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The purpose of this study is to develop a model for business to business salesperson performance (SP) with a service ecosystems perspective.

To achieve the research aims, classical grounded theory was used. The data was gathered through in-depth interviews with 20 sales managers and main sales actors.

After coding and analyzing the data, salesperson institutional performance is introduced as a core category including three main dimensions of regulative, normative and cognitive-cultural performance. Multi-level factors determining SP are identified and performance results are introduced in a multi-level long term way. The sales actors, macro variables, actors’ orientations and sales method are introduced as circumstances, while salesperson stressors are presented as covariants deterring the fulfillment of salesperson’s activities.

This study focuses on the contributions of the salesperson in the alignment of institutional arrangements or the results of their being institutionalized, as well as determining the factors and variables affecting it.

The purpose of this paper is to investigate brand trust and brand image effects on healthcare service users. Nowadays, managers and health activists are showing increased tendency to marketing and branding to attract and satisfy customers.

The current study’s design is based on a conceptual model examining brand trust and brand image effects on customer satisfaction. Data obtained from 240 questionnaires (310 respondents) were analyzed using path analysis.

Results revealed that the most effective items bearing the highest influence on customer satisfaction and on benefiting from healthcare services include brand image, staff sincerity to its patients, interactions with physicians and rapport.

This study needs to be conducted in different hospitals and with different patients, which would lead to the model’s expansion and its influence on the patient satisfaction.

Being the first study that simultaneously addresses brand trust and brand image effects on customer satisfaction, this research provides in-depth insights into healthcare marketing. Moreover, identifying significant components associated with healthcare branding helps managers and healthcare activists to create and protect their brands and, consequently, leading to an increased profitability resulting from the enhanced consumer satisfaction. Additionally, it would probably facilitate purchasing processes during the service selection.

The end of World War II brought about many economic changes, among them the tremendous increase of US manufacturing activities in Western Europe. This astronomical increase of foreign direct investment (FDI) required a new theory ‐ an economic theory of foreign direct investment. International economic theory, which traditionally had ignored the FDI decision, was not able to explain the FDI decision, nor could it explain the phenomena of multinational corporation (MNC). In a world of perfect competition, foreign direct investment would be absent. And when all markets operate efficiently, when there are no external economies of production and marketing, when information is costless and there are no barriers to trade or competition, international trade is the only possible form of international involvement. Logically, it follows that it is the departures from the models of perfect competition that must provide the rationale for foreign direct investment. Since, according to the Heckscher‐ Ohlin‐Samuelson (neoclassical) model, trade of goods will equalize factor prices in a world of factor immobility. In fact, the FDI decision is even ignored by new international economics which, since the late 1970's, has utilized new developments in the field of industrial organization. Proponents of these new theories have developed models that emphasize increasing returns and imperfect competition and see the possibility that government involvements in trade (trade restrictions, export subsidies, etc.) may under some circumstances be useful. All of this is done while foreign direct investment is ignored.

This book is important for demonstrating a significant lacuna in our current view of the history of economic thought. It reflects many years of research, and of struggle with established views, on the part of the editor and principal author, S. M. Ghazanfar, who is to be congratulated for having thus carried his program to fruition. He has been ably aided by A. A. Islahi and Hamid Hosseini in this venture. I am reminded of the introduction to Maria Rosa Menocal's (1987) book on The Arabic role in medieval literary history where she poses the question of “courtly love” and thus, indirectly, of chivalry, for Medieval Europe. What is the origin of the troubadour, the bearer of songs of courtly love? A simple solution presents itself in the Arab word “tarab,” or song, from which troubadour seems to follow naturally. Nonetheless, the suggestion was dismissed out of hand because troubadour “could not” have arisen from a society which oppresses women! We should be more concerned with the facts than with our preconceptions about societies.

