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This paper aims to tackle the challenge topic of continuum structural layout in the presence of random loads and to develop an efficient robust method.

An innovative robust topology optimization approach for continuum structures with random applied loads is reported. Simultaneous minimization of the expectation and the variance of the structural compliance is performed. Uncertain load vectors are dealt with by using additional uncertain pseudo random load vectors. The sensitivity information of the robust objective function is obtained approximately by using the Taylor expansion technique. The design problem is solved using bi-directional evolutionary structural optimization method with the derived sensitivity numbers.

The numerical examples show the significant topological changes of the robust solutions compared with the equivalent deterministic solutions.

A simple yet efficient robust topology optimization approach for continuum structures with random applied loads is developed. The computational time scales linearly with the number of applied loads with uncertainty, which is very efficient when compared with Monte Carlo-based optimization method.

The purpose of this paper is to provide the historical background of genealogical records and analyze the value of Chinese genealogical research through the study of names and genealogical resources.

The paper examines the historical evolution and value of Chinese genealogical records, with the focus on researching the Islamic Chinese names used by the people living in Guilin. The highlight of this paper includes the analysis and evolution of the Islamic Chinese names commonly adopted by the local people in Guilin. It concludes with the recommendations on emphasizing and making the best use of genealogical records to enhance the research value of Chinese overseas studies.

The paper covers the history of Islam and describes how the religion was introduced into China, as well as Muslims' ethnicity and identity. It also places focus on the importance of building a research collection in Asian history and Chinese genealogy.

This research study has a strong subject focus on Chinese genealogy, Asian history, and Islamic Chinese surnames. It is a narrow field that few researchers have delved into.

The results of this study will assist students, researchers, and the general public in tracing the origin of their surnames and developing their interest in the social and historical value of Chinese local history and genealogies.

The study of Chinese surnames is, by itself, a particular field for researching the social and political implications of contemporary Chinese society during the time the family members lived.

Very little research has been done in the area of Chinese local history and genealogy. The paper would be of value to researchers such as historians, sociologists, ethnologists and archaeologists, as well as students and anyone interested in researching a surname origin, its history and evolution.

A cross-domain intelligent software-defined network (SDN) routing method based on a proposed multiagent deep reinforcement learning (MDRL) method is developed.

First, the network is divided into multiple subdomains managed by multiple local controllers, and the state information of each subdomain is flexibly obtained by the designed SDN multithreaded network measurement mechanism. Then, a cooperative communication module is designed to realize message transmission and message synchronization between the root and local controllers, and socket technology is used to ensure the reliability and stability of message transmission between multiple controllers to acquire global network state information in real time. Finally, after the optimal intradomain and interdomain routing paths are adaptively generated by the agents in the root and local controllers, a network traffic state prediction mechanism is designed to improve awareness of the cross-domain intelligent routing method and enable the generation of the optimal routing paths in the global network in real time.

Experimental results show that the proposed cross-domain intelligent routing method can significantly improve the network throughput and reduce the network delay and packet loss rate compared to those of the Dijkstra and open shortest path first (OSPF) routing methods.

Message transmission and message synchronization for multicontroller interdomain routing in SDN have long adaptation times and slow convergence speeds, coupled with the shortcomings of traditional interdomain routing methods, such as cumbersome configuration and inflexible acquisition of network state information. These drawbacks make it difficult to obtain global state information about the network, and the optimal routing decision cannot be made in real time, affecting network performance. This paper proposes a cross-domain intelligent SDN routing method based on a proposed MDRL method. First, the network is divided into multiple subdomains managed by multiple local controllers, and the state information of each subdomain is flexibly obtained by the designed SDN multithreaded network measurement mechanism. Then, a cooperative communication module is designed to realize message transmission and message synchronization between root and local controllers, and socket technology is used to ensure the reliability and stability of message transmission between multiple controllers to realize the real-time acquisition of global network state information. Finally, after the optimal intradomain and interdomain routing paths are adaptively generated by the agents in the root and local controllers, a prediction mechanism for the network traffic state is designed to improve awareness of the cross-domain intelligent routing method and enable the generation of the optimal routing paths in the global network in real time. Experimental results show that the proposed cross-domain intelligent routing method can significantly improve the network throughput and reduce the network delay and packet loss rate compared to those of the Dijkstra and OSPF routing methods.

