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Article
Publication date: 1 March 1998

Hugo Niesing

The article is focused on the integrated water management and remote data access that is accomplished through REMSSBOT in the Scheldt region. The general Scheldt environmental…

336

Abstract

The article is focused on the integrated water management and remote data access that is accomplished through REMSSBOT in the Scheldt region. The general Scheldt environmental situation is presented, together with the objectives of the REMSSBOT system in this specific application area. The demonstrator functionality, including navigation facilities and retrieval of the provided information, are described. The use and importance of the Catalogue of Data Sources is also outlined. Finally, the current application of REMSSBOT in environmental management, performed by the different institutions in the Scheldt region, is defined.

Details

Environmental Management and Health, vol. 9 no. 1
Type: Research Article
ISSN: 0956-6163

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Article
Publication date: 31 January 2018

Victoria Rodner and Finola Kerrigan

The purpose of this paper is to examine the role played by the visual arts in expressing and shaping the nation brand. In doing so, it establishes the centrality of visual…

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Abstract

Purpose

The purpose of this paper is to examine the role played by the visual arts in expressing and shaping the nation brand. In doing so, it establishes the centrality of visual discourse in nation branding; illustrating that discursive strategies can directly alter the nation brand’s perception.

Design/methodology/approach

This single case study drawing on in-depth interviews, field observation and secondary/historical material, applies mediated discourse analysis and critical discourse analysis to capture a transitional period in the cultural policies and nation branding rhetoric across a time frame of 60 years.

Findings

This study establishes the visual arts as a significant carrier of meaning, thus reflecting changes in the national discourse. This analysis illustrates that publicly supported visual arts can articulate policy aspirations and provide insight into the power of competing national discourse which co-exists, thereby shaping the internal and external nation brand.

Research limitations/implications

The study focuses on the visual arts and the context of Venezuela. Future research could expand this to look at the visual arts in other national or regional contexts.

Practical implications

The paper establishes visual art as central to expressing national identity and policy, and a tool for examination of national identity and policy. More broadly, the paper establishes public support for the (visual) arts as central to nation-branding projects providing insight for those engaged in such campaigns to prioritize arts funding.

Originality/value

The authors’ study indicates the marketing relevance of visualization of the nation through the arts and establishes the visual arts as a central tenant of the nation brand.

Details

European Journal of Marketing, vol. 52 no. 3/4
Type: Research Article
ISSN: 0309-0566

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