In 1979, twenty‐five hundred years of monarchy came to an abrupt end in Iran. Since the establishment of the Islamic Republic, the new regime has weathered internal uprisings, a costly war with Iraq, and international sanctions. It is interesting to learn the extent to which economic adversities faced by Iran have been ideologically driven. In order to assess this phenomenon, this paper utilizes a framework of analysis laid out by the scholarship of Islamic economics. In section I, the paper discusses some economic forces which underlay the 1979 tumult. Subsequently, a discussion of the new economic and social order is given. An assessment is made in the final section.

According to the late Maxime Rodinson, there exists a basic affinity between the economic scheme of Islam and the capitalist system. Although most Muslims, including pro‐capitalist ones, like to think of Islam as a unique way of life and one distinguished from both capitalism and socialism, there exist various Muslims who, like Rodinson, find important similarities between Islam and capitalism. One such similarity concerns private ownership of property and the means of production. According to Zubair Hassan of India, “Islam, like capitalism, permits private ownership of property including the means of production and grants freedom of enterprise”.

The purpose of this paper is to argue that free market capitalism is neither efficient nor just. This is in spite of the claims made by its proponents who, utilizing Adam Smith's doctrine of invisible hand or the fundamental theorem of welfare economics, assume that it is efficient, just, smooth functioning, and self‐regulating.

The paper utilizes conceptual/theoretical research and arguments that have emerged in the literatures of public economics and welfare economics.

In addition to proving the above, the paper also finds that Adam Smith is actually a moral egalitarian, thus he could not have agreed with Nozick and Friedman regarding the nature of capitalism. To the extent that Smith supported free market capitalism, it was because he thought, in contrast to mercantilist policies, that free markets would lead to equity and justice.

The paper is an original/valuable contribution since it rescues Adam Smith from the extreme proponents of laissez‐faire capitalism who claim him.

The purpose of this paper is to develop principles through which the global economic structure could become more equal and just; it begins by demonstrating that world poverty is pervasive, and that the global economic structure is very unequal.

The paper utilizes conceptual/theoretical arguments in welfare economics, utilitarianism, Sen's capability approach, and Rawlsian theories of justice to argue that none of those theories can lead to a more equal global economic structure. Thus, the development of more egalitarian principles is needed.

Arguing that the principles that Rawls developed in his 1999 The Law of Peoples are more egalitarian than the other theories, the paper still finds them less than adequate. However, the principles developed in the paper can lead the world toward a more just and much more egalitarian economic structure.

Since the principles developed in the paper are more egalitarian, helping toward ending world poverty and extreme inequality, the paper and its findings constitute an original and a valuable contribution.

Outlines the ideas incorporated in “development economics” and criticizes the lack of distinction made by some writers between development and economic growth. Asks whether underdeveloped countries really need a different economic theory from Western Europe and suggests that growth (in gross national product) and development (i.e. structural change) are actually complementary processes. Reviews various theories on the causes of underdevelopment (e.g. market failure, government failure) and strategies to cure it (e.g. government intervention, private initiative, market mechanism); and cites some examples of successful positive intervention.

This paper aims to present a systematic literature review of 176 studies relating to change management in the context of process optimization and to investigate how companies effectively use change management to optimize processes across different industrial sectors.

Descriptive statistics are used to represent patterns, trends and correlations between change management strategies, research methods applied for processes optimization and industry field. A comprehensive analysis of the papers’ keywords, crossed with research methods and industrial sectors, allowed us to substantiate the results in analytic terms. For some selected studies, chosen on the basis of their significance to the research field, the contents were mapped and discussed in detail.

This study provides numerous insights into the various applications of change management across different industry fields. In general, change management appears to be no longer a theoretical discipline, showing instead practical relevance, which is reflected in testing theories through case studies and real implementations. The review emphasizes the need for careful and systemic planning by companies, effective communication, employee involvement and supportive organizational culture. These factors are crucial for enhancing process efficiency and employee acceptance of change. Digital technologies also prove to be valuable support for change management during process optimization.

The innovative contribution of this paper consists of the joint perspective taken when looking at process optimization and the application of change management strategies. Such a perspective favors an in-depth examination of the interactions between the two aspects and provides more comprehensive results compared to the existing literature.