Prior literature has long argued that knowledge networks contain great opportunities for innovation, and researchers can identify these opportunities using the properties of knowledge networks (PKNs). However, previous studies have examined only the relationship between structural PKNs (s-PKNs) and innovation, ignoring the effect of qualitative PKNs (q-PKNs), which refer to the quality of the relationship between two elements. This study aims to further investigate the effects of q-PKNs on innovation.

Using a panel data set of 2,255 patents from the Chinese wind energy industry, the authors construct knowledge networks to identify more PKNs and examine these hypotheses.

The results show that q-PKNs significantly influence recombinant innovation (RI), reflecting the importance of q-PKNs analysed in this study. Moreover, the results suggest that the combinational potential of an element with others may be huge at different levels of q-PKNs.

This study advances the understanding of PKNs and RI by exploring how q-PKNs impact RI. At different levels of PKNs, the potential of the elements to combine with others and form innovation are different. Researchers can more accurately identify the opportunities for RI using two kinds of PKNs. The findings also provide important implications on how government should provide support for R&D firms.

This study explores configurations that promote the development of collective economies in China's rural villages and reveals the multiple development pathways that otherwise remain relatively unexamined in the literature.

The authors obtained first-hand representative case data from 20 villages in 12 counties in 5 provinces in East, West and Central China via fieldwork and applied fuzzy set qualitative comparative analysis (fsQCA) to conduct a configurational comparative study of the development of village collective economies.

This paper identifies five factors in the current literature that affect the development of village collectives, based on an “entrepreneur–situation” analytical framework. Using the fsQCA method, this study further obtains two main configurations of conditions that culminate in the growth of rural collective economies in China. The first solution is the “top-down path”: When entrepreneurial leadership (EL), resource endowment (RE) and government assistance (GA) are present, a village collective economy will experience a high level of development, irrespective of policy support (PS) and villagers' participation (VP). The second solution is the “bottom-up path”: When EL, VP and PS are present and GA is not present, a village collective economy will experience a high level of development, irrespective of RE. In both situations, EL stands out as the core condition for the development of village collective economies, implying the need for the government to vigorously cultivate the entrepreneurial skills and aspirations of village cadres.

Taking a configurational perspective and using an fsQCA approach, this research constructs an “entrepreneur–situation” analytical framework to investigate the key combinations of factors and pathways involved in the high level of development of Chinese village collective economies.

This study conducts a systematic review of research on restaurant menus and uses a detailed analytical framework to examine how these menus are developed. It incorporates insights from the multi-level perspective (MLP) and signaling theory (ST) to provide a thorough and nuanced analysis of the factors that influence menu design.

This study scrutinizes 120 peer-reviewed articles published from 2004 to 2023 at A or A* journals, as classified by the Australian Business Deans Council (ABDC). Following a comprehensive analytical framework, it endeavors to delve into the intricate complexities of menu research, giving particular emphasis to the latest trends and developments. Two tools, namely CiteSpace and VOSviewer, were utilized to perform a thorough bibliometric analysis of the publications.

This study explores menu design from macro, meso and micro perspectives, illustrating that menus are more than simple lists of food items. Instead, they are shaped by societal norms, values, market dynamics, industry standards and consumer preferences. It underscores the vital role of menu as a communication and management tool in engaging consumers and influencing their dining choices and decisions.

This study represents the pioneering effort to incorporate the MLP and ST into the realm of menu research, providing a novel approach to the systematic review of related literature. It offers a distinctive macro-level theoretical perspective on menu dynamics, providing insights that are relevant to industry professionals, policymakers, academics and the public.

