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Article
Publication date: 1 April 1972

Lawrence Lamont, James Rothe and Charles Slater

Examines unit pricing of grocery products, a recent business response to the forces of consumerism in the USA, and its effects on the consumer, the retailer and the manufacturer…

456

Abstract

Examines unit pricing of grocery products, a recent business response to the forces of consumerism in the USA, and its effects on the consumer, the retailer and the manufacturer. States that, as a pricing device, unit pricing is not entirely new, as products such as meats, dairy products and many fresh fruits and vegetables have been unit priced for years. Concludes that, before the full impact of unit pricing can be assessed, additional research questions need to be answered.

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European Journal of Marketing, vol. 6 no. 4
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 1 February 1986

Mark B. Traylor

Although cannibalism is seldom desirable, it can be tolerated under certain conditions. This paper illustrates those conditions and shows that cannibalism may not be so bad after…

904

Abstract

Although cannibalism is seldom desirable, it can be tolerated under certain conditions. This paper illustrates those conditions and shows that cannibalism may not be so bad after all.

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Journal of Consumer Marketing, vol. 3 no. 2
Type: Research Article
ISSN: 0736-3761

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Article
Publication date: 1 March 1985

Teresa J. Domzal and Jerome B. Kernan

The necessity to assess television programming as programming (rather than merely as a vehicle to deliver advertising audiences) is discussed against the background of commercial…

138

Abstract

The necessity to assess television programming as programming (rather than merely as a vehicle to deliver advertising audiences) is discussed against the background of commercial television's rapidly changing technology, a principal effect of which has been to fragment formerly “mass” audiences. Traditional ratings data (because they lack adequate quantitative detail, contain no qualitative information, and measure programs only after they are aired) are becoming an insufficient basis for making either programming or advertising decisions. As audiences become increasingly segmented, the necessity to understand them (exactly who they are and why they watch particular programs) becomes apparent‐whether for purposes of developing programs, scheduling them, or ascertaining whether they constitute an efficient vehicle within which to place advertising messages. Audience understanding can come only from a considerably expanded base of systematic research.

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Journal of Consumer Marketing, vol. 2 no. 3
Type: Research Article
ISSN: 0736-3761

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Article
Publication date: 1 June 1997

James L. Price

Addresses the standardization of the measurements and the labels for concepts commonly used in the study of work organizations. As a reference handbook and research tool, seeks to…

17241

Abstract

Addresses the standardization of the measurements and the labels for concepts commonly used in the study of work organizations. As a reference handbook and research tool, seeks to improve measurement in the study of work organizations and to facilitate the teaching of introductory courses in this subject. Focuses solely on work organizations, that is, social systems in which members work for money. Defines measurement and distinguishes four levels: nominal, ordinal, interval and ratio. Selects specific measures on the basis of quality, diversity, simplicity and availability and evaluates each measure for its validity and reliability. Employs a set of 38 concepts ‐ ranging from “absenteeism” to “turnover” as the handbook’s frame of reference. Concludes by reviewing organizational measurement over the past 30 years and recommending future measurement reseach.

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International Journal of Manpower, vol. 18 no. 4/5/6
Type: Research Article
ISSN: 0143-7720

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Article
Publication date: 1 February 1964

AT the present time leisure is a subject which does not attract much serious attention. Sporadic discussions break out now and again among small groups; or it provides a topic for…

52

Abstract

AT the present time leisure is a subject which does not attract much serious attention. Sporadic discussions break out now and again among small groups; or it provides a topic for the popular press during the ‘silly season’. There is, however, a distinct possibility that in the measurable future an Institute of Leisure Study will be needed.

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Work Study, vol. 13 no. 2
Type: Research Article
ISSN: 0043-8022

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Article
Publication date: 1 January 2006

Spiros P. Gounaris, George J. Avlonitis and Paulina G. Papastathopoulou

The reason for this study is to help increase understanding concerning the service elimination decision and implementation since it remains a highly under‐investigated topic. In…

1457

Abstract

Purpose

The reason for this study is to help increase understanding concerning the service elimination decision and implementation since it remains a highly under‐investigated topic. In doing so, an empirical investigation of the successful vs not‐so‐successful elimination practices from eight service industries were examined.

Design/methodology/approach

The data were secured by means of a lengthy and structured questionnaire, instrumented through personal interviews as part of a much wider examination of the service elimination decision‐making process in Greece entitled “Project ServDrop”. The companies included in the sample were drawn from a population of 1,964 service companies listed under selected service sectors, namely, insurance, banking, advertising, professional services, freight forwarding, marine, telecommunications and lodging.

