Jennifer A. Espinosa, Donna Davis, James Stock and Lisa Monahan
The purpose of this paper is to explore the processing of product returns at five case companies using a complex adaptive systems (CAS) logic to identify agent interactions…
Abstract
Purpose
The purpose of this paper is to explore the processing of product returns at five case companies using a complex adaptive systems (CAS) logic to identify agent interactions, organization, schema, learning and the emergence of adaptations in the reverse supply chain.
Design/methodology/approach
Using a multiple-case study design, this research applies abductive reasoning to examine data from in-depth, semi-structured interviews and direct researcher observations collected during site visits at case companies.
Findings
Costly or high-risk returns may require agents to specialize the depth of their mental schema. Processing agents need freedom to interact, self-organize and learn from other agents to generate emergent ideas and adapt.
Practical implications
Limiting the depth of individual agent schema allows managers to better allocate labor to processing product returns during peak volume. To boost adaptability, managers need to craft a dynamic environment that encourages agents with diverse schema to interact, anticipate, and self-organize to brainstorm new ideas. Managers need to resist the urge to “control” the dynamic environment that ensues.
Originality/value
This paper builds on existing research that studies the key decision points in the analysis of product returns by exploring how processing-agent behaviors can create adaptability in the reverse supply chain. Additionally, this research follows in the tradition of Choi et al. (2001) and Surana et al. (2005) and proposes the application of CAS to a specific part of the supply chain – the processing of product returns.
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Jennifer A. Espinosa, James Stock, David J. Ortinau and Lisa Monahan
The authors explore complex adaptive systems (CAS) theory as an updated theoretical perspective for managing product returns that better matches the chaotic nature of recent…
Abstract
Purpose
The authors explore complex adaptive systems (CAS) theory as an updated theoretical perspective for managing product returns that better matches the chaotic nature of recent consumer behaviors. CAS theory highlights the importance of agents who create and self-organize to help systems adapt in unpredictable environments.
Design/methodology/approach
This research utilizes data collected from return managers in an online survey and applies regression analyses to estimate the influence of the focal variables.
Findings
Empirical evidence of the firm flexibility–firm adaptability link is established, and return processor creativity positively relates to this link. The firm flexibility–firm adaptability link fully mediates the relationship between return processor creativity and returns management performance and partially mediates the relationship between return processor creativity and relationship quality. Nonmediated effects were observed for turnover and revenue size.
Practical implications
Managers of returns who embrace an adaptability approach become facilitators of returns by supporting processor creativity. Enhancing the autonomy of processors in their day-to-day work increases the knowledge-creation capabilities of the firm, which helps the firm move forward and adapt in an uncertain environment.
Originality/value
This research presents empirical evidence of the underlying mechanisms of CAS theory in the product returns context by studying processor agents and argues that CAS theory better fits the current dynamics of the product returns environment. Further, this paper extends work by Espinosa et al. (2019) and Nilsson (2019) by studying how a specific human characteristic – creativity – impacts product returns management.
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David Swanson, Lakshmi Goel, Kristoffer Francisco and James Stock
This paper aims to review logistics and supply chain management topics where theories have been applied to better understand the supply chain management…
Abstract
Purpose
This paper aims to review logistics and supply chain management topics where theories have been applied to better understand the supply chain management (SCM) discipline identity. The purpose is threefold: to identify research topics in logistics and supply chain management where one or more theories have been examined; provide commentary on the theories that have been applied to the various logistics and SCM research topics; and to provide reference material and direction for future research.
Design/methodology/approach
This structured literature review (SLR) examines research papers in logistics and SCM from 1991 to 2015 published in eight leading academic journals. Papers in the data set are grouped by topic and further analyzed in terms of research method, purpose, year and journal.
Findings
This research categorizes papers by the topics that were studied to understand important insights about how these topics have been examined by researchers. Within each topic area, theories that researchers have used to investigate the topics are identified. This method exposes insights such as: how topics have evolved over time, which topics have lost prominence, which topics may be particularly promising for future research and how topics are treated in the literature.
Originality/value
Despite multiple calls for clarification regarding how theory has been used in logistics and SCM, the logistics and SCM disciplines continue to grow without adequate research on how theory has been used to examine SCM topics. This SLR therefore provides a broad compilation of logistics and SCM research that uses named theories and that is organized by SCM topic to better understand the SCM discipline.