This paper aims to analyze how smart city construction affects destination competitiveness and elucidates the potential mechanisms of digital economy. Also, the regional heterogeneity of smart city construction’s influence on destination competitiveness is discussed.

Given the quasi-natural experiment characteristics of China's smart city construction pilot, this study applies a time-varying difference-in-differences approach using a panel dataset of 272 Chinese prefectural-level cities to examine the causal effects of smart city construction on destination competitiveness.

Results indicate substantial enhancement of urban destination competitiveness from smart city construction, with this effect escalating annually. Digital infrastructure and digital finance serve as influence mechanisms. The positive impacts of smart city construction on urban tourism competitiveness do not differ by geographic location, rather there are significant differences between cities of different administrative levels. The impact of smart city construction on destination competitiveness is more significant in low administrative level cities. The improvement of economic development level and innovation ability helps to exert the positive impact of smart cities on tourism competitiveness.

This study constructs a new panel data set for smart city construction and destination competitiveness based on multi-source data and posits a theoretical linkage among smart city construction, digital economy and destination competitiveness. This paper provides invaluable insights on how to boost destination competitiveness by creating smart cities and leveraging the digital economy. Tourism sectors should proactively engage in smart city construction and foster the digital transformation of tourism.

本文旨在分析智慧城市建设如何影响目的地竞争力, 并阐明数字经济的潜在机制。此外, 还讨论了智慧城市建设对目的地竞争力影响的区域异质性。

鉴于中国智慧城市建设试点的准自然实验特征, 本研究基于272个中国地级城市的面板数据集, 采用双重差分方法检验了智慧城市建设对目的地竞争力的因果影响。

研究结果表明, 智慧城市建设显著增强了城市目的地竞争力, 这种影响每年都在增加。数字基础设施和数字金融是影响机制。智慧城市建设对城市旅游竞争力的积极影响不因地理位置而异, 不同行政级别的城市之间存在显著差异。智慧城市建设对低行政级别城市目的地竞争力的影响更为显著。经济发展水平和创新能力的提高有助于发挥智慧城市对旅游竞争力的积极影响。

本研究基于多源数据构建了一个新的智慧城市建设和目的地竞争力面板数据集, 并在智慧城市建设、数字经济和目的地竞争之间建立了理论联系。本文就如何通过创建智慧城市和利用数字经济来提高目的地竞争力提供了宝贵的见解。旅游部门应积极参与智慧城市建设, 促进旅游业的数字化转型。

El objetivo de este artículo es analizar cómo afecta la construcción de ciudades inteligentes a la competitividad de los destinos y dilucidar los posibles mecanismos de la economía digital. Se aborda también la heterogeneidad regional de la influencia de la construcción de ciudades inteligentes en la competitividad de los destinos.

Dadas las características de experimento casi natural del proyecto piloto de construcción de ciudades inteligentes en China, este estudio aplica un enfoque de diferencias en diferencias temporales utilizando un conjunto de datos de panel de 272 ciudades chinas de nivel de prefectura para examinar los efectos causales de la construcción de ciudades inteligentes sobre la competitividad de los destinos.

Los resultados indican una mejora sustancial de la competitividad de los destinos urbanos gracias a la construcción de ciudades inteligentes, efecto que aumenta cada año. La infraestructura digital y las finanzas digitales actúan como mecanismos de influencia. Los efectos positivos de la construcción de ciudades inteligentes sobre la competitividad Del turismo urbano no difieren en función de la ubicación geográfica, sino que las diferencias significativas se producen entre ciudades de diferentes niveles administrativos. El impacto de la construcción de ciudades inteligentes en la competitividad de los destinos es más significativo en las ciudades de bajo nivel administrativo. La mejora del nivel de desarrollo económico y la capacidad de innovación contribuyen al impacto positivo de las ciudades inteligentes en la competitividad turística.

