Hasrini Sari, Firmanzah Firmanzah, Asyifa Aprilia Harahap and Bona Christanto Siahaan
Customer education is considered as an appropriate communication strategy for promoting green products. This paper aims to elaborate on the characteristics of customer education…
Abstract
Purpose
Customer education is considered as an appropriate communication strategy for promoting green products. This paper aims to elaborate on the characteristics of customer education that are suitable for green products by identifying what messages must be delivered, sources and channels that must be used to achieve the greatest effect. Moreover, this study uses a repeated cross-sectional approach by using the same research model in 2008 and 2019.
Design/methodology/approach
A questionnaire was arranged based on the research model. In 2008, the data were collected at 12 shopping malls in Jakarta. The 2019 data were collected online, using Google forms, from citizens of Jakarta and five nearby cities. Then, the data were processed using structural equation modeling.
Findings
Data analysis of both years shows that education containing messages that are both informational and transformational can increase customers’ perceptions of the benefits and economic accessibility of green products, as well as environmental concerns. This study’s results also indicate that customers’ intentions to buy green products are influenced by their attitudes toward buying. However, the impact of customers’ perceptions of benefit and economic accessibility on their attitudes toward green purchasing varied between 2008 and 2019.
Practical implications
Sustainable consumption can be pursued through customer education once a community’s economic conditions have reached a certain level. This study shows how changes have unfolded in Indonesia in several areas, therefore it should also be necessary to pursue green behavior via policies that are tailored to changes in the community.
Social implications
This study shows how changes have unfolded in Indonesia in several areas, therefore it should also be necessary to pursue green behavior via policies that are tailored to changes in the community.
Originality/value
Investigation of the role of customer education in green products using a repeated cross-sectional study.
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Darwin Silalahi, Fiz Firmanzah, Irwan Adi Ekaputra, Riani Rachmawati and Manerep Pasaribu
This paper examines the motivational influence of individuals’ team identification (TID) on their ambidexterity (TA), prosocial impact (TPS), and task performance (TTP) at the…
Abstract
Purpose
This paper examines the motivational influence of individuals’ team identification (TID) on their ambidexterity (TA), prosocial impact (TPS), and task performance (TTP) at the team level of analysis, as well as investigates the role of TA in mediating TID’s relationship with both TTP and TPS.
Design/methodology/approach
By using a cross-sectional sample of 102 cross-functional teams with a total of 362 individual members from 22 firms in the customer-facing industries of Indonesia, we analyzed multilevel data and tested hypotheses using aggregated team-level structural equation modeling (SEM).
Findings
This study supports a significant positive relationship between TID and TA. Further, while TA fully mediates the relationship between TID and TTP, TID has a direct influence on TPS.
Practical implications
This study contributes to filling the gaps in empirical evidence pertaining to the role of identity in motivating employees beyond their formal employment contracts. Their immediate leaders play a crucial role in individuals’ daily work lives and affect how they view their social identifications with their team, which subsequently contributes toward the enhancement of people and organizational performances.
Originality/value
Our study offers empirical evidence in support of the identity-enhanced principal-agent model and contributes to the literature on Social Identity Theory with a focus on the individual-group interface. To our knowledge, our study is the first empirical research on the influence of TID on TA, TPT, and TPS across multiple firms in the customer-facing industries.
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Muhammad Tasnim Khan and Sami Ullah
This study, grounded in ambidexterity theory, aims to investigate how paradoxical leadership (PXL) fosters team creativity in high-tech manufacturing companies, with team…
Abstract
Purpose
This study, grounded in ambidexterity theory, aims to investigate how paradoxical leadership (PXL) fosters team creativity in high-tech manufacturing companies, with team ambidexterity as a mediator and leader vision as a moderator. Given the fast-paced, innovation-driven demands of the high-tech sector, this research provides insights into how managers can effectively balance contradictory behaviors to drive team innovation.
Design/methodology/approach
Data was collected through a two-wave survey from team leaders and members across 169 teams in high-tech manufacturing companies. The time interval between data collection waves was two weeks. The data was aggregated at the team level using estimates for interrater reliability and interrater agreement. The structural equation modeling in R was used to test hypotheses.
Findings
The findings indicate that PXL positively impacts team creativity directly and through its influence on team ambidexterity. Team ambidexterity mediates the relationship between PXL and team creativity, while leader vision moderates the effects of PXL on team ambidexterity.
Practical implications
PXL benefits high-performance teams in technology sectors, such as software development, where rapid innovation and iterative processes are essential. In health care, PXL can optimize team dynamics, enabling medical research and patient care delivery breakthroughs. Regular training in ambidextrous thinking and feedback mechanisms makes this approach actionable for managers striving to cultivate creativity in high-stakes environments.
Originality/value
This study extends ambidexterity theory by linking PXL and team ambidexterity to team creativity. It provides high-tech manufacturing managers with concrete strategies to balance exploration and exploitation. These findings highlight actionable pathways for companies to sustain innovation in competitive, technology-driven industries.
