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This study aims to critically review competitive intelligence (CI) research and offer suggestions for future research in the hospitality and tourism (HT) field.

The study reviews and synthetizes current CI research in the HT field.

The study findings suggest that CI research in HT is at an embryonic level, as researchers have not used the same terminology on what CI is, how CI is implemented and what should be included in the CI framework. Hence, researchers should address the link between operation and CI practices. Also, new studies discussing business espionage and ethics in CI practices are needed because the related studies are rare.

The study offers specific theoretical and practical implications for CI research.

This study provides a perspective on future developments of CI research in the HT field.

This paper aims to critically review current strategic management (SM) research and discuss future directions for SM research in the hospitality and tourism (HT) field.

The study reviews and synthetizes current SM research.

The findings suggest that SM research in the HT field has made good progress over the past three decades; however, there is still a gap between the SM research in the generic and HT fields.

This paper offers specific theoretical and practical implications for SM in the HT field.

This paper provides a clear perspective on future developments of SM research in the HT field.

The main purpose of this study is to offer a critical review of studies of scientific progress of strategic management (SM) research in the hospitality and tourism field (H&T).

This study was conducted through a critical literature review based on three dimensions: intellectual, conceptual and social structures of SM research.

The boundaries of SM under the three dimensions (intellectual, conceptual and social structure) are addressed. Based on these three components, SM in hospitality and tourism realm shows a discursive structure. There are few studies assessing the evolution of SM research in the H&T industry. However, all of these studies are review papers that explored the boundaries of SM research in H&T by using limited keywords to find SM papers, and generally considered papers which are published in a few leading H&T journals.

This study focused on only H&T journals to elaborate the boundaries of SM in H&T. The findings of this study can help researchers (re)design research agendas to contribute to both mainstream and H&T industry SM literature and to enhance the essential elements of theory development in SM research related to H&T industry.

This is one of the first studies assessing the development of SM research related to hospitality and tourism by considering the boundaries of SM in three issues: intellectual, conceptual and social structure.

Conducting mixed methods (MM) research is one of many ways to study a research topic in the hospitality and tourism domain. This paper aims to offer a synopsis and guidelines on the application of MM research design within hospitality and tourism.

This paper summarizes the pivotal information on how to write high-quality MM research papers. In doing so, the paper draws on common practices and advice from previous books and articles as well as advice from the editor-in-chief and one of the associate editors of the International Journal of Contemporary Hospitality Management.

This study provides explanations, guidelines and examples of MM research design.

It offers specific recommendations and examples of MM research design in the hospitality and tourism field. This study concludes with a discussion of common mistakes, useful tips and a framework for the self-assessment of MM research.

This is one of the few studies providing specific guidance and recommendations on designing MM research papers in hospitality and tourism studies.

This study aims to investigate the impact of tour guides’ ethical behavior on tourist satisfaction, intention to revisit and to recommend and examine whether gender plays a moderating role in these relationships.

The study was conducted in the Cappadocia Destination in Turkiye. A total of 910 participants were included in the study. The partial least squares structural equation modeling (PLS-SEM) method was used to examine the research model in this study.

The study results indicate that the ethical behavior of tour guides has a significant impact on tourists’ satisfaction with the tour, satisfaction with the tour guide, recommendation intention and revisit intention. Furthermore, the study found that the effect of ethical behavior on these outcomes was more pronounced among male tourists than female tourists.

Despite the tourists’ satisfaction, they may want to remember the experience using mental time travel, and they may fear not having the same positive experience during any revisits. Tour guides should be given continuous training on the concept of professional ethics throughout their education and professional life. The factors causing higher ethical perceptions in male tourists than female tourists may be examined in further studies (i.e. marital status).

The research fills an important gap in the literature by shedding light on the significance of ethical behavior in the context of tour guides, a topic that has received relatively little attention. In particular, the results obtained reveal the originality of the study. Besides that, investigating the moderating role of gender and determining the behavioral intentions of male and female individuals according to the ethical behaviors of tour guides are important for the future of Cappadocia tourism.

本研究旨在（1）调查导游的道德行为对游客满意度、重游意向和推荐意向的影响; （2）研究性别在这些关系中是否起到调节作用。

研究在土耳其卡帕多西亚目的地进行。共有 910 名参与者参与研究。本研究采用 PLS-SEM 方法检验研究模型。

研究结果表明, 导游的道德行为对游客的旅游满意度、对导游的满意度、推荐意向和重游意向有显著影响。此外, 研究还发现, 道德行为对这些结果的影响在男性游客中比在女性游客中更为明显。

尽管游客对心理时空旅行（MTT）感到满意, 但他们可能希望记住曾经的经历, 而且他们可能担心在重游时无法获得同样的积极体验。导游应在整个教育和职业生涯中不断接受有关职业道德观念的培训。在进一步的研究中, 可以探讨导致男性游客道德观念高于女性游客的因素（如婚姻状况）。

这项研究填补了文献中的一个重要空白, 揭示了导游道德行为的重要性, 而这一主题受到的关注相对较少。尤其是所获得的结果揭示了这项研究的原创性。此外, 调查性别的调节作用, 并根据导游的道德行为确定男性和女性的行为意向, 对今后卡帕多西亚旅游业的研究具有重要意义。此外, 本研究还具有创新性的解决建议和实际意义。

Este estudio pretende (1) investigar el impacto del comportamiento ético de los guías turísticos en la satisfacción de los turistas, la intención de volver a visitar y de recomendar y (2) examinar si el género desempeña un papel moderador en estas relaciones.