Este estudio construye un nuevo conjunto de datos de panel para la construcción de ciudades inteligentes y la competitividad de los destinos basado en datos de múltiples fuentes y plantea un vínculo teórico entre la construcción de ciudades inteligentes, la economía digital y la competitividad de los destinos. Este artículo ofrece un valioso conocimiento sobre cómo impulsar la competitividad de los destinos mediante la creación de ciudades inteligentes y el aprovechamiento de la economía digital. Los sectores turísticos deberían participar de forma proactiva en la construcción de ciudades inteligentes y fomentar la transformación digital del turismo.

There is always a matching effect in advertising persuasion – the information that matches product characteristics or target consumer characteristics is considered to be relatively more persuasive. Based on the accessibility-diagnosability theory, this paper discusses the influence of the matching degree between the information presentation (vague description and precise description) and product attribute (vertical attribute and horizontal attribute) on people's attitudes toward advertising.

Study 1 aims to explore the impact of the matching effect of different information presentation methods (precise presentation vs vague presentation) and product attribute (horizontal attribute vs vertical attribute) on consumers' attitudes toward advertising; secondary data was used to support this research. Study 2 mainly used the situational simulated experiment to examine the results of study 1, and further explored the mediating mechanism of its matching effect.

The authors found that the matching degree between the information presentation method and product attribute will positively affect the fluency of advertising information processing, that is, the use of vague description of product vertical attribute can positively affect consumers' extraction fluency; while the use of precise description of product horizontal attribute can positively affect consumers' processing fluency, and both extraction fluency and processing fluency will positively affect consumers' attitude toward the advertisement.

An essential enlightenment of the research is that it sheds light on the interaction between product attribute (vertical attribute vs horizontal attribute) with the information presentation method (vague description vs precise description) from the perspective of accessibility-diagnosability theory, which explains consumers' information processing mechanisms in dealing with different advertising information.

This study aims to explore the relationships among destination brand equity, brand authenticity and revisit intention. The mediating role of tourist satisfaction and the moderating role of destination familiarity in these relationships are also investigated.

Based on the stimulus–organism–response theory, a structural equation model was constructed to test the relationships among the study variables. The original data was obtained using a questionnaire survey method from domestic tourists who have traveled to Guilin in China.

The findings revealed that brand equity and brand authenticity not only positively and directly affect revisit intention but also have an indirect influence on revisit intention through the mediating role of tourist satisfaction. Destination familiarity positively moderates the direct influence of brand equity on revisit intention. Furthermore, brand authenticity significantly and positively affects brand equity.

The findings of this study provide a certain enlightenment for brand marketing and tourist destination management.

This study reveals the impact path of brand equity and brand authenticity on revisit intention, compensating for the lack of attention on impact mechanism among them. This study proves the impact of brand authenticity on destination brand equity. This compensates for the deficiencies that ignore possible antecedents affecting destination brand equity and the impact of brand authenticity on brand equity in the context of tourism destination. This study also confirms the specific dimensions of brand equity and brand authenticity in the context of Chinese tourism destinations in response to the current controversy.

旅游目的地品牌资产、品牌真实性与重游意愿: 游客满意度的中介作用与目的地熟悉度的调节作用

摘要

本研究致力于探究旅游目的地品牌资产、品牌真实性与重游意愿之间的关系。本文也研究了游客满意度在这些关系中所起的中介作用以及目的地熟悉度的调节作用。

本文以刺激-机体-反应理论为基础, 通过构建结构方程模型来对变量之间的关系进行检验。原始数据是通过问卷调查法从曾在桂林旅游的国内游客中获得。

目的地品牌资产和品牌真实性在直接正向影响重游意愿的同时, 还通过游客满意度的中介作用来间接影响重游意愿。目的地熟悉度在品牌资产对重游意愿的直接影响中起着正向调节作用。此外, 目的地品牌真实性对品牌资产起着显著正向影响。