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This research endeavors to conduct a thorough and holistic analysis of the foundational elements that empower the cultivation of dynamic capabilities in micro, small and…
Abstract
Purpose
This research endeavors to conduct a thorough and holistic analysis of the foundational elements that empower the cultivation of dynamic capabilities in micro, small and medium-sized enterprises (MSMEs). The purpose of this study is to determine whether these capabilities have a noticeable impact on the sustainable performance of these enterprises. The study aims to support future research efforts in understanding this phenomenon by filling this knowledge gap and presenting a conceptual framework, thereby enhancing the scholarly discourse in this field.
Design/methodology/approach
The study consists of a systematic review of 126 articles meticulously chosen through a series of screening stages employing the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) framework. This examination is conducted within the organized framework of antecedents, decisions and outcomes-theory, context and methods (ADO-TCM), ensuring a structured and comprehensive analysis.
Findings
The study uncovers significant insights, identifying four key antecedents: resource base, organizational learning, managerial expertise and external environment management. These factors are instrumental in fostering dynamic capabilities within the enterprise, leading to sustainable entrepreneurial success and a competitive advantage over rivals.
Research limitations/implications
By comprehending the mechanisms by which dynamic capabilities are established within the enterprise, this study provides a valuable resource for entrepreneurs, professionals and managers, offering them practical insights to leverage.
Originality/value
This systematic literature review is the initial attempt to explain how dynamic capabilities can be used to enhance and accomplish sustainable performance in the context of MSMEs.
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Big data analytics (BDA) plays a crucial role in understanding customer behavior through Customer Relationship Management (CRM), especially in a rapidly changing business…
Abstract
Purpose
Big data analytics (BDA) plays a crucial role in understanding customer behavior through Customer Relationship Management (CRM), especially in a rapidly changing business environment. This paper investigates the direct effect of BDA use on market performance, besides the mediating effect through Big Data-enabled CRM strategies adoption (e.g. customization and personalization). The paper also examines the moderating role of competitive intensity in these effects.
Design/methodology/approach
Drawing from a knowledge-based view (KBV) and Organizational Information Processing Theory (OIPT), the authors formulated the research model. Subsequently, the measurement model and hypotheses were tested through PLS-SEM on online survey data of 229 managers from 167 companies out of Egypt's top 500.
Findings
The results indicated that BDA use does not directly affect the market performance, but this effect was significant through customization and personalization strategies adoption. The results also revealed a positive association between BDA use and the adoption of these strategies. Furthermore, competitive intensity only moderates the relationship between BDA use and personalization strategy adoption.
Research limitations/implications
Companies can use BDA to improve customer knowledge and experience through customization and personalization, leading to better market performance and moving towards becoming a Big Data-driven organization. This study is limited to companies in the Egyptian context, which restricts the generalizability of the results.
Originality/value
This study conceptually and empirically explores how BDA usage, customization and personalization strategies impact market performance under competitive intensity situations, especially in the context of emerging markets.
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Qianwen Zhou, Shou Chen, Xiaopeng Deng and Amin Mahmoudi
This paper aims to explore the key factors affecting knowledge transfer within cross-cultural teams in international construction projects from three levels: individual factors…
Abstract
Purpose
This paper aims to explore the key factors affecting knowledge transfer within cross-cultural teams in international construction projects from three levels: individual factors, team factors and knowledge characteristics. It also provides a comprehensive framework to examine how trust, cultural distance, team identification, knowledge tacitness and complexity and members' transfer willingness impact knowledge transfer effectiveness within cross-cultural teams.
Design/methodology/approach
A conceptual model and 16 hypotheses were put forward through the literature review and pilot investigation. This study used structural equation modeling to examine how factors affect the effectiveness of knowledge transfer within cross-cultural teams based on the questionnaire data of samples from Chinese international construction projects.
Findings
The findings show that affect-based trust and team identification positively affect the willingness to contribute knowledge. Conversely, knowledge tacitness, knowledge complexity and cultural distance negatively influence contribute willingness. Moreover, affect-based trust, cognition-based trust and team identity positively affect receive willingness, while cultural distance negatively impacts receive willingness. Additionally, affect-based and cognition-based trust, knowledge tacitness and complexity affect transfer effectiveness through the full mediation of transfer willingness, while cultural distance and team identity affect transfer effectiveness through the partial mediation of transfer willingness.
Research limitations/implications
On the one hand, this research provides a holistic framework for factors affecting knowledge transfer within cross-cultural teams from three levels: individual factors, team factors and knowledge characteristics. On the other hand, the paper gives other researchers in international project management the enlightenment of focusing on members' cultural structure and the cross-cultural training of the team.
Practical implications
This study offers the direction for cross-cultural team managers to formulate helpful approaches for knowledge transfer and assist corporate leaders in taking integral control measures to enhance knowledge transfer effectiveness within the team.
Originality/value
This study provides other researchers with a comprehensive understanding of the key factors affecting knowledge transfer within cross-cultural teams in international construction projects and insight for further research on project management and knowledge management.