Xuepeng Zhan, Jianjun Wu, Mingzhi Wang, Yu Hui, Hongfei Wu, Qi Shang and Ruichao Guo
This paper aims to first apply more advanced anisotropic yield criterions as Yld91 and Yld2004 to spherical indentation simulations, and investigate plastic anisotropy identified…
Abstract
Purpose
This paper aims to first apply more advanced anisotropic yield criterions as Yld91 and Yld2004 to spherical indentation simulations, and investigate plastic anisotropy identified from indentation simulations following different yield criterions (Hill48, Yld91, Yld2004) to discover laws. It also aims to compare the difference in plastic anisotropy identified from indentation on three yield criterions and evaluate the applicability of plastic anisotropy.
Design/methodology/approach
This paper uses indentation simulations on different yield criterions to identify plastic anisotropy. First, the trust-region techniques based on the nonlinear least-squares method are used to determine anisotropy coefficients of Yld91 and Yld2004. Then, Yld91 and Yld2004 are implemented into ABAQUS software using user-defined material (UMAT) subroutines with the proposed universal structure. Finally, through considering comprehensively the key factors, the locations of the optimal data acquisition points in indentation simulations on different yield criterions are determined. And, the identified stress–strain curves are compared with experimental data.
Findings
This paper discovers that indentation on Yld2004 is able to fully identify difference in equivalent plastic strain between 0° and 90° directions when indentation depth ht is relatively smaller. And, this research demonstrates conclusively that plastic anisotropy identified from indentation on Yld2004 and Yld91 is more applicable at larger strains than that on Hill48, and that on Yld2004 is more applicable than that on Yld91, overall. In addition, the method on the determination of the locations of the optimal data acquisition points is demonstrated to be also valid for anisotropic material.
Originality/value
This paper first investigates plastic anisotropic properties and laws identified from indentation simulations following more advanced anisotropic yield criterions and provides reference for later research.
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Donna Wong, Hongfei Liu, Yue Meng-Lewis, Yan Sun and Yun Zhang
This study investigates the use of gamification in promoting the silver generation's adoption of mobile payment technology through the gamified cultural practice of gifting red…
Abstract
Purpose
This study investigates the use of gamification in promoting the silver generation's adoption of mobile payment technology through the gamified cultural practice of gifting red packets. It considers the effectiveness of using gamification in a cultural context to promote technology acceptance among older adults. This crossover between digital technology and cultural traditions brings unique gaming elements to the adoption of technology.
Design/methodology/approach
Drawing upon technology acceptance Model (TAM) and prospect theory, a research model is evaluated using structural equation modeling. Data were collected via survey from elderly consumers who are current users of WeChat but are yet to use its mobile payment functions.
Findings
The results reveal the perceived effectiveness of gamification is determined by the perceived enjoyment of the game and contributes to users' attitude development, directly and through its perceived usefulness. Perceived risks were identified as a barrier to converting positive attitude into adoption intention.
Research limitations/implications
The findings contribute to the conceptualization and understanding of the effectiveness of gamification in technology adoption, specifically among the silver generation.
Originality/value
In contrast with previous gamification studies on gamified experience, this study introduces a new conceptualization of the perceived effectiveness of gamification and its measurement. This study validates game engagement as being effective in encouraging seniors to adopt a technology. In an era of an aging population where digitization is a norm, improving the digital literacy and digital inclusion of elders by encouraging them to adopt technology is essential to developing a more accessible and inclusive social environment.
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Artificial intelligence (AI) technology has revolutionized customers' interactive marketing experience. Although there have been a substantial number of studies exploring the…
Abstract
Purpose
Artificial intelligence (AI) technology has revolutionized customers' interactive marketing experience. Although there have been a substantial number of studies exploring the application of AI in interactive marketing, personalization as an important concept remains underexplored in AI marketing research and practices. This study aims to introduce the concept of AI-enabled personalization (AIP), understand the applications of AIP throughout the customer journey and draw up a future research agenda for AIP.
Design/methodology/approach
Drawing upon Lemon and Verhoef's customer journey, the authors explore relevant literature and industry observations on AIP applications in interactive marketing. The authors identify the dilemmas of AIP practices in different stages of customer journeys and make important managerial recommendations in response to such dilemmas.