本研究揭示了目的地品牌资产与品牌真实性对重游意愿的影响路径, 弥补了对其中影响机制关注不足的缺陷。本研究证实了旅游目的地背景下品牌真实性对品牌资产的具体影响, 弥补了现有文献较少关注影响目的地品牌资产的可能前因以及旅游目的地背景下品牌真实性对品牌资产具体影响的不足。此外, 本研究以中国旅游目的地为研究背景, 证实了品牌资产与品牌真实性的具体维度, 回应了当前的争议。

本研究结论对旅游目的地品牌营销与管理提供一定的启示。

Valor de marca de destino turístico, autenticidad de marca y voluntad de volver a visitar：El papel mediador de la satisfacción del turista y el papel moderador de la familiaridad con el destino

Resumen

este estudio tiene como objetivo explorar las relaciones entre el valor de la marca de destino, la autenticidad de la marca y la intención de volver a visitar. También se investiga el papel mediador de la satisfacción del turista y el papel moderador de la familiaridad con el destino en estas relaciones.

con base en la teoría Estímulo-Organismo-Respuesta, se construye un modelo de ecuación estructural para probar las relaciones entre las variables de investigación. Los datos originales se obtienen mediante el método de encuesta por cuestionario de turistas nacionales que han viajado a Guilin en China.

los hallazgos revelaron que el valor y la autenticidad de la marca no solo afectan positiva y directamente la intención de volver a visitar, sino que también tienen una influencia indirecta en la intención de volver a visitar a través del papel mediador de la satisfacción del turista. La familiaridad con el destino modera positivamente la influencia directa del valor de la marca en la intención de volver a visitar. Además, la autenticidad de la marca afecta de manera significativa y positiva al valor de la marca.

este documento revela el camino del impacto del valor de marca y la autenticidad de la marca en la intención de volver a visitar, compensando la falta de atención al mecanismo de impacto entre ellos. Este trabajo demuestra el efecto de la autenticidad de la marca en el valor de la marca del destino, que compensa las deficiencias que ignoran los posibles antecedentes que afectan el valor de la marca del destino y el impacto de la autenticidad de la marca en el valor de la marca en el contexto del destino turístico. Este estudio también confirma las dimensiones específicas del valor de marca y la autenticidad de la marca en el contexto del destino turístico chino, respondiendo a la controversia actual.

los hallazgos de este documento proporcionan cierta iluminación para el marketing de marca y la gestión de destinos turísticos.

Given the emerging importance of the chief financial officer’s (CFO) role, this study aims to probe into the prevalence of corporate social responsibility (CSR) assurance practices in China and to examine whether or not CFO foreign, professional or academic experience affects the likelihood of CSR assurance decision.

All A-share listed Chinese companies during the year 2008–2017 with 5,144 firm-year observations have been investigated for this study.

This study finds a positive effect of CFO foreign and professional experience on CSR assurance. No significant association has been found between the CFO’s academic experience and CSR assurance. Additional analysis for Global Reporting Initiative (GRI) sampled firms shows that the academic and professional experience of CFOs has a significant positive association with CSR assurance. However, the main findings are replicated in the case of firms under mandatory CSR reporting.

The limitations of this study are its generalizability, unidimensional measure of CSR assurance which is unable to capture its quality and explore the other traits of CFOs.

It provides assurance practitioners with valuable longitudinal data on China’s CSR reporting and assurance services. Also, firms should recognize the importance of having competent CFOs to improve the credibility of their CSR reporting. The cross-sectional variation analysis (GRI and mandatory CSR) will help firms to assess the value of each CFO attribute for their nonfinancial reporting and auditing choices while considering internal and external stakeholder demands.

This study not only updates the existing understanding of CSR assurance methods in China but also explains the significance of CFO-specific experience in enhancing the credibility of nonfinancial reporting.