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David Swanson, Lakshmi Goel, Kristoffer Francisco and James Stock
General theories have been criticized for their inability to explore the mechanics of more specific domain knowledge and understand how, when and where general theory applies to…
Abstract
Purpose
General theories have been criticized for their inability to explore the mechanics of more specific domain knowledge and understand how, when and where general theory applies to and extends domain knowledge in supply chain management (SCM). Middle-range theorizing (MRT) is a potential solution to this limitation. This paper aims to assist researchers in understanding the relationship between MRT and general theorizing (GT) and connecting MRT research findings to general theory.
Design/methodology/approach
This research provides a structured literature review of 518 articles, from eight journals in logistics, SCM and operations management. Theoretically based articles are analyzed by primary domain and SCM context.
Findings
There are frameworks for conducting MRT; however, the literature does not sufficiently assist researchers in understanding how middle-range (MR) theory should relate to general theory. Findings include a better understanding of underserved areas in SCM, guideline frameworks for understanding when to apply MRT, when to apply GT and how MRT knowledge can be connected to SCM domain knowledge.
Originality/value
This study provides a timely and appropriate compilation of theory research in SCM, including significant implications for both theory and practice, by helping to articulate the evolving philosophy of science in SCM.
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Nazuk Sharma and James R. Stock
This research aims to investigate the moderating impact of product shadows in gestalt versus component product frames on ad effectiveness perceptions. It offers insights on…
Abstract
Purpose
This research aims to investigate the moderating impact of product shadows in gestalt versus component product frames on ad effectiveness perceptions. It offers insights on shadow-compatible and incompatible modes of product presentation color as well as consumer visual processing modes that offer optimal advertising effectiveness.
Design/methodology/approach
This research begins with a content analysis of some popular print magazines and builds on qualitative findings from interviews conducted with two industry executives. It then undertakes four experiments to test the proposed hypotheses following a more deductive approach.
Findings
Results reveal that incorporating product shadows increase ad effectiveness for gestalt products presented in black-and-white, but lower ad effectiveness for component products presented in color. Additionally, ad effectiveness for a gestalt (component) product presented in black-and-white (color) increases (decreases) in the presence of product shadow when consumers are currently processing in a compatible, gestalt (component) visual mode.
Research limitations/implications
In addition to extending the limited marketing research on product shadows, this research contributes to the literature studying information communication theory (ICT) and advertising effectiveness, Construal-Level Theory (CLT), Heuristic–Systematic Model (HSM) of information processing and stylistic visual cues used in advertising.
Practical implications
This research is focused on advertising effectiveness, providing a tangible outcome of interest to practitioners. An optimal use of this simple, inexpensive and stylistic ad element can help managers design effective communications without forgoing established brand equity.
Originality/value
Limited marketing research on product shadows has only looked at their impact on product luxury implications (Sharma, 2016), experiential versus functional brand evaluations (Sharma, 2018) and product heaviness perceptions (Sharma and Romero, 2020). To the best of the authors’ knowledge, this work is the first to investigate specific gestalt versus component product contexts and the role of black-and-white and colored product presentations, along with specific consumer visual processing modes where shadows either increase or decrease the overall ad effectiveness.
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In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of…
Abstract
In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.
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Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some…
Abstract
Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.
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Donald R. Fraser, John C. Groth and Steven S. Byers
This paper examines and updates an earlier study of the liquidity of an extensive array of common stocks traded on NYSE/ASE/NML‐NASDAQ. It reports apparent variances in liquidity…
Abstract
This paper examines and updates an earlier study of the liquidity of an extensive array of common stocks traded on NYSE/ASE/NML‐NASDAQ. It reports apparent variances in liquidity due to trading location and other variables. The paper suggests causes for these differences.
Steven J. Cochran and Robert H. DeFina
This study uses parametric hazard models to investigate duration dependence in US stock market cycles over the January 1929 through December 1992 period. Market cycles are…
Abstract
This study uses parametric hazard models to investigate duration dependence in US stock market cycles over the January 1929 through December 1992 period. Market cycles are determined using the Beveridge‐Nelson (1981) approach to the decomposition of economic time series. The results show that both real and nominal cycles exhibit positive duration dependence. The implication of this finding is that actual prices revert to their permanent or trend level in a non‐random manner as the cyclical component dissipates over time. This process is consistent with mean reversion in price and suggests that predictable periodicity in market cycles may exist. Only limited evidence is obtained that discrete shifts or trends in mean cycle duration exist. The length of market cycles appears not to have changed over the 1929–92 period.