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Article
Publication date: 1 November 2002

Timothy K. Shih, Chuan‐Feng Chiu, Hui‐huang Hsu and Fuhua Lin

The Internet has become a popular medium for information exchange and knowledge delivery. Several traditional social activities have moved to the Internet, such as distance…

2231

Abstract

The Internet has become a popular medium for information exchange and knowledge delivery. Several traditional social activities have moved to the Internet, such as distance learning, tele‐medical system and. traditional buying and selling activities. Online merchants must know what users want, so providing recommendation services is an important strategy. Analyzes users’ on‐line behavior and interests, and recommends to them new or potential products. The analysis mechanism is based on the correlation among customers, product items, and product features. An algorithm is developed to classify users into groups and the recommendation is based on the classification. The system can help merchants to make suitable business decisions and provide personalized information to the customers. A generic mobile agent framework for e‐commerce applications is proposed. The aforementioned collaborative computing architecture for the recommendation system is based on the framework.

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Industrial Management & Data Systems, vol. 102 no. 8
Type: Research Article
ISSN: 0263-5577

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Article
Publication date: 6 January 2025

Show-Hui Huang, Wen-Kai Hsu, Thu Ngo Ngoc Le and Nguyen Tan Huynh

A popular production model for high-tech manufacturers is that they move most production lines abroad to produce formal products for sale and just keep a few production lines in…

15

Abstract

Purpose

A popular production model for high-tech manufacturers is that they move most production lines abroad to produce formal products for sale and just keep a few production lines in headquarters to manufacture sample products for new product development. Under such a production model, the paper aims to develop a selection model of International Air Express (IAE) for high-tech manufacturers in airfreight of sample products using the fuzzy best-worst method (BWM).

Design/methodology/approach

In this paper, an assessment model based on the fuzzy BWM approach is proposed for high-tech manufacturers in selecting airfreight carriers for the shipping of sample products. Further, one high-tech electronic manufacturer in Taiwan was empirically investigated to validate the assessment model.

Findings

The result indicates that electronics manufacturer pays more attention to Promptness, Mutual trust, Freight rate and Financial status of fixed assets when selecting IAEs. Besides, FedEx is argued to be the most preferred IAE for the transportation of sample products. Based on the findings, some practical management implications were discussed.

Research limitations/implications

Some literature limitations should be addressed. Initially, the adoption of the fuzzy BWM assumes independence among criteria. Nonetheless, this assumption is not yet to confirm in this study. Accordingly, this limitation leaves room for improvement in future studies. Further, in this paper, five experienced experts from the Radiant Opto-Electronics Corporation (ROEC) case were empirically surveyed. To ensure the validity of the surveying, this paper adopted an interviewing survey instead of a traditional mailed survey. However, more representative samples are still necessary to confirm the empirical results in future research.

Practical implications

Firstly, the proposed research model provides a systematic framework to the decision-making process, which assists high-tech manufacturers in identifying the most suitable IAEs based on multiple criteria. It has been illustrated that high-tech companies deliver their sample products requiring timely and secure means of transport. In practice, manufacturers can assess various IAEs considering some main factors, such as Operational Flexibility (OF), Partner Relationship (PR), Transportation Capability (TC) and Management, using fuzzy BWM. This process ensures the selection of IAEs aligning with their logistical needs and business priorities, ultimately enhancing operational efficiency and customer satisfaction. Secondly, empirical results from the ROEC case indicate that electronics manufacturer pays more attention to Promptness, Mutual trust, Freight rate and Financial status of fixed assets when selecting IAEs. Besides, FedEx is argued to be the most preferred IAE for transportation of sample products. In other words, ROEC should consider establishing long-term contracts with preferred IAEs (i.e. FedEx) to secure favorable rates and service commitments. On top of that, results not only provide practical information for manufacturers in selecting IAEs but also for IAE partners to improve their service policies.

Originality/value

The results not only provide practical information for high-tech manufacturers in selecting airfreight carriers but also for the airfreight carriers to improve their service quality.

Details

Asia Pacific Journal of Marketing and Logistics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1355-5855

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Article
Publication date: 2 May 2017

Keng-Chieh Yang, Chia-Hui Huang, Conna Yang and Su Yu Yang

Online video advertisement is a wide-ranging phenomenon on the internet that provides huge opportunities for business enterprises. The revenues of website service providers come…

9526

Abstract

Purpose

Online video advertisement is a wide-ranging phenomenon on the internet that provides huge opportunities for business enterprises. The revenues of website service providers come primarily from advertisement. However, it is rare to find research focusing on consumer attitudes toward online video advertisement. This study aims to investigate consumer attitudes toward advertisement while they are watching online videos on YouTube.

Design/methodology/approach

The paper followed Brackett and Carr’s (2001) Web Advertising Attitudes Model and combined it with the theory of reasoned action (TRA) and the flow theory. This study investigates consideration of the factors affecting attitudes toward advertisement and the influence on shopping intention and purchase behavior.

