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The purpose of this chapter is to explore the use of a web-based collaborative platform for virtual literacy coaching and how the technology influenced reflective practice.

This qualitative study explored the use of virtual literacy coaching by examining 18 coaching sessions between a university-based literacy coach and a first-grade reading interventionist using Adobe® Connect, a web-based collaborative tool. The application provided a virtual meeting space and through the use of video pods the teacher and coach had synchronous audio and video communication. Each coaching session lasted approximately one hour and included a pre-observation discussion, an observation of a 30-minute individualized lesson with a struggling reader, and a debriefing conversation. Data, including transcriptions of the coaching sessions, interviews with participants, field notes, and journal entries were analyzed using the constant-comparative method.

Findings showed the ability to link teachers and coaches in a virtual space creates new possibilities for engaging in reflective practice that certainly are not trouble-free, but do provide opportunities to think deeply about teaching and learning without being face-to-face.

As school districts continue to experience budgetary cuts, it is important to explore alternative ways to support teachers. The findings identified in this study underscore the differences between face-to-face and virtual coaching. Understanding and accepting the limitations of the technology and recognizing the importance of the teacher/coach relationship could provide a starting point for school districts interested in computer-mediated communication.

ON THE DAY that this leader was being written (for between then and publication day is quite a long time) the Bank rate went up for the fourth time in a short period. By the time these words are offered to the reader, the rate might go up again.

IT IS TO BE hoped that by the time these words are being read the dispute over the Electricians' Union and the TUC will have been solved; and, we hope, with satisfaction to both parties.

According to Barber (2007), the consumer society fosters the growth of an infantile ethos. This happens because infantilization of the consumer is the best way to create new needs that the market can then answer with new goods and services. Given that neoliberalism encourages individual consumers to remain, at least partially, infantile, what position can boring, difficult, “adult” activities occupy in a neoliberal society? Exertion and hard work are in fundamental opposition to infantilization. In a neoliberal culture, then, “serious” activities – like labor, hard work, and other boring things – must be dressed up as pleasant pastimes. Today, thanks to apps, it is possible to work, practice self-care, or study under the guise of playing a game. Clearly, then, gamification – the transformation of boring tasks into pleasurable activities – is consistent with and symptomatic of the broader infantilization promoted by consumeristic capitalism.

Gamification is a fundamental feature of several health apps. When using these apps, we earn rewards and points (depending on what we do). We thus engage in a pleasurable self-governance driven by our own aspirations and capacities. Gamified self-tracking is, then, the opposite of work and work activities. It increases our productivity without oppressing us – at least at first glance. This (apparent) self-governance is a funny and pleasurable taylorism of everyday life.

ON AVERAGE FIGURES, all coutries in the developed world (but, regrettably, not in the third world) are able to increase their national output year by year. Examined in isolation, statistics associated with such growth (e.g. output per worker) demonstrate a comforting trend — even though the vertical scales of graphics might have been selected with that purpose in mind! The simple step of making cross‐country comparisons can, however, quickly remove some of the complacency.

Increasing numbers of consumers are expressing concerns about reports of questionable corporate practices and are responding through boycotts and buycotts. This paper compares competing theories of consumer empowerment and details findings that examine the applicability of the theory to “ethical consumer” narratives. The nature and impact of consumer empowerment in consumer decision making is then discussed.

The study takes an exploratory approach by conducting semi‐structured in‐depth interviews with a purposive sample of ten consumers. These were recruited from an “ethical product” fair in Scotland.

Results indicate that the participating consumers embraced a voting metaphor, either explicitly or implicitly, to view consumption as an ethical/political domain. Setting their choices within perceived collective consumer behaviour, they characterised their consumption as empowering. This results in an ethical consumer project that can be seen as operating within the market. It, therefore, suggests some tensions between consumer power and sustainable living.

This small‐scale study relates to a single country and location. A particular group of accentuated consumers was recruited. Studies of the narratives of other consumer groupings would clearly be valuable.

To the extent that political democracy is perceived as failing, it appears that the profile of the market as a site of consumer engagement is raised. Marketers would be wise, therefore, to take increasingly account of “empowered” consumers.

Little attention has been paid to the theory of consumption as voting. However, a continuing rise in the consideration of ethics among consumers and producers suggests its rehabilitation and further exploration would be worthwhile.

The purpose of this paper is to explore whether the disconnect between mentoring theory, which posits that women receive less workplace mentoring than men, and empirical results, which have found that women report equivalent or more mentoring received than men, is due to differences in perception rather than in actual mentoring provided.

Using an MTurk sample of working adults (n=251), a 2 (protégé/participant gender: male/female) × 2 (mentor gender: male/female) × 3 (amount of mentoring: high/medium/low) between-subjects experimental design was tested. This approach held relationship characteristics constant, allowing for an examination of the role of gender in mentoring perceptions.

Gender was associated with the way protégés viewed a mentoring relationship and their reports of mentoring received. When identical relationships were described, women were more likely than men to identify a senior colleague as a mentor, and protégés in heterogeneous gender mentoring relationships reported more mentoring received than those in homogeneous gender relationships.

When examining mentoring, perceptual differences need to be considered before drawing conclusions.

This study calls into question findings of equivalent mentoring – refocusing attention on the importance of informal mentoring for improving women’s workplace outcomes.

Using an experimental design that holds relationship characteristics constant, this study is able to examine whether perceptions of mentoring are affected by gender. No study has previously done so, and results from the current study help to explain why there has been a disconnect between theory and empirical results.

Purpose — The principal hypothesis of this program of research is that people's choices of which resources to own are a function of expected travel needs.

Methodology/approach — This chapter reports recent research using a stated-choice survey design that is innovative in two respects. First, respondents are asked to consider two types of choice having different time horizons but which are thought to be linked in a strategic-tactical structure. The two types of choices are (a) purchasing ‘mobility resources’, which include commitments such as car ownership and subscription to carsharing services and (b) choosing a mode of transport for a particular instance of travel. The second methodological innovation is that respondents indicate their choices in the context of giving advice to a demographically similar ‘avatar’.

The development of a technique for ‘empirically constrained’ efficient design is discussed, as is its application to this survey. This objective is to provide survey designs with a high degree of statistical efficiency whilst maintaining plausibility in the combination of attribute levels. Field data from an empirical application (n = 72) was collected and analysed.

Findings — The proposed method for efficient design proved successful. The main substantive findings from the empirical application are presented, along with detailed results relating to how different demographic classes of respondents engaged with the instrument. For instance, living with one's partner and living with no children at home were associated with high scores on a scale of similarity between the experimental choice context and one's real-world mobility choices.

Research limitations/implications — The proposed techniques appear promising, though the empirical results must be viewed as indicative only due to the size and coverage of the field data sample.

Outlines, via a fictional dialogue, the preparations for a job interview strategy, focusing on the issue of technological change.