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The aim of this study is to empirically examine the impact of several environmental, organisational and managerial characteristics on entrepreneurial orientation (EO).

This study draws on resource-based view theory to construct a quantitative research method. Data were collected by means of a structured questionnaire and analysed by SmartPLS 3 (partial least squares structural equation modelling) software. The sample comprised 185 managers at domestic Israeli companies within various industries.

The data analysis shows that market turbulence, technological turbulence and risk-taking tendency have a positive impact on EO, while centralisation has a negative effect on EO, and formalisation does not affect it at all.

This study emphasises the importance of environmental, organisational and managerial characteristics as capabilities within an organisation and has practical implications for managers with regard to achieving a competitive advantage by promoting their EO.

This study aims to examine the impact of operation management capability on firm’s innovation performance through the mediation of marketing pioneering orientation.

This study uses a quantitative method with data collected from questionnaires filled out by 189 managers of Israeli companies that operate in international markets. Based on the resource-based view and dynamic capabilities theories, this study developed and analysed the research model using SmartPLS 4 software.

The main findings show that operation management capability affects marketing pioneering orientation and firm’s innovation performance. Additionally, the findings reveal that marketing pioneering orientation serves as a partial mediator in the relationship between operation management capability and firm’s innovation performance.

This study focuses on operation management capability and marketing pioneering orientation as two organisational characteristics that increase firm’s innovation performance. However, other organisational characteristics also can affect firm’s innovation performance. Future research could examine the effect of these characteristics on firm’s innovation performance.

Managers should strengthen their organisational capabilities with regard to operations management and a marketing pioneering orientation to enhance the firm’s innovation performance. Such an approach should provide the company with a competitive advantage over its rivals.

Today, more customers are aware of the environment and are looking for greener products, packaging, recycling and logistics. Therefore, marketing PO might identify innovative and sustainable ways to improve organisations’ environmental performance by exploring new sustainable processes, modifying procedures and pursuing green supply chains.

The uniqueness of this study is in this study’s research model, which combines two disciplines from the research literature (logistics and marketing) and examines their effect on firm’s innovation performance.

The main purpose of this study is to examine the influence of two characteristics of supply chain management (SCM) (resilience and integration) on new product performance (NPP) via the mediation of marketing innovation orientation.

This study was designed by the quantitative method, and the research model was developed based on the resource-based view (RBV) theory of 211 managers from Israeli firms using SmartPls3 software.

The main finding that emerges from this study is that marketing innovation orientation serves as a full mediator in the relationship between supply chain resilience (SCR) and NPP as well as in the relationship between supply chain integration (SCI) and NPP. Thus, companies that wish to achieve a competitive advantage over their rivals should improve and strengthen their marketing innovation orientation. By doing so, they enhance the relationship between SCM and NPP.

The findings provide an applicable guideline for marketing managers. Managers should be ready to adapt to customers’ demands, environmental changes and, most importantly, disruptive events in a dynamic environment.

The current study sheds light on the mechanism for NPP via integrating suppliers, customers and the organization. So, managers should adopt SCR and integration to strengthen their marketing innovation orientation in order to achieve NPP.

The aim of this study is to examine the effect of strategic orientations on firm performance moreover, to assess the role of environmental munificence as a moderator for the link between strategic orientations and firm performance.

This study designed as quantitative research method. Data were collected by structured questionnaire and included 185 managers from various industries in Israel. The analysis of this study was done by Smart PLS-SEM 3 software. Based on the resource-based view (RBV) of the firm, the authors view departmental characteristics (conflicts and connectedness) as antecedents of strategic orientations (customer and competitor). These, in turn, affect firm performance, defined here with two facets: behavioral (team spirit and commitment) and bottom-line performance.

The analysis results show that customer and competitor orientations affect bottom-line performance. However, only customer orientation affected team spirit and employee commitment. Finally, environmental munificence had a limited moderation role, affecting the relationship between competitor orientation and between behavioral outcomes (team spirit and commitment).

This study defining the importance of firm's strategic orientations as key capabilities for achieving competitive advantage.

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

This paper found that strategic orientation, specifically customer and competitor orientation play an important role in determining firm performance.

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.