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Article
Publication date: 5 November 2024

Ngoc Hân Nguyen, Wendy Smits and Mark Vancauteren

We aim to elucidate the relationship between fixed-term employment and firm productivity by examining workers’ skills and considering how firm-level conversion rates influence…

151

Abstract

Purpose

We aim to elucidate the relationship between fixed-term employment and firm productivity by examining workers’ skills and considering how firm-level conversion rates influence this relationship.

Design/methodology/approach

We use longitudinal employer-employee data between 2011 and 2017 in the Netherlands to estimate a nonlinear regression derived from a production function proposed by Addessi (2014) and Castellani et al. (2020).

Findings

The contribution of fixed-term contracts to firm-level productivity is less than that of permanent contracts. However, this contribution is greater when firms exhibit a high conversion rate from fixed-term to permanent positions. The effect of the conversion rate is more substantial for high-skilled fixed-term workers than for low-skilled ones.

Originality/value

Our results suggest the extent to which firms benefit from fixed-term contracts when these are used for screening high-skilled workers for permanent employment.

Details

International Journal of Manpower, vol. 45 no. 10
Type: Research Article
ISSN: 0143-7720

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Book part
Publication date: 17 February 2025

Hanna Górska-Warsewicz

Branding in the labor market is an important issue due to the growing importance of brand. This study aimed to analyze the term of trust in the employee- and employer-based brand

Abstract

Branding in the labor market is an important issue due to the growing importance of brand. This study aimed to analyze the term of trust in the employee- and employer-based brand equity for gray-, blue-, and white-collar workers using bibliometric analysis. The study design included the formulation of three research questions. Bibliometric data comprised 205 employee-based brand equity publications and 40 employer-based brand equity publications from the Scopus database. The analysis involved quantitative measures such as the number of publications and citations as well as the frequency of source types, authors, and countries. VOSviewer software mapped the co-occurrence of keywords in employee- and employer-based brand equity publications. These mappings revealed eight clusters related to employee-based brand equity publications and four clusters in terms of employer-based brand equity publications. The issue of trust has been analyzed in publications on employee-based brand equity; no such studies have been noted for employer-based brand equity. Employee- and employer-based brand equity has not been analyzed for various collar workers.

Details

Future Workscapes: Strategic Insights and Innovations in Human Resources and Organizational Development
Type: Book
ISBN: 978-1-83608-932-2

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Article
Publication date: 19 July 2019

Mai Thi Tuyet Nguyen, Linh Hoang Nguyen and Hung Vu Nguyen

Nowadays, the issues related to pro-environmental, sustainable and green consumption behaviors are attracting significant attention from both scholars and practitioners. However…

4447

Abstract

Purpose

Nowadays, the issues related to pro-environmental, sustainable and green consumption behaviors are attracting significant attention from both scholars and practitioners. However, in the context of emerging countries, less research effort has been invested in this topic, especially in investigating young consumer purchase behavior. The purpose of this study is to investigate factors driving young adult Vietnamese consumers’ purchase intention toward green apparel products with emphasis on the role of materialistic values.

Design/methodology/approach

In this research, a conceptual framework is proposed integrating the theory of planned behavior (TPB) model with an important consumer value, materialism. To test the research model and hypotheses, a survey of a sample of 245 young adults (under 25 years old) was conducted in Hanoi, the capital city and one of the two most populous cities in Vietnam. All the scales used in this study were established in the literature, and the scales’ reliability and validity were assessed through Cronbach’s alpha and confirmatory factor analysis. The structural equation modeling (SEM) was used to test the proposed model and hypotheses.

Findings

In this study, six hypotheses were tested and five out of six received support from the data. Specifically, the results of SEM showed that all three antecedents from the TPB model (i.e. attitude, subjective norms and perceived behavioral control) were positive contributors to green apparel purchase intention, of which subjective norms were found to be the most influential predictor of purchase intention. With regard to the roles of the three components of materialism, the findings provided empirical evidence for supporting the positive impact of “success” and the negative impact of “centrality” on the attitude toward green apparel purchase, while “happiness” component was not found to have a significant impact on attitude. In this study, income as a control variable was found to be positively related to purchase intention toward green apparel products.

Originality/value

There is a little research on the relationship between specific values and environment-friendly behaviors, especially in the context of emerging economies such as Vietnam. In addition, it has been suggested that the relationship between materialistic values and green purchase behavior is still unclear. Thus, it is important to have a deeper understanding of the role of materialistic values in green apparel purchase among young adult consumers in the context of Vietnam, an Asian emerging country where only modest research effort has been given to explore this important topic.

