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Article
Publication date: 1 June 2005

Jamie Bonomo and Andy Pasternak

Looks at how the zeal to drive revenue growth can introduce a costly and unmanageable level of complexity, which obscures pieces of the business and drags down overall

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Abstract

Purpose

Looks at how the zeal to drive revenue growth can introduce a costly and unmanageable level of complexity, which obscures pieces of the business and drags down overall profitability.

Design/methodology/approach

Opinion piece.

Findings

Managers can take four distinct actions to untangle business complexity: analyze profitability by component, rationalize brands and SKUs, realign customers and networks, and embed this process in long‐term strategy

Practical implications

Provides managers with guidelines for growth action plans

Originality/value

Of particular to strategic planners, CEOs, senior executives.

Details

Journal of Business Strategy, vol. 26 no. 3
Type: Research Article
ISSN: 0275-6668

Keywords

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Book part
Publication date: 26 October 2020

Lee Barron

Abstract

Details

Tattoos and Popular Culture
Type: Book
ISBN: 978-1-83909-215-2

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