Search results
1 – 10 of 10The purpose of this paper is to share – and provide context for – eight recommendations about responsible drinks marketing, which were developed by an Expert Committee led by the…
Abstract
Purpose
The purpose of this paper is to share – and provide context for – eight recommendations about responsible drinks marketing, which were developed by an Expert Committee led by the author in 2006. The International Center for Alcohol Policies (ICAP) and its sponsors have long recognized the importance of maintaining integrity and high standards in the marketing of beverage alcohol products.
Design/methodology/approach
An Expert Committee was convened from 30 May to 2 June, 2006, with participants who were selected from each region of the world, representing the perspectives of marketers, regulators, beverage alcohol producers, researchers and consumers. The result of their work together was a report entitled, Responsible Drinks Marketing: Shared Rights and Responsibilities, which included the eight recommendations presented in this article.
Findings
Recommendations focus on three distinct contexts: understanding perspectives on responsible drinks marketing; unifying principles for marketing worldwide; and best practice strategies for marketers.
Practical implications
Alcohol beverages have been an integral part of societies for thousands of years. While consumption patterns vary dramatically in different countries and societies, the marketing of beverage alcohol carries significant responsibilities.
Originality/value
Based on the agreed‐upon premise that adults who choose to drink should be free to enjoy alcohol beverages safely and responsibly, the author and Expert Committee drew upon resources that included United Nations Guidelines for Consumer Protection.
Details
Keywords
Reviews how business can interact with children in a commercially viable but ethically acceptable way. Explains why children are generally regarded as consumers and stakeholders…
Abstract
Reviews how business can interact with children in a commercially viable but ethically acceptable way. Explains why children are generally regarded as consumers and stakeholders: their increased spending power, ability to make consumer choices, influence over family purchasing decisions, and media and brand awareness. Moves on to concerns about how business treats children as consumers, expressed in the term “corporate defiance”: these concerns include the marketing of unhealthy foods, enticement of children by brands onto chat room internet sites, illegal employment of children, and a general parental dislike of companies treating children as consumers (for instance because it undermines their control over their children). Outlines UK regulations protecting children, issues in self‐regulation, examples of good practice, and critically examines the defences used by business over marketing to children: it’s a free market, the importance of choice, the non‐critical influence of advertising, the generality of pester power, and the effectiveness of self‐regulation.
Details
Keywords
Dietary fibre has been the subject of a great deal of attention in recent years, and with the emergence of diets like the F‐Plan has been heralded as the slimming aid of the…
Abstract
Dietary fibre has been the subject of a great deal of attention in recent years, and with the emergence of diets like the F‐Plan has been heralded as the slimming aid of the 1980's. However, seeing dietary fibre simply as a useful way to lose weight, is drastically undermining its value as a fundamental element in the prevention of a whole range of diseases.
If a limited number of EU countries decide to proceed with the stipulated timetable for EMU in 1999, Britain will soon face the crucial decision of whether or not to participate…
Abstract
If a limited number of EU countries decide to proceed with the stipulated timetable for EMU in 1999, Britain will soon face the crucial decision of whether or not to participate. States the reasons for believing that participation will damage both Britain’s economy and its capacity for self‐government. States that many accept such arguments but claim that exclusion would prove most costly. Proceeds to demonstrate that these fears are based on myths rather than objective facts. Claims Britain’s economic performance will be enhanced, rather than damaged, by opting out of EMU.
In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of…
Abstract
In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.
Details
Keywords
Introduction There have recently been a number of articles arguing that the status of personnel management within the management hierarchy of many firms in Britain is increasing…
Abstract
Introduction There have recently been a number of articles arguing that the status of personnel management within the management hierarchy of many firms in Britain is increasing quite considerably. These articles have then gone on to discuss some of the general factors, such as the extensive programme of industrial relations legislation of the previous Labour Government, responsible for this change. However, beyond these fairly general statements on the status of personnel management our “hard evidence” on the subject is very much confined to single industry studies (i.e. engineering, chemicals) that have been almost solely concerned with the influence of one variable, that of establishment size, on the development of the personnel management function.
A much quoted observation of Phelps Brown in the late 1950s was that “when British industrial relations are compared with those of the other democracies they stand out because…
Abstract
A much quoted observation of Phelps Brown in the late 1950s was that “when British industrial relations are compared with those of the other democracies they stand out because they are so little regulated by law”. However, the position has changed so substantially since then that Lewis was able to comment that “in 1975 it would seem that the one indubitably fundamental and irreversible trend is the ever‐increasing extent of the legal regulation of the British system of industrial relations”. In view of this substantially changed state of affairs a fundamental task for industrial relations researchers to undertake is that of explaining variation in the impact of industrial relations legislation at the level of the individual employment establishment.
Over the years we have reported prosecutions where the defence has alleged, and with circumstantial support that the presence of a harmful foreign body in food was deliberate…
Abstract
Over the years we have reported prosecutions where the defence has alleged, and with circumstantial support that the presence of a harmful foreign body in food was deliberate through the action of a single disgruntled employee or where the labour relations climate generally has been bad. It makes no difference to the manufacturer's responsibility—the offence is an absolute one—but occasionally courts have allowed it in mitigation. Sometimes, it has been the nature of the extraneous material, e.g. fragments of glass or metal, the like of which did not exist in the factory premises or plant. This may be taken as a symptom of the vandalism of the age, but more recently, two incidents have drawn attention to its dangers and provided a glimpse of the criminal mind which can inflict such injury on employers, and expose innocent consumers, of all ages, to possible harm.
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover…
Abstract
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover specific articles devoted to certain topics. This Bibliography is designed to help. Volume III, in addition to the annotated list of articles as the two previous volumes, contains further features to help the reader. Each entry within has been indexed according to the Fifth Edition of the SCIMP/SCAMP Thesaurus and thus provides a full subject index to facilitate rapid information retrieval. Each article has its own unique number and this is used in both the subject and author index. The first Volume of the Bibliography covered seven journals published by MCB University Press. This Volume now indexes 25 journals, indicating the greater depth, coverage and expansion of the subject areas concerned.
Details