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Article
Publication date: 1 November 2003

Gwen Irving, Andy Flockton and Steve Webster

In Hull, staff in the mental health service have established a link with colleagues at the university and worked together to make a qualitative evaluation of a sports group for…

2290

Abstract

In Hull, staff in the mental health service have established a link with colleagues at the university and worked together to make a qualitative evaluation of a sports group for mental health service users ‐ the Sport in the Community programme. Their findings reveal that a substantial level of organisational commitment is required to make the most of the opportunity.

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A Life in the Day, vol. 7 no. 4
Type: Research Article
ISSN: 1366-6282

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Article
Publication date: 20 June 2023

Stephanie Schartel Dunn and Gwen S. Nisbett

Celebrity endorsements are common, especially sports celebrities. Understanding the impact such celebrities' social activism statements have on the brands the celebrities are…

1728

Abstract

Purpose

Celebrity endorsements are common, especially sports celebrities. Understanding the impact such celebrities' social activism statements have on the brands the celebrities are affiliated with is particularly important. This study aims to examine how consumers respond to social statements made by both companies and sports celebrities and how those reactions influence consumer perceptions of associated brands.

Design/methodology/approach

A pre-test/post-test experimental design was utilized to gather responses to pro-social messages from both athletes associated with a brand and messages directly from the brands.

Findings

Messages from celebrities were evaluated as being more important than similar messages directly from the company. Parasocial relationships between the consumer and the celebrity endorser were found to increase brand support and favorable message evaluation. While parasocial relationships did not directly influence feelings of reactance, the effects on message evaluation did lead to a decrease in reactance to pro-social messages.

Originality/value

Findings in this paper provide guidance for brands as the brands navigate pro-social messaging and determine the brands' response to endorsers making such statements. Similarly, those advocating for social causes can benefit from the authors' findings by understanding how social messages directly from celebrities are received more favorably than messages directly from the brands.

Details

International Journal of Sports Marketing and Sponsorship, vol. 24 no. 3
Type: Research Article
ISSN: 1464-6668

Keywords

Available. Content available
Book part
Publication date: 14 November 2018

Fergus McNeill

Abstract

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Pervasive Punishment
Type: Book
ISBN: 978-1-78756-466-4

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Article
Publication date: 1 February 1974

Frances Neel Cheney

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Term. 37203. Mrs. Cheney does not sell the books listed here. They are…

411

Abstract

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Term. 37203. Mrs. Cheney does not sell the books listed here. They are available through normal trade sources. Mrs. Cheney, being a member of the editorial board of Pierian Press, will not review Pierian Press reference books in this column. Descriptions of Pierian Press reference books will be included elsewhere in this publication.

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Reference Services Review, vol. 2 no. 2
Type: Research Article
ISSN: 0090-7324

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Book part
Publication date: 15 October 2013

Vasilikie Demos and Marcia Texler Segal

This introduction sets forth the main themes of the volume, reviews the methods employed by the contributors, and demonstrates the relationships among the chapters.

Abstract

Purpose

This introduction sets forth the main themes of the volume, reviews the methods employed by the contributors, and demonstrates the relationships among the chapters.

Research implications

The chapters in the volume exemplify current research approaches to the subject matter: gender-based violence. The introduction identifies both trends and gaps that might be filled by future research.

Practical and social implications

Worldwide attention is being drawn to examples and forms of gender-based violence. These are currently major topics in the media, both factual and fictional. Public policies are under discussion and programs to deal with them are developing. However, because the discussions and the programs are often not research-based or intersectionally inclusive, gender-based violence persists and victims are sometimes ignored, blamed, or subjected to further violence.

Originality/value

The chapter serves as an overall introduction to the volume and the subject matter more generally.

Details

Gendered Perspectives on Conflict and Violence: Part A
Type: Book
ISBN: 978-1-78350-110-6

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Article
Publication date: 1 January 1989

Stuart Hannabuss

The management of children′s literature is a search for value andsuitability. Effective policies in library and educational work arebased firmly on knowledge of materials, and on…

1012

Abstract

The management of children′s literature is a search for value and suitability. Effective policies in library and educational work are based firmly on knowledge of materials, and on the bibliographical and critical frame within which the materials appear and might best be selected. Boundaries, like those between quality and popular books, and between children′s and adult materials, present important challenges for selection, and implicit in this process are professional acumen and judgement. Yet also there are attitudes and systems of values, which can powerfully influence selection on grounds of morality and good taste. To guard against undue subjectivity, the knowledge frame should acknowledge the relevance of social and experiential context for all reading materials, how readers think as well as how they read, and what explicit and implicit agendas the authors have. The good professional takes all these factors on board.

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Library Management, vol. 10 no. 1
Type: Research Article
ISSN: 0143-5124

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Article
Publication date: 1 December 2004

Rachel Crane

Film provides an alternative medium for assessing our interpretations of cultural icons. This selective list looks at the film and video sources for information on and…

1181

Abstract

Film provides an alternative medium for assessing our interpretations of cultural icons. This selective list looks at the film and video sources for information on and interpretations of the life of Woody Guthrie.

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Collection Building, vol. 23 no. 4
Type: Research Article
ISSN: 0160-4953

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Article
Publication date: 1 January 1993

Beth Clewis

In a world in which “England's green and pleasant land” sets the standard for garden excellence, gardeners in much of the United States will struggle in vain to adapt the British…

81

Abstract

In a world in which “England's green and pleasant land” sets the standard for garden excellence, gardeners in much of the United States will struggle in vain to adapt the British style to their own volatile climates. American regional gardening literature offers a new vision to help gardeners throughout the United States select plants suited to their climates (especially native plants) and use techniques to prevent losses to cold, heat, humidity, or drought. The resulting gardens may not always resemble the traditional English her baceous border, but their beauty and vigor will enhance the often monotonous American suburban landscape.

Details

Reference Services Review, vol. 21 no. 1
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 1 June 1952

THE attendance at the Library Association Conference was, after all, a normal one of about twelve‐hundred delegates and their wives. There is always a lift of those who are unable…

22

Abstract

THE attendance at the Library Association Conference was, after all, a normal one of about twelve‐hundred delegates and their wives. There is always a lift of those who are unable to intimate their intention to attend until after the list in the programme has been printed. If it is longer this year it may be in part due to the uncertainty caused by the municipal elections, but only in part, as quite a number were not municipal people in the official sense at all. However that may be, it was a worth‐while meeting in which the address by President Lionel McColvin was certainly the outstanding feature, as providing a candid survey of the faults, the achievements and suggestions as to the prospects of the public library service. As our correspondent suggests elsewhere, the Conference Proceedings in extenso are available to all our readers in the separate volume the Library Association publishes and we need not attempt to reproduce the quality of the Address, but, as also is suggested, we hope the branches, sections and other groups of librarians will have point by point discussions on its substance in the months ahead.

Details

New Library World, vol. 53 no. 22
Type: Research Article
ISSN: 0307-4803

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