of a blank body was investigated to obtain a metal…
Abstract
Purpose
This purpose of this study was to develop a 3D printer based on powder particle. The best degreasing and sintering process of a blank body was investigated to obtain a metal product with high precision and high surface finish. This process will greatly reduce the difficulty and cost of forming a complex metal product with high application value.
Design/methodology/approach
Stainless steel powder and polymer materials were mixed using a rubber mixing machine. The powders were granulated to prepare a mixed material. A powder feed 3D printer was used at low temperature (about 200°C) to print and degrease the body. A series of sintering experiments were performed to study the different sintering temperatures, and the physical and mechanical properties of the sample sintered under various conditions were compared to determine the best degreasing and sintering process.
Findings
The reaction at 1,370°C was the optimal route for the metal billet degreasing. The resulting metal products had fine structure and stable performance compared with the products with traditional powder metallurgy composition.
Originality/value
Most 3D printed metal powder materials rely on imports, which are expensive and increase the manufacturing cost. These drawbacks limit the application and development of metal 3D printing technology to a certain extent. The successful study of this molding method greatly reduces the difficulty and cost of forming complex metal products with high application value. This report will provide valuable guidance for sintering process and forming methods.
Details
Keywords
The purpose of this paper is to analyze the reasons that plagiarism in online literature is so hard to control in China, and it will conclude with a clear solution for the future.
Abstract
Purpose
The purpose of this paper is to analyze the reasons that plagiarism in online literature is so hard to control in China, and it will conclude with a clear solution for the future.
Design/methodology/approach
This paper begins its research with the statistics and analysis of plagiarism data and a review of expert interviews regarding online literature publishing. All of these data materials were collected from anti-plagiarism platforms, online literature websites, news report websites and judiciary office websites.
Findings
The paper provides empirical insights into why the plagiarism is so rampant in the publishing of online literature in China. It suggests that the current task of controlling network literature plagiarism is arguably created by the literary production platform, which leads to the problem of the validity of the “self-monitoring model.” In fact, controlling plagiarism must be emphasized by means of external monitoring, because strict supervision and various external punitive measurements for committing plagiarism can force literature-generating platforms to strengthen their own internal monitoring.
Research limitations/implications
Online plagiarism occurs almost constantly, but it rarely results in court cases over copyright because of the lack of a robust copyright ecology in China. This paper considers large amounts of data and cases from self-publishing media platforms.
Practical implications
The paper includes implications for the development of plagiarism management in online literature publishing from the publishing Association, media and government.
Social implications
This paper suggests to online literature users that plagiarism will be controlled when certain active measures against it are taken. The authors hope that this view will promote the development of original online literature.
Originality/value
This paper points out that China must strengthen supervision that comes from outside the online literature generate platforms to control the current rampant plagiarism that occurs on these platforms.
Details
Keywords
Jiangjun Wan, Yuxin Zhao, Miaojie Chen, Xi Zhu, Qingyu Lu, Yuwei Huang, Yutong Zhao, Chengyan Zhang, Wei Zhu and Jinxiu Yang
The construction industry accounts for a large proportion of the economy of developing countries, but the connotation and influencing factors of high-quality development (HQD) are…
Abstract
Purpose
The construction industry accounts for a large proportion of the economy of developing countries, but the connotation and influencing factors of high-quality development (HQD) are still unclear. This study aims to gain a more comprehensive insight into the current development status of the regional construction industry under China's HQD orientation and the obstructive factors affecting its development and to provide informative suggestions for its HQD prospects.
Design/methodology/approach
In this study, the construction industry of 16 cities in the Chengdu-Chongqing economic circle (CCEC), a new region in southwest China, was used as the research object to collect data from the 2006–2019 yearbooks, construct an evaluation index system for HQD of the construction industry, derive the development level of the construction industry using the entropy value method and spatial autocorrelation method and then apply the barrier Diagnostic model was used to compare and analyze the impact level of each index.
Findings
In terms of the time dimension, the development of the construction industry in CCEC is characterized by “high in the twin core and low in the surrounding area”, with unbalanced and insufficient development; in terms of spatial correlation, some factors have positive aggregation in spatial distribution, but the peripheral linkage decreases; through barrier analysis, the impact of different barrier factors is different.
Originality/value
This paper will help governments and enterprises in developing countries to make urban planning and management policies to fundamentally improve the development of the construction industry in underdeveloped regions.