Findings
AIP manifests itself as personalized profiling, navigation, nudges and retention in the five stages of the customer journey. In response to the dilemmas throughout the customer journey, the authors developed a series of managerial recommendations. The paper is concluded by highlighting the future research directions of AIP, from the perspectives of conceptualization, contextualization, application, implication and consumer interactions.
Research limitations/implications
New conceptual ideas are presented in respect of how to harness AIP in the interactive marketing field. This study highlights the tensions in personalization research in the digital age and sets future research agenda.
Practical implications
This paper reveals the dilemmas in the practices of personalization marketing and proposes managerial implications to address such dilemmas from both the managerial and technological perspectives.
Originality/value
This is one of the first research papers dedicated to the application of AI in interactive marketing through the lenses of personalization. This paper pushes the boundaries of AI research in the marketing field. Drawing upon AIP research and managerial issues, the authors specify the AI–customer interactions along the touch points in the customer journey in order to inform and inspire future AIP research and practices.
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Shang Zhang, Riza Yosia Sunindijo, Martin Loosemore, Shejiang Wang, Yajun Gu and Hongfei Li
The image of the construction industry in China, as in many other countries, is tarnished by its poor safety record. With the rapid development of subway systems in Chinese urban…
Abstract
Purpose
The image of the construction industry in China, as in many other countries, is tarnished by its poor safety record. With the rapid development of subway systems in Chinese urban areas, construction workers are being exposed to new risks which are poorly understood and managed. Subway construction projects are large scale and scattered over many construction sites, and involve numerous stakeholders and sophisticated technologies in challenging underground environments. Accident rates are high and have significant economic and social consequences for the firms and people involved. Addressing the gap in research about the safety risk in these projects, the purpose of this paper is to advance understanding of the factors influencing the safety of Chinese subway construction projects with the overall objective of reducing accident rates.
Design/methodology/approach
A survey was conducted with 399 subway construction professionals across five stakeholder groups. Follow-up interviews were also conducted with five experienced experts in safety management on subway projects to validate the results.
Findings
It was found that the eight most critical factors perceived by stakeholders to influence safety risks on Chinese subway projects are: project management team; contractor-related factors; site underground environment; safety protection during the use of machines; safety management investment; site construction monitoring and measurement; hazard identification and communication; and use of machines in all stages. This indicates that in allocating limited project resources to improve the safety of subway projects, managers should focus on: developing safety knowledge and positive attitudes in leadership teams; formulating effective risk management systems to identify, assess, mitigate, measure and monitor safety risks on site; improving communications with stakeholders about these risks and effectively managing plant, equipment and machinery.
Originality/value
This research contributes a new multi-stakeholder perspective to the lack of safety research in Chinese subway construction projects. The research findings provide important new insights for policymakers and managers in improving safety outcomes on these major projects, producing potentially significant social and economic benefits for society and the construction industry.
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Xin Guo, Jiesong Tu, Zhibin Fan, Baoshuai Du, Hongfei Shang, Jiangfeng An and Dan Jia
Corrosion thinning reduces the effective cross-sectional areas of steel structures and degrades their mechanical properties. This study aims to investigate the relationship…
Abstract
Purpose
Corrosion thinning reduces the effective cross-sectional areas of steel structures and degrades their mechanical properties. This study aims to investigate the relationship between the corrosion thinning of carbon steel for transmission towers and the degradation of its mechanical properties.
Design/methodology/approach
A macroscopic finite element model of a transmission tower was established and then combined with the corrosion thinning and mechanical properties of Q355 steel in different test periods measured in neutral salt spray, SO2 atmosphere and wet heat environments to conduct a finite element simulation of a transmission tower with different corrosion thinning of Q355 steel.
Findings
When the residual thickness of the tower leg angle was reduced to 4.03 mm, the maximum stress solved in the simulation exceeded the yield strength, with the tower already at risk of collapse owing to corrosion failure under extreme conditions of basic wind speed.