Findings

The analysis reveals that treating the elimination as a strategic issue, considering how resources can be more effectively re‐allocated, paying attention to market consideration regarding the consequences of a potential elimination and adoption of a systematic behavior, building interdisciplinary teams to deal with the decision and keeping the time between the making and the implementation of the decision short, are all important dimensions of “successful elimination”.

Research limitations/implications

However, the findings should be cautiously adopted because of the limitations of the study: the use of a retrospective methodology in the data collection, the use of the key‐informant approach, the limited number of variables included in the conceptual framework are issues that cannot be neglected. Nonetheless future research that will be directed towards tackling these limitations may dispel these concerns.

Originality/value

Despite its limitations, this study has significant implications for practitioners. It mainly points to the strategic nature of the elimination decision and its implications. Also, it unveils certain behavioral changes that must accompany the effort to treat the elimination decision as part of the greater strategy for managing the firm's offerings. Thus, the contribution of this study is twofold. For academia, it is a step forward towards a stronger understanding of the service elimination issues, while, for practitioners, it helps to clarify certain important issues that can help improve the outcome of the decision to drop a service from the firm's portfolio.

Details

Journal of Services Marketing, vol. 20 no. 1
Type: Research Article
ISSN: 0887-6045

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Article
Publication date: 1 July 2001

Paraskevas C. Argouslidis and Fiona McLean

Reports on part of the findings of a broader exploratory investigation into the service elimination decision making behaviour in the UK financial services sector. The issues…

946

Abstract

Reports on part of the findings of a broader exploratory investigation into the service elimination decision making behaviour in the UK financial services sector. The issues tackled in this paper are: the degree of planning for the service elimination decision‐making process; the formality of service elimination procedures; the place of service elimination within the broader range of service range management activities; and the relative importance of the process of service elimination compared to the process of new service development (NSD). The empirical evidence from 20 in‐depth interviews with marketing directors and managers suggests that UK financial institutions: do not always follow a planned service elimination decision‐making process; have largely informal service elimination procedures; tend to see service elimination activities as ad hoc rather than as a part of service range management activities; and favour the process of NSD considerably more than the process of service elimination. Concludes by discussing the theoretical and practical implications of the findings and by suggesting future research directions.

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International Journal of Bank Marketing, vol. 19 no. 4
Type: Research Article
ISSN: 0265-2323

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Book part
Publication date: 7 September 2023

Martin Götz and Ernest H. O’Boyle

The overall goal of science is to build a valid and reliable body of knowledge about the functioning of the world and how applying that knowledge can change it. As personnel and…

Abstract

The overall goal of science is to build a valid and reliable body of knowledge about the functioning of the world and how applying that knowledge can change it. As personnel and human resources management researchers, we aim to contribute to the respective bodies of knowledge to provide both employers and employees with a workable foundation to help with those problems they are confronted with. However, what research on research has consistently demonstrated is that the scientific endeavor possesses existential issues including a substantial lack of (a) solid theory, (b) replicability, (c) reproducibility, (d) proper and generalizable samples, (e) sufficient quality control (i.e., peer review), (f) robust and trustworthy statistical results, (g) availability of research, and (h) sufficient practical implications. In this chapter, we first sing a song of sorrow regarding the current state of the social sciences in general and personnel and human resources management specifically. Then, we investigate potential grievances that might have led to it (i.e., questionable research practices, misplaced incentives), only to end with a verse of hope by outlining an avenue for betterment (i.e., open science and policy changes at multiple levels).

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Article
Publication date: 1 November 2004

Paraskevas C. Argouslidis and Fiona McLean

Despite the importance of the ability of service firms to rationalise their service ranges in today's competitive environment, the area of service elimination decision‐making is…

1573

Abstract

Despite the importance of the ability of service firms to rationalise their service ranges in today's competitive environment, the area of service elimination decision‐making is one of the least researched in the literature on services marketing. Responding to this knowledge gap, this paper reports part of the findings of a broader exploratory investigation into the service elimination process in the British financial services sector. In detail, the paper presents qualitative and quantitative empirical evidence on the way in which British financial institutions audit their service range in order to identify financial services as candidates for elimination. The evidence showed that the British financial institutions studied follow a periodically conducted service range auditing process, which is often documented and computer‐aided. The audit is operationalised by a set of financial and non‐financial audit criteria (performance dimensions). The evidence also showed that the service range auditing process is not static but dynamic. As such, the relative importance of the audit criteria used varies in relation to service‐specific, organisational and environmental variables, such as type of financial service, business strategy pursued overall, degree of market orientation, intensity of competition, intensity of legislation and rhythm of technological change.

Details

European Journal of Marketing, vol. 38 no. 11/12
Type: Research Article
ISSN: 0309-0566

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Book part
Publication date: 2 July 2020

Abstract

Details

The Emerald Handbook of Feminism, Criminology and Social Change
Type: Book
ISBN: 978-1-78769-956-4

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