Details
Keywords
Xiaolei Jiao, Jinxiu Zhang, Hongchao Zhao and Yong Yan
Bellows-type fluid viscous damper can be used to isolate micro vibration in high-precision satellites. The conventional model cannot describe hydraulic stiffness in the medium…
Abstract
Purpose
Bellows-type fluid viscous damper can be used to isolate micro vibration in high-precision satellites. The conventional model cannot describe hydraulic stiffness in the medium- and high-frequency domain of this damper. A simplified analytical model needs to be established to analyze hydraulic stiffness of the damping element in this damper.
Design/methodology/approach
In this paper, a bellows-type fluid viscous damper is researched, and a simplified model of the damping element in this damper is proposed. Based on this model, the hydraulic stiffness and damping of this damper in the medium- and high-frequency domains are studied, and a comparison is made between the analytical model and a finite element model to verify the analytical model.
Findings
The results show that when silicone oil has low viscosity, a model that considers the influence of the initial segment of the damping orifice is more reasonable. In the low-frequency domain, hydraulic stiffness increases quickly with frequency and remains stable when the frequency increases to a certain value; the stable stiffness can reach 106 N/m, which is much higher than the main stiffness. Excessive dynamic stiffness in the high-frequency domain will cause poor vibration isolation performance. Adding compensation bellows to the end of the original isolator may be an effective solution.
Practical implications
A model of the isolator containing the compensation bellows can be derived based on this analytical model. This research can also be used for dynamic modeling and vibration isolation performance analysis of a vibration isolation platform based on this bellows-type fluid viscous damper.
Originality/value
This paper proposed a simplified model of damping element in bellows-type fluid viscous damper, which can be used to analyze hydraulic stiffness in this damper and it was found that this damper showed stable hydraulic stiffness in the medium- and high-frequency domains.
Details
Keywords
Jihe Wang, Xibin Cao and Jinxiu Zhang
The purpose of this paper is to propose a fuel‐optimal virtual centre selection method for formation flying maintenance in the J2 perturbed environment.
Abstract
Purpose
The purpose of this paper is to propose a fuel‐optimal virtual centre selection method for formation flying maintenance in the J2 perturbed environment.
Design/methodology/approach
Based on the relative orbital elements (ROE) theory, the J2 perturbed relative motions between different satellites in the formation are analyzed, and then the fuel‐optimal virtual centre selection issue for formation flying maintenance are parameterized in terms of ROE. In order to determine the optimal virtual centre, two theories are proposed in terms of ROE.
Findings
Numerical simulations demonstrate that the fuel‐optimal virtual centre selection method is valid, and the control of the ROE of each satellite with respect to a virtual optimal centre of the formation is more efficient regarding the fuel consumption than the control of all satellites with respect to a satellite belonging to the formation.
Research limitations/implications
The fuel‐optimal virtual centre selection method is valid for formation flying mission whose member satellite in circular or near circular orbit.
Practical implications
The fuel‐optimal virtual centre selection approach can be used to solve formation flying maintenance problem which involves multiple satellites in the formation.
Originality/value
The paper proposes a fuel‐optimal virtual centre selection method in terms of ROE, and shows that keeping the formation with respect the optimal virtual centre is more fuel efficient.
Details
Keywords
Abstract
Purpose
For the difference of the change law of material memory performance and the influence of damage state on memory performance, this paper aims to establish a general model of fatigue damage accumulation based on dynamic residual S–N curve and material memory characteristics.
Design/methodology/approach
This paper introduces the material memory characteristics, combined with the residual S–N curve method, and uses the exponential decay function of the load cycle to construct the material memory performance function. While considering the damage state, the loading order can be fully considered. The parameter d in the function not only represents the variation of the material's memory property, but also considers the influence of the damage state.
Findings
According to the test data of welding joints of common materials, alloy materials and other materials, the validity and feasibility of the fatigue cumulative damage model constructed were verified. The numerical results show that under the grading load, the fatigue cumulative damage model can be used to predict the fatigue life of welded structures and has high prediction accuracy and more approximate to the actual experiment results. It can be directly applied to the fatigue life prediction and design of actual engineering welded structures.
Originality/value
The model not only considers the effect of damage state and loading order on damage accumulation, but also contains only one material parameter, which is easy to obtain. The prediction accuracy and engineering practicability of fatigue were significantly improved.