Originality/value
This study innovatively utilises transmission tower finite element models and experimental data from mechanical degradation experiments to quantify the relationship between corrosion thinning and the mechanical properties of Q355 steel, ensuring the effective assessment of the mechanical properties of corroded transmission towers.
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Shahriar Akter, Mujahid Mohiuddin Babu, Tasnim M. Taufique Hossain, Bidit Lal Dey, Hongfei Liu and Pallavi Singh
The main purpose of this study is to fill the research gap on how B2B global service firms integrate dynamic capabilities within their omnichannel management to influence positive…
Abstract
Purpose
The main purpose of this study is to fill the research gap on how B2B global service firms integrate dynamic capabilities within their omnichannel management to influence positive word of mouth (WOM), customer engagement (CE) and customer equity.
Design/methodology/approach
Drawing on the dynamic capability and WOM theories, a model has been developed that defines the subjects of the empirical test. The paper reports on data collected from 312 service-oriented global firms in Australia, through a cross-sectional survey. Data were analyzed using structural equation modeling.
Findings
The findings suggest that content management (i.e. information consistency, source trustworthiness and endorsement) and concerns management (i.e. privacy, security and recovery) capabilities are the two significant antecedents of positive WOM within a B2B omnichannel setting in international marketing. The findings also confirm the key mediating role of CE between positive WOM and customer equity.
Originality/value
The findings extend dynamic capability theory in the context of international marketing by linking WOM, CE and customer equity. The findings add further theoretical rigor by establishing the nomological chain between positive WOM and customer equity, in which CE plays a key mediating role.
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Yongzhi Du, Yi Xiang and Hongfei Ruan
The purpose of this study is to examine how the childhood trauma experiences of CEOs influence firms’ internationalization.
Abstract
Purpose
The purpose of this study is to examine how the childhood trauma experiences of CEOs influence firms’ internationalization.
Design/methodology/approach
The research used a difference-in-difference method with constructing a treatment group whose chief executive officer (CEO) experienced the great famine in China between the ages of 7 and 11, and a control group whose CEO was born within three years after 1961.
Findings
The study reveals a significant inverse correlation between CEOs’ childhood trauma experiences and firm internationalization. However, this correlation is weaker in the case of state-owned enterprises and firms led by CEOs with overseas work experience.
Originality/value
To the best of the authors’ knowledge, this study is the first to extend the theoretical framework to elucidate firms’ internationalization by introducing childhood trauma theory into the field of international business literature. Second, the authors link the literature on the effect of CEO explicit traits and psychological traits on firm internationalization by exploring how CEOs’ childhood trauma experience shapes their risk aversion, which, in turn, influences firm internationalization. Third, the authors address the call for examining the interplay of CEO life experiences by scrutinizing the moderating effect of CEO overseas work experience on the association between CEOs’ childhood trauma exposure and firm internationalization.
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Hongfei Zhu, Xiekui Zhang and Baocheng Yu
This study aims to investigate whether the increasing robot adoption will affect employment rate and wages to contribute to the economic cycle and sustainable development in the…
Abstract
Purpose
This study aims to investigate whether the increasing robot adoption will affect employment rate and wages to contribute to the economic cycle and sustainable development in the world.
Design/methodology/approach
The authors introduce a two-way fixed effect model and ordinary least-squares (OLS) model to evaluate the influence based on relevant data of the eighteen countries with the largest robot stocks and robot densities in the world from 2006 to 2019 to test the influences and do the robustness test and endogeneity test by using empirical models.
Findings
The authors’ research findings suggest that increasing robot adoption can cause strong negative impacts on employment for both males and females in these economies. Second, the effect of robots on reducing job opportunities has penetrated different industries. It means that this negative impact of robots is comprehensive for the industry. Third, robot adoption can have a strong positive influence on wages and increase workers' incomes.
Research limitations/implications
The limitations of the study are that the influence of industrial intelligence technologies on the circular economy is diversities in different countries. Thus, this study should consider the development levels of different economies to do additional confirmatory studies.
Practical implications
This study makes out the correlations between industrial robots and the employment market from the circular economy perspective. The result proves the existence of this influence relationship, and the authors propose some suggestions to promote sustainable economic development.
