Obaid Gulzar, Muhammad Imran Malik, Faisal Nawaz and Osama Bin Shahid
The study aims to investigate the relationship between internal knowledge dissemination and employee-based brand equity (EBBE) through the lens of inclusive marketing among…
Abstract
Purpose
The study aims to investigate the relationship between internal knowledge dissemination and employee-based brand equity (EBBE) through the lens of inclusive marketing among university faculty members. The study also examines the role of employee absorptive capacity and brand knowledge as mediators.
Design/methodology/approach
A sample of 362 faculty members from Pakistani universities was considered for analysis using a quantitative study design. A questionnaire was used to measure the variables under study, and structural equation modeling was used to examine the direct and indirect relationships.
Findings
There exists a positive and significant relationship between internal knowledge dissemination and EBBE among faculty members. Moreover, it is noteworthy to highlight that employee absorptive capacity and brand knowledge play pivotal roles as mediators.
Practical implications
The research findings have significant implications for the universities. Universities can strengthen their EBBE by properly disseminating knowledge among faculty members, which in turn fosters a sense of belongingness toward them. By improving the absorptive capacity of faculty members, universities can better prepare them to contribute successfully to the university’s brand and image. Developing brand knowledge among faculty members can help in fostering a unified and coherent brand image that deeply resonates with stakeholders such as colleagues, students and the academic community as a whole. Furthermore, promoting an inclusive culture within the organization will emphasize diversity and equity in internal knowledge dissemination practices, thereby further enhancing EBBE.
Originality/value
This study contributes to the prevailing knowledge-base by exploring the role of internal knowledge dissemination in developing EBBE among university faculty members. The research not only enriches the understanding of brand management in universities but also provides practical guidelines for the expansion of effective branding initiatives. Moreover, this study adds value by examining the association between internal knowledge dissemination and EBBE from the perspective of inclusive marketing strategies. It highlights the significance of encouraging a culture of diversity, inclusion and equity within organizations, leading toward significant outcomes in terms of enhanced brand equity among employees.
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Ameena Arshad, Shagufta Parveen and Faisal Nawaz Mir
The global economy is growing very fast, and it is also facing environmental challenges. Due to increased economic activities, global warming is rising as a result of greenhouse…
Abstract
Purpose
The global economy is growing very fast, and it is also facing environmental challenges. Due to increased economic activities, global warming is rising as a result of greenhouse gas emissions. Concepts like green finance and green investments are emerging to battle climate issues. The present study empirically examines the impact of green bonds on carbon dioxide (CO2) emissions in developing countries, as these countries are producing 63% of CO2 emissions around the globe.
Design/methodology/approach
To check this impact, pooled ordinary least squares (OLS), fixed effect and generalized method of moments (GMM) techniques are applied using the annual data of 65 developing countries from 2008 through 2021.
Findings
The results indicate that the overall effect of green bonds on CO2 emissions is negative, as more issuance of green bonds reduces CO2 emissions, confirming results from the existing empirical literature. The study found that more foreign direct investment (FDI) and urbanization lead to more CO2 emissions, while increase in trade openness helps reduce CO2 emissions. It was found that promoting green bonds will help to promote environmentally friendly projects that will help to reduce CO2 emissions. Rapid urbanization has led to more energy demand for various industries like manufacturing, transportation and residential sectors, which leads to more CO2 emissions.
Practical implications
The policymakers in these countries should make policies that help in reducing carbon emission by increasing green bonds and FDI in supporting projects that are environmentally friendly. Therefore, to mitigate such current and future issues, policymakers in developing countries need to give serious attention to this area to fulfill sustainable development goals.
Originality/value
This study presents a pioneering examination of green bonds and CO2 emissions in 65 lower- and middle-income countries (developing countries). We have tried to cover all developing countries that are causing more greenhouse gas emissions and need to shift to green finance strategies. It will be a contribution to the body of knowledge regarding the role of green bonds in reducing CO2 emissions. The present study will help in assessing the importance of green bonds in bringing low-carbon economies.
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Muhammad Imran Malik, Faisal Nawaz Mir, Saddam Hussain, Shabir Hyder, Asim Anwar, Zia Ullah Khan, Noman Nawab, Syed Farjad Ali Shah and Muhammad Waseem
This paper aims to examine the mediating role of environmental concern in the relationship of green purchase awareness and purchasing behavior of fast food consumers keeping in…
Abstract
Purpose
This paper aims to examine the mediating role of environmental concern in the relationship of green purchase awareness and purchasing behavior of fast food consumers keeping in view the theory of planned behavior.
Design/methodology/approach
A quantitative, cross-sectional design is used by collecting primary responses through a validated questionnaire. In all, 1,008 male and female buyers of fast food were sampled. Structural equation modeling is applied.
Findings
The results revealed that green purchase awareness has a positive relationship with green purchase behavior, and environmental concern has no mediation in the relationship. Upon having awareness, the respondents adopted green or pro-environmental behavior, but at the same time, they were found having least concern for the protection of environment.
Research limitations/implications
This is a cross-sectional study with questionnaire. Multiple sources of data collection results in weakening self-reporting bias.
Practical implications
Implications count toward individuals, enterprises and society at general.
Originality/value
The study highlights the issue of not having concern for the protection of the environment even after having green purchase awareness. This is the first time the environmental concern is examined as a mediator in the selected relationship. The contradictory results of having no environmental concern differentiate this study from others.