Details
Keywords
Xiaowei Shao, Mingxuan Song, Jihe Wang, Dexin Zhang and Junli Chen
The purpose of this paper is to present a method to achieve small satellite formation keeping operations by using the differential lift and drag to control the drift caused by J2…
Abstract
Purpose
The purpose of this paper is to present a method to achieve small satellite formation keeping operations by using the differential lift and drag to control the drift caused by J2 perturbation in circular or near-circular low earth orbits (LEOs).
Design/methodology/approach
Each spacecraft is equipped with five large flat plates, which can be controlled to generate differential accelerations. The aerodynamic lift and drag acting on a flat plate is calculated by the kinetic theory. To maintain the formation within tracking error bounds in the presence of J2 perturbation, a nonlinear Lyapunov-based feedback control law is designed.
Findings
Simulation results demonstrate that the proposed method is efficient for the satellite formation keeping and better accuracy advantage in comparison with classical approaches via the fixed maximum differential aerodynamic acceleration.
Research limitations/implications
Because the aerodynamic force will reduce drastically as the orbital altitude increases, the formation keeping control strategy for small satellites presented in this paper should be limited to the scenarios when satellites are in LEO.
Practical implications
The formation keeping control method in this paper can be applied to solve satellite formation keeping problem for small satellites in LEO.
Originality/value
This paper proposes a Lyapunov control strategy for satellite formation keeping considering both lift and drag forces, and simulation results show better performance with high accuracy under J2 perturbation.
Details
Keywords
Xiaoyan Jiang, Sai Wang, Yong Liu, Bo Xia, Martin Skitmore, Madhav Nepal and Amir Naser Ghanbaripour
With the increasing complexity of public–private partnership (PPP) projects, the amount of data generated during the construction process is massive. This paper aims to develop a…
Abstract
Purpose
With the increasing complexity of public–private partnership (PPP) projects, the amount of data generated during the construction process is massive. This paper aims to develop a new information management method to cope with the risk problems involved in dealing with such data, based on domain ontologies of the construction industry, to help manage PPP risks, share and reuse risk knowledge.
Design/methodology/approach
Risk knowledge concepts are acquired and summarized through PPP failure cases and an extensive literature review to establish a domain framework for risk knowledge using ontology technology to help manage PPP risks.
Findings
The results indicate that the risk ontology is capable of capturing key concepts and relationships involved in managing PPP risks and can be used to facilitate knowledge reuse and storage beneficial to risk management.
Research limitations/implications
The classes in the risk knowledge ontology model constructed in this research do not yet cover all the information in PPP project risks and need to be further extended. Moreover, only the framework and basic methods needed are developed, while the construction of a working ontology model and the relationship between implicit and explicit knowledge is a complicated process that requires repeated modifications and evaluations before it can be implemented.
Practical implications
The ontology provides a basis for turning PPP risk information into risk knowledge to allow the effective sharing and communication of project risks between different project stakeholders. It can also have the potential to help reduce the dependence on subjectivity by mining, using and storing tacit knowledge in the risk management process.
Originality/value
The apparent suitability of the nine classes of PPP risk knowledge (project model, risk type, risk occurrence stage, risk source, risk consequence, risk likelihood, risk carrier, risk management measures and risk case) is identified, and the proposed construction method and steps for a complete domain ontology for PPP risk management are unique. A combination of criteria- and task-based evaluations is also developed for assessing the PPP risk ontology for the first time.
Details
Keywords
This paper aims to investigate the impact of the COVID-19 pandemic on university students' employability skills and give insights into preparation for future crises that may…
Abstract
Purpose
This paper aims to investigate the impact of the COVID-19 pandemic on university students' employability skills and give insights into preparation for future crises that may happen.
Design/methodology/approach
Employing an interpretative phenomenological approach with the frame of social cognitive theory, the current study examined the changes in environmental, behavioral and personal elements of human functioning for employability skills being affected by the conditions during the pandemic.
Findings
Findings based on ten in-depth semi-structured interviews with students at universities in Vietnam highlighted that the global pandemic performed as both challenge and an opportunity for employability skills development, yet the extent to which the students can benefit from the new studying conditions attributed to each individual's initiatives in taking advantages of resources and acting against difficulties.
Originality/value
Whether the pandemic became a hindrance or a motivation for students' employability skills to develop and whether students effectively utilized an agency to overcome challenges and improved their skills after the pandemic have not yet been investigated. This study added to the body of literature regarding self-regulated learners by demonstrating agency in the learning process as well as how to manage careers and improve employability skills by making use of resources in disconnected settings.