Social implications
This paper addresses the activity of industrial intelligence technologies in the labor market. The employment market is an important part of the circular economy, and it will benefit social development if the government provides appropriate guidance for social investment and industrial layout.
Originality/value
This study is one of the few studies which considered the impact of industrial robots on employment and wages from the perspective of different industries, and this is very important for the circular economy in the world. The results of this paper provide an instructive reference for government policymakers and other countries to stabilize the labor market and optimize human resources for sustainable economic development.
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Hongfei Liu, Chanaka Jayawardhena, Victoria-Sophie Osburg and Mujahid Mohiuddin Babu
The influence of electronic word-of-mouth (eWOM) information, such as online reviews, on consumers’ decision making is well documented, but it is unclear if online reviews still…
Abstract
Purpose
The influence of electronic word-of-mouth (eWOM) information, such as online reviews, on consumers’ decision making is well documented, but it is unclear if online reviews still matter in post-purchase evaluation and behaviours. The purpose of this paper is to examine the extent to which online reviews (aggregate rating (AR) and individual reviews (IR)) influence consumers’ evaluation and post-purchase behaviour by considering the valence congruence of online reviews and consumption experience (CE).
Design/methodology/approach
Following social comparison theory and relevant literature, the authors conduct an online experiment (pre-test: n=180; main study: n=347). The authors rely on a 2 (CE valence) ×2 (AR valence) ×2 (IR valence) between-subjects design.
Findings
Congruence/incongruence between the valences of CE, AR and IR affects consumers’ post-purchase evaluation at the emotional, brand and media levels and review-writing behaviour. In comparison to aggregated rating, IR are more important in the post-purchase stage. Similarly, consumers have a higher eWOM-writing intention when there is congruence between the valences of CE, AR and IR.
Practical implications
The authors demonstrate the importance of service providers continually monitoring their business profiles on review sites to ensure consistency of review information, as these influence consumers’ post-purchase evaluation and behaviours. For this reason, the authors illustrate the utility of why media owners of review sites should support the monitoring process to facilitate the engagement of both businesses and customers.
Originality/value
The authors break new ground by empirically testing the impact of online review information post-purchase seen through the theoretical lens of social comparison. The approach is novel in breaking down and testing the dimensions of post-purchase evaluation and behavioural intentions in understanding the social comparison elicited by online reviews in the post-purchase phase.
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Martha Wilcoxson and Jana Craft
This paper aims to explore the common ethical decision-making challenges faced by financial advisers and how they meet these challenges. The purpose is to identify successful…
Abstract
Purpose
This paper aims to explore the common ethical decision-making challenges faced by financial advisers and how they meet these challenges. The purpose is to identify successful decision-making tools used by investment advisers in doing business ethically. Additionally, the authors uncover common challenges and offer decision-making tools to provide support for supplemental ethics training in the future.
Design/methodology/approach
Questions were analyzed through a qualitative approach using individual interviews to examine a range of experiences and attitudes of active financial advisers. The sample was represented by 11 practicing financial advisers affiliated with US independent broker-dealers: six women and five men, each with 10 or more years of experience, ranging in age from 35 to 75. Grounded in four ethical decision-making models, this research examines individual ethical decision-making using individual (internal, personal) and organizational (external, situational) factors.
Findings
The method used uncovered struggles and revealed strategies used in making ethical decisions. Two research questions were examined: what are the common ethical decision-making challenges faced by financial advisers in the US financial industry? How do financial advisers handle ethical decision-making challenges? Four themes emerged that impacted ethical decision-making: needs of the individual, needs of others, needs of the firm and needs of the marketplace. Financial advisers identified moral obligation, self-control and consulting with others as major considerations when they contemplate difficult decisions.
Research limitations/implications
A limitation of this review is its small sample size. A more robust sample size from investment advisers with a broader range of experiences could have widened the findings from the study.
Practical implications
Investment advisers can use the findings of this study as a tool for improving their own ethical decision-making or designing training for their employees to be better decision-makers.
Originality/value
The study explores the decision-making experiences of investment advisers to reveal multifaceted, often private struggles that qualitative methods can uncover. The study provides support for the development of additional training in ethical decision-making specific to investment advisers.