Details

Young Consumers, vol. 20 no. 4
Type: Research Article
ISSN: 1747-3616

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Article
Publication date: 10 September 2024

Quyen Nguyen

Foreign subsidiaries of multinational enterprises (MNEs) operate in complex and competitive international environments, implement market and non-market strategies, manage…

191

Abstract

Purpose

Foreign subsidiaries of multinational enterprises (MNEs) operate in complex and competitive international environments, implement market and non-market strategies, manage resources and value-added activities and contribute to the overall performance of their parent firms. Thus, the research question on the determinants of MNE foreign subsidiaries’ performance is of interest to managers and academic researchers. The empirical literature has flourished over the recent decades; however, the domains are fragmented, and the findings are inclusive. The purpose of this study is to systematically review, analyse and synthesize the empirical articles in this area, identify research gaps and suggest a future research agenda.

Design/methodology/approach

This study uses the qualitative content analysis method in reviewing and analysing 150 articles published in 24 scholarly journals during the period 2000–2023.

Findings

The literature uses a variety of theoretical perspectives to examine the key determinants of subsidiary performance which can be grouped into six major domains, namely, home- and host country-level factors; distance between home and host countries; the characteristics of parent firms and of subsidiaries; and governance mechanisms (the establishment modes and ownership strategy, subsidiary autonomy and the use of home country expatriates for transferring knowledge from the headquarters and controlling foreign subsidiaries). A range of objective and subjective indicators are used to measure subsidiary performance. Yet, the research shows a lack of broader integration of theories and presents inconsistent theoretical predictions, inconclusive empirical findings and estimation bias, which hinder our understanding of how the determinants independently and jointly shape the performance of foreign subsidiaries.

Originality/value

This study provides a comprehensive, nuanced and systematic review that synthesizes and clarifies the determinants of subsidiary performance, offers deeper insights from both theoretical, methodological and empirical aspects and proposes some promising avenues for future research directions.

Details

International Marketing Review, vol. 41 no. 6
Type: Research Article
ISSN: 0265-1335

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Article
Publication date: 29 July 2019

Gomaa Agag

This study aims to develop and empirically test a comprehensive framework in which to understand the determinants of guests’ behavior to use green peer-to-peer (P2P) accommodation…

1453

Abstract

Purpose

This study aims to develop and empirically test a comprehensive framework in which to understand the determinants of guests’ behavior to use green peer-to-peer (P2P) accommodation in the UK P2P context by emerging the theory of planed behavior, environmental commitment theory and the value-belief-norm (VBN) theory into one model.

Design/methodology/approach

Adopting a quantitative approach, the present study proposes an integrated model integrating theory of planed behavior, environmental commitment theory and the VBN theory and subsequently tests the model using structural equation modeling data analysis. Data collected from 721 respondents were analyzed through (AMOS) to test the proposed model.

Findings

The results indicate that our integrated framework demonstrates a favorable level of prediction power for guests’ behavior, which verified the superiority of the suggested framework. Furthermore, the findings verified the moderating impact of guest attributes on guests decision regarding the booking process.

Practical implications

This study contributes to the existing theory and practice by offering important insights about determinants of guests’ behavior to use green P2P accommodation in the UK P2P context.

Originality/value

This research was the first to explore the determinants of guests’ behavior to use green P2P accommodation in the UK P2P context.

Details

International Journal of Contemporary Hospitality Management, vol. 31 no. 9
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 13 May 2024

Ahmad S. Ajina, Saqib Ali, Ahmad M.A. Zamil, Nadeem Khalid and Mohammed Ali Bait Ali Sulaiman

This study aims to provide insights into the drivers of student engagement in food waste reduction strategies in educational institutions. The proposed research model integrates…

461

Abstract

Purpose

This study aims to provide insights into the drivers of student engagement in food waste reduction strategies in educational institutions. The proposed research model integrates social media celebrities' attractiveness, expertise and trustworthiness with the value belief norm (VBN) theory to explore their influence on students' behaviour towards food waste reduction.

Design/methodology/approach

The data were collected from 417 students enrolled in public and private universities in the Riyadh and Macca regions of Saudi Arabia to evaluate the proposed model. The partial least squares-structural equation modelling (PLS-SEM) was employed to analyse the responses.

Findings

The results showed that VBN theory's components, such as values (biospheric, altruistic and egoistic), beliefs (new ecological paradigm, awareness of consequences and aspirations of responsibility) and norms significantly and positively influence food waste reduction behavioural intentions. It was also discovered from the results that social media celebrities' attractiveness, expertise and trustworthiness influence food waste reduction behavioural intentions.

Originality/value

This study contributes significantly to the literature by identifying factors influencing student engagement in food waste reduction strategies in educational institutions where limited research exists. It fills this research gap by developing a novel theoretical framework integrating social media celebrities' attributes with the VBN theory to explain these factors.

Details

British Food Journal, vol. 126 no. 7
Type: Research Article
ISSN: 0007-070X

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Article
Publication date: 19 September 2019

Mohammed Belal Uddin

The purpose of this paper is to investigate the factors influencing the satisfaction of customer and customer loyalty in the fast food restaurant industry. A theoretical model…

3972

Abstract

Purpose

The purpose of this paper is to investigate the factors influencing the satisfaction of customer and customer loyalty in the fast food restaurant industry. A theoretical model, including hypotheses, has been proposed in this study.

