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Article
Publication date: 19 November 2018

Gian Luca Casali, Mirko Perano, Angelo Presenza and Tindara Abbate

The aim of this paper is to analyze the relationships between distribution strategies and the level of innovation propensity in the winemaking industry. It intends to identify the…

Abstract

Purpose

The aim of this paper is to analyze the relationships between distribution strategies and the level of innovation propensity in the winemaking industry. It intends to identify the existence of patterns around the way wineries innovate and the way distribution channels are used. These determinants can support or constrain wineries’ behaviors in their strategic choices related to distribution channels.

Design/methodology/approach

The sample comprised 191 Italian small- to medium-sized enterprises in the wine industry. First, a two-step cluster analysis was used to identify patterns in the level of innovation propensity and differences in distribution channel strategies. Second, the research question was tested using multinomial logit regression.

Findings

Five clusters of innovation propensity were identified, varying from “no propensity to innovate” to “propensity for radical innovation”, and three clusters of distribution channel strategies were found. A significant negative relationship between innovation propensity and distribution channel strategies was revealed. This means that the greater the propensity to innovate, the smaller the need for a wholesale distribution option.

Research limitations/implications

As with most research, there are limitations to this study. First, the sample is from only one country. A second limitation is the sample size (191 Italian firms). A sample including large firms can be used to further validate the findings. Linked to the sample, another possible limitation is that all respondents were small- and medium-sized enterprises from a single industry.

Practical implications

This study contributes to the current innovation research by showing the existence of a negative relationship between innovation propensity and the choice of distribution channel in the wine industry. This knowledge is precious to entrepreneurs and managers in the wine sector, allowing them to better consider not only the type of strategies related to distribution channels but also the importance of building the firm’s propensity to innovate into the strategic decision-making process. Furthermore, the paper provides an opportunity for practitioners to reflect upon the fact that changing the distribution channel is more than just changing the outlet for their product; it might also require a revision in their innovation propensity to better facilitate the process.

Social implications

There are also social implications, in particular providing an advantage for consumers. The major advantage is based on the fact that consumers are now aware that the level of innovation propensity in a wine industry is directly linked to the type of distribution channel adopted. Therefore, wines with low-innovation propensity are most likely found to adopt wholesale distribution strategy, while the more innovative wineries adopt the wine expert and direct distribution channels.

Originality/value

For the first time, a cluster analysis approach was used to review different typologies of Italian wineries based on their propensity toward to innovation and subsequent distribution strategies. This study further explains the direct relationship between innovation propensity and the strategic choice toward between long or short distribution channels.

Details

International Journal of Wine Business Research, vol. 30 no. 4
Type: Research Article
ISSN: 1751-1062

Keywords

Article
Publication date: 1 August 2007

Gian Luca Casali

The purpose of this paper is to identify what ethical framework(s) small business managers use in making decisions, and whether they differ from those drawn on by the wider…

1066

Abstract

Purpose

The purpose of this paper is to identify what ethical framework(s) small business managers use in making decisions, and whether they differ from those drawn on by the wider community?

Design/methodology/approach

A scale for managerial ethical decision‐making has been used, targeting small business people and academics and students in Australia. This scale was piloted in a geographical test community in Queensland Australia. Targeted respondents were asked to fill in the self‐assessment survey (MEP). A quantitative evaluation of the results was carried out by measuring variance between eight ethical variables by ANOVA (analysis of variance).

Findings

This study found statistically significant differences in the ethical decision‐making profile of business and non‐business decision makers. Contrary to expectations, small business people do not hold economical return as the most important factor in making managerial decisions to the exclusion of other more ethical criteria. There are, however, significant differences between small business people and academics and students in relation to which ethical principles are the most important when making a decision.

Originality/value

A new scale has been developed and validated to profile the ethical style of managers. From this tools can be further developed for self‐assessment or by organizations wanting to profile the ethical styles of their managers.

Details

Social Responsibility Journal, vol. 3 no. 3
Type: Research Article
ISSN: 1747-1117

Keywords

Book part
Publication date: 26 June 2024

Mirko Perano, Gian Luca Casali, Maria Vincenza Ciasullo, Claudio Del Regno and Marco Pellicano

The relationship between entrepreneurship and ethics explores dimensions that entrepreneurs should consider to face ethical dilemmas. One of the controversial points in this…

Abstract

The relationship between entrepreneurship and ethics explores dimensions that entrepreneurs should consider to face ethical dilemmas. One of the controversial points in this relationship is the human complexity and the balance between ethics and profit that characterize the decisions. The external pressure and the scarcity of the resources create entrepreneurs' ethical challenges impacting on strategic and governance decisions from which value should be obtained. Therefore, the nexus between entrepreneurship and ethics should be investigated to understand possible ways to leverage human values in the entrepreneurial actions. To this aim a bibliometric analysis has been carried out and Citespace, VOSviewer and Bibliometrix software have been used. Data have been extracted from Web of Science database in the timespan 1986–2023 generating 583 documents. The analysis shows the current literature published on the relationship between entrepreneurship and ethics by highlighting the main authors, (co)citations, countries, and journals that published papers on the topic. The findings from the four research questions defined shown that the top author publishing on the topic is Prof. Dr Fassin Yves. The most cited scholar is Prof. Spence Laura J. It was also found that the Journal of Business Ethics has the most publications on the topic. The top countries to publish articles on the topic are USA and UK. Five clusters have been found by grouping the main actors, countries and relevant research themes. The cluster on social entrepreneurship research is the main representative the topic. Limitations and future research have been discussed.

Content available
Book part
Publication date: 26 June 2024

Abstract

Details

Humane Entrepreneurship and Innovation
Type: Book
ISBN: 978-1-83797-374-3

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