El estudio se llevó a cabo en el destino Capadocia, en Turquía. Se incluyó en el estudio a un total de 910 participantes. Se utilizó el método PLS-SEM para examinar el modelo de investigación en este estudio.

Los resultados del estudio indican que el comportamiento ético de los guías turísticos tiene un impacto significativo en la satisfacción de los turistas con el viaje, la satisfacción con el guía turístico, la intención de recomendación y la intención de volver a visitar el lugar. Además, el estudio halló que el efecto del comportamiento ético sobre estos resultados era más pronunciado entre los turistas varones que entre las turistas mujeres.

A pesar de la satisfacción de los turistas, es posible que quieran recordar la experiencia que han vivido con el viaje en el tiempo mental (MTT), y que teman no tener la misma experiencia positiva durante cualquier revisita. Los guías turísticos deberían recibir formación continua sobre el concepto de ética profesional a lo largo de su educación y su vida profesional. Los factores que causan percepciones éticas más elevadas en los turistas varones que en las turistas mujeres podrían examinarse en estudios posteriores (por ejemplo, el estado civil).

La investigación llena un vacío importante en la literatura al arrojar luz sobre la importancia del comportamiento ético en el contexto de los guías turísticos, un tema que ha recibido relativamente poca atención. Especialmente los resultados obtenidos revelan la originalidad del estudio. Además, la investigación del papel moderador del género y la determinación de las intenciones de comportamiento de los individuos masculinos y femeninos en función de los comportamientos éticos de los guías turísticos son importantes para los futuros estudios sobre el turismo de Capadocia. Además, el estudio tiene sugerencias de soluciones innovadoras e implicaciones prácticas.

The purpose of this paper is to investigate tourists’ experiences of local hospitality and offer a typology of Turkish hospitality based on perspectives of international tourists.

Semi-structured interviews were conducted with tourists visiting Istanbul, Turkey. Interview transcripts were content-analyzed and -coded under different themes that characterize local hospitality.

The research findings revealed 64 items describing local Turkish hospitality. These were grouped under four distinct themes: sociability, care, helpfulness and generosity.

Using the factors of local Turkish hospitality identified in this paper, future studies might measure the impacts of these antecedents of local hospitality on tourist satisfaction and positive behaviors such as loyalty and word of mouth in a quantitative study. Exploring local hospitality in different destinations with different characteristics might also reveal valuable insight into variance and intensity of local hospitality.

The research findings have implications for both commercial hospitality and destination management. By leveraging the local hospitality elements in their operations and human resources management practices, the commercial hospitality firms might create strong emotional bonds with their guests and create loyalty through these relationships. Destination planning and management might also adopt the findings to facilitate interactions between the hosts and tourists for more positive experiences for both sides to emerge.

Destinations exposed to heavy visitation may not have the same level of hospitableness toward visitors. Hence, impact of tourism activity on local quality of life should be monitored and managed.

Despite hospitality having been researched in numerous previous studies, local hospitality has not yet been fully explored in tourism. This study presents and discusses empirical findings and offers a typology of local Turkish hospitality.

This study aims to propose a holistic model to rank and evaluate researchers’ performance. This holistic model is developed by focusing on brand equity, which includes three components of perceived quality, brand image and brand loyalty.

To show how the model works, two pseudo cases are presented.

This model encourages researchers to conduct more interdisciplinary research and collaborate with researchers from diverse backgrounds. Because the model includes publication attributes identified by researchers in the publication processes, it allows researchers to strengthen their brand equity score or performance.

The model is applicable not only to the fields of hospitality and tourism but also to other disciplines.

As one of the first studies in the field, this research introduces a holistic model to rank and evaluate researchers’ performance.

This study aimed to provide a critical review of the evolution of customer relationship management (CRM) research in the hospitality and tourism (H&T) field.

The study conducted a thorough systematical literature review by collecting papers from 14 leading tourism and hospitality journals. The examination of the literature is first based on the evolution of CRM notion and its definitions. Next, CRM studies in the literature that are related to H&T were assessed based on their timelines and themes. Third, the studies were classified based on CRM components and its impacts on firms’ performances.

The literature review provided an in-depth understanding on the progress of CRM based on the selected topics and suggests a redesigned research agenda for scholars, graduate students and practitioners.

This study provides new and meaningful avenues for further research in CRM in H&T area.

CRM has a key role in business performance and increased customer satisfaction and retention, specifically in the context of the service industry. To date, scholars have produced an abundant number of CRM-related studies in tourism and hospitality journals. In this study, the progress of CRM research conducted in the tourism and hospitality sector is critically reviewed.