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Faisal Shahzad, Ijaz Ur Rehman, Sisira Colombage and Faisal Nawaz
The purpose of this paper is to empirically investigate the impact of two monitoring mechanisms: family ownership (FO) and financial reporting quality (FRQ) on investment…
Abstract
Purpose
The purpose of this paper is to empirically investigate the impact of two monitoring mechanisms: family ownership (FO) and financial reporting quality (FRQ) on investment efficiency (IE) over the period of 2007–2014 for listed firms on the Pakistan Stock Exchange.
Design/methodology/approach
The authors employ two-dimensional pooled OLS cluster at the firm and year level, two-stage least square regression and feasible generalized lease square regression regression methods.
Findings
The findings suggest that higher FRQ and FO are associated with higher IE. Further, the authors report that higher FRQ and FO mitigate over- and under-investment. The impact of FRQ on IE is stronger (weaker) for family-controlled businesses. The results for these particular estimates are robust for alternative estimation techniques and measures of FRQ and FO.
Originality/value
The study draws on both agency and behavioral agency theories and therefore contributes to the literature in the following ways. First, the authors examine a relationship between FRQ and IE. Second, the authors test the impact of FO on IE. Third, the authors test the moderating impact of FO on the relationship between FRQ and the IE of family and non-family firms in relatively less regulated emerging market.
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Aino Kianto, Muhammad Shujahat, Saddam Hussain, Faisal Nawaz and Murad Ali
The productivity of knowledge workers is crucial not only for organizational innovation and competitiveness but also for sustainable development. In the context of…
Abstract
Purpose
The productivity of knowledge workers is crucial not only for organizational innovation and competitiveness but also for sustainable development. In the context of knowledge-intensive firms, implementation of knowledge management is likely to increase knowledge worker productivity. Therefore, the purpose of this paper is to examine the influence of knowledge management on knowledge worker productivity.
Design/methodology/approach
A research framework on the effects of knowledge management processes on knowledge worker productivity is established and empirically tested with data from 336 knowledge workers at five mobile network operator companies in Pakistan.
Findings
The results indicate that knowledge creation and knowledge utilization impact knowledge worker productivity positively and statistically significantly. However, knowledge sharing does not have statistically significant impact on knowledge worker productivity. Demographic factors (gender, managerial position and formal education level) do not moderate the relationship between knowledge management and knowledge worker productivity statistically significantly.
Research limitations/implications
The key limitations are the cross-sectional nature of the data and the geographic limitation to telecom companies in Pakistan.
Practical implications
Irrespective of gender, education and managerial position, implementation of knowledge management can increase knowledge worker productivity. Therefore, knowledge management practices should be implemented to enhance the knowledge worker productivity via fostering the knowledge worker’s engagement in and propensity to knowledge management processes.
Originality/value
This study is among the first to examine the likely influence of knowledge management on the productivity of knowledge workers conclusively while controlling for three individual demographic factors. This study also addresses the effectiveness of knowledge management in the little-explored cultural context of Pakistan.
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Shahid Razzaq, Muhammad Shujahat, Saddam Hussain, Faisal Nawaz, Minhong Wang, Murad Ali and Shehnaz Tehseen
Knowledge management in the public sector is relatively an ignored avenue of research and practice that has recently been given attention. Knowledge management initiatives in the…
Abstract
Purpose
Knowledge management in the public sector is relatively an ignored avenue of research and practice that has recently been given attention. Knowledge management initiatives in the public sector are now not limited to the developed countries anymore. The public sectors of various developing countries including Pakistan have developed knowledge management functions to address the problems of low organizational commitment (higher turnover rates) and knowledge-workers’ performance. Consequently, the purpose of this paper is to examine the mediation role of organizational commitment in the relationship between knowledge management practices and knowledge-worker performance.
Design/methodology/approach
The data were gathered from 341 knowledge workers of the public sector health department of Punjab Province, Pakistan, where knowledge management unit initiative has been taken. It was then analyzed using the structural equation modeling.
Findings
Organizational commitment partially mediates the relationship between knowledge management practices and knowledge-work performance.
Practical implications
The public sector policy makers are strongly advised to implement knowledge management units and practices in order to enhance knowledge-work performance as well as organizational commitment.
Originality/value
First, the model on the mediating role of organizational commitment has never been examined before. Second, the data collection from the public Health Department of Pakistan, a developing country, is relatively rare because the public sector knowledge management studies have mostly been conducted in developed countries. Finally, this study extends the literature on knowledge management in the public sector that is the developing theme in knowledge management discipline while adding knowledge management as a toolkit to enhance knowledge-workers’, organizational commitment and knowledge-work performance.
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Saddam Hussain, Muhammad Shujahat, Muhammad Imran Malik, Sadia Iqbal and Faisal Nawaz Mir
The purpose of this paper is to examine the mediating roles of cognitive and affective trusts between the transformational leadership (TL) and employee outcomes (task performance…
Abstract
Purpose
The purpose of this paper is to examine the mediating roles of cognitive and affective trusts between the transformational leadership (TL) and employee outcomes (task performance (TP), organizational commitment (OC), and employee turnover intention (ET)).
Design/methodology/approach
This study samples 384 bank employees and records their self-reported responses for closed-ended items in the survey. SmartPLS 3.0 is used for the analysis.
Findings
The results indicate that affective trust (AT) and cognitive trust (CT) mediate between the transformation leadership and