Design/methodology/approach

Data were assembled using convenient sampling method. The hypothesized model was verified with the data from 204 respondents. Principal component analysis and structural equation modeling approach were applied to analyze data.

Findings

The results (significant at p<0.01 and p<0.05) exhibited that food quality, price and service quality were positively linked to customer satisfaction. Customer satisfaction was positively associated with customer loyalty. The empirical results found a contrary association between the location and environment of restaurant and customer satisfaction.

Practical implications

The managers and owners of fast food restaurants may use the results of this study to confirm customer satisfaction and loyalty of the customer. With loyal customer groups, their businesses can be sustained and gradually grown up.

Originality/value

This study will provide guidelines for the management of fast food restaurants to formulate their business strategies in the competitive market. It will give a signal to the managers to stay focused on customer relationship management as the ultimate goal of the business.

Details

British Food Journal, vol. 121 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 4 October 2019

Mahafuz Mannan, Nusrat Chowdhury, Priodorshine Sarker and Riasat Amir

The purpose of this study is to provide an insight into the crucial antecedents of customer satisfaction and revisit intention in the context of dining restaurants in a holistic…

3732

Abstract

Purpose

The purpose of this study is to provide an insight into the crucial antecedents of customer satisfaction and revisit intention in the context of dining restaurants in a holistic approach, taking Bangladesh as a unit of analysis.

Design/methodology/approach

The research design was cross-sectional. Data were collected from 30 dining restaurants in Dhaka city, Bangladesh. The proposed model was tested using partial least square structural equation modeling with a sample size of 600 respondents.

Findings

The antecedents of customer satisfaction (i.e. service quality, food quality, atmospherics, other customers and perceived value/price) were found to have significant positive effects on customer satisfaction. Customer satisfaction and restaurant reputation were found to have significant positive effects on revisit intention, while variety seeking tendency was found to have a significant negative effect on revisit intention. Trust was found to partially mediate the customer satisfaction-revisit intention and restaurant reputation-revisit intention relationships.

Originality/value

This study is among the first to provide a holistic approach toward the crucial antecedents of customer satisfaction (i.e. service quality, food quality, atmospherics, other customers and perceived value) and revisit intention (i.e. customer satisfaction, variety seeking tendency, trust and restaurant reputation) in one structural equation model, and investigated their interrelationships in the context of dining restaurants. To the authors’ knowledge, this is the first study that has investigated the mediating role of trust between the customer satisfaction-revisit intention and restaurant reputation-revisit intention relationships in the context of dining restaurants. From a market-specific context, this the first study to investigate and link the examined variables in the context of Bangladeshi dining restaurants.

Details

Journal of Modelling in Management, vol. 14 no. 4
Type: Research Article
ISSN: 1746-5664

Keywords

Available. Content available
Article
Publication date: 2 August 2023

Nataša Rupčić

544

Abstract

Details

The Learning Organization, vol. 30 no. 5
Type: Research Article
ISSN: 0969-6474

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Article
Publication date: 6 February 2017

Xiaoyu Yu, Sanjit Kumar Roy, Ali Quazi, Bang Nguyen and Yuqing Han

For entrepreneurs operating in an Internet-of-Things (IoT) environment, it is essential to monitor more systematically, both the interaction with the consumers and the sharing of…

4604

Abstract

Purpose

For entrepreneurs operating in an Internet-of-Things (IoT) environment, it is essential to monitor more systematically, both the interaction with the consumers and the sharing of information among the consumers. The purpose of this paper is to identify the antecedents of word-of-mouth (WOM) in the online SME’s context in terms of consumers “citing the site” to peers in personal communications. A research model integrates the determinants of retail website-specific positive WOM communication, and proposes that WOM about a particular website is influenced by: site-level variables, that is, website quality and interactivity; and consumer-level variables, these being the site user’s satisfaction with and commitment to the website. The research advances the study of IoT entrepreneurship.

Design/methodology/approach

Data were collected from graduate and undergraduate students with business and entrepreneurship majors from a reputed school in the Northeast region of the USA, using an online survey. The hypotheses were then tested with SEM using AMOS 18.0.

Findings

Findings suggest that in an IoT context, WOM is influenced by a variety of factors of which the e-satisfaction and attitude toward website constructs play important roles. The study highlights the importance of the e-satisfaction construct and its metrics. E-satisfaction is not only a critical outcome metric, but also a primary predictor of customer e-loyalty, measured in terms of the customer’s positive attitude, stickiness and propensity to spread positive WOM.

Originality/value

The paper contributes to the entrepreneurship and IoT literature with a comprehensive framework of information sharing, interactivity and WOM, showing that specific antecedents drive consumers to cite and advocate for a website to fellow customers. The framework helps retail SME entrepreneurs in the IoT context to design appropriate strategies to influence website visitors’ endorsement of the site to fellow customers.

Details

Internet Research, vol. 27 no. 1
Type: Research Article
ISSN: 1066-2243

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