Findings

The findings indicate that entertainment, informativeness, irritation and credibility have a shopping influence on purchase attitudes. Flow, on the other hand, does have an influence on shopping intention and purchase behavior. The discussion and conclusion have been further discussed.

Originality/value

This study provides a comprehensive model for online video advertisement. This model was based on Brackett and Carr’s model, combining the users and gratifications theory, TRA and flow theory to develop an online video advertisement model. Researchers can consider this model as a framework and use it to capture a more complete picture of the relevant phenomena in their works.

Details

Kybernetes, vol. 46 no. 5
Type: Research Article
ISSN: 0368-492X

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Article
Publication date: 1 October 2004

Ming‐Hui Huang, Jyun‐Cheng Wang, Shihti Yu and Chui‐Chen Chiu

E‐businesses using enterprise resource planning systems as the information infrastructure generate a tremendous amount of information, including information about customers…

2481

Abstract

E‐businesses using enterprise resource planning systems as the information infrastructure generate a tremendous amount of information, including information about customers, suppliers, markets, transaction costs, the prices at which products are bought and sold, and order‐fulfillment rates, etc. To turn the information contained in these systems into marketable information goods would be a key to gaining a competitive advantage and optimizing market exchange efficiencies. Treating involved organizations as an end‐to‐end network and applying an economic analysis, five propositions are developed to capture this value‐added process. Conditions for market equilibriums are specified.

Details

Industrial Management & Data Systems, vol. 104 no. 8
Type: Research Article
ISSN: 0263-5577

Keywords

Available. Open Access. Open Access
Article
Publication date: 24 August 2020

Hui Huang, Daniele Leone, Andrea Caporuscio and Sascha Kraus

The present article aims at rising stream of literature about intellectual capital in healthcare organizations, by exploring how knowledge-based activities are designed to promote…

5636

Abstract

Purpose

The present article aims at rising stream of literature about intellectual capital in healthcare organizations, by exploring how knowledge-based activities are designed to promote innovation and create value. This process concerns not only buyers and sellers of industrial products/services but, more widely, larger networks of healthcare actors which include patients, payers and health institutions.

Design/methodology/approach

To answer the research question, we adopted a conceptual approach aimed at reaching overall comprehension of healthcare innovation mechanisms. We have tracked the pivotal extant studies for catching the roots and dynamics at the base of diffusion of healthcare innovation. This article demonstrates, based on previous literature and theoretical speculations, the contribution that innovative knowledge-based activities (e.g. market access approach) make to intellectual capital in healthcare organizations to promote innovation and create value.

Findings

The results show that three knowledge-based activities of the healthcare ecosystem shape the basis of the proposed conceptual framework. First, a value co-creation strategy to develop capabilities for each health stakeholder is intended as human capital. Second, the market access approach to promote innovation is reported to the relational capital. Third, a digital servitization strategy is referred to the structural capital.

Research limitations/implications

This paper provides implications for the stream of literature about intellectual capital in healthcare organizations. It aims at exploring three knowledge-based activities as value co-creation, market access and digital servitization that respond to different intellectual capital levels components (human, relational, structural).

Originality/value

This article provides a conceptual framework based on the linkage of two fundamental streams of management studies, which correspond to innovation diffusion and intellectual capital management. This offers a more solid conceptualization for managing intellectual capital in healthcare organizations with respect to previous studies and creates value in the ecosystem.

Details

Journal of Intellectual Capital, vol. 22 no. 2
Type: Research Article
ISSN: 1469-1930

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Article
Publication date: 29 August 2018

Haiyong Wu, Hui Huang and Xipeng Xu

The wear of an abrasive single-crystal diamond (SCD) grit affects the machining quality of the sapphire wafer. This paper aims to investigate the influence of crystallographic…

137

Abstract

Purpose

The wear of an abrasive single-crystal diamond (SCD) grit affects the machining quality of the sapphire wafer. This paper aims to investigate the influence of crystallographic orientation on the wear characteristics of SCD grit scratching on sapphire.

Design/methodology/approach

The wear characteristics of two SCD grits (SCD100 and SCD111) with different crystallographic orientations were systematically investigated. The wear mechanism involved in the scratching process was explored. The wear morphology, scratching forces and friction coefficient during the scratching process were measured and analyzed.

Findings

The experiment results show that the wear progress of the two SCD grits is obviously different. The wear resistance of SCD111 grit is greater than that of SCD100 grit in normal wear stage. However, the SCD100 grit could remove more sapphire material than SCD111 grit. The SCD grits mainly sustain extrusion stress and shear stress during scratching on sapphire. The crystallographic orientation of SCD grits plays a significant role in the wear progress during scratching on sapphire.

Originality/value

The results of the experimental studies could provide a theoretical foundation for improving the fabrication of abrasive diamond tools.

Details

Industrial Lubrication and Tribology, vol. 70 no. 8
Type: Research Article
ISSN: 0036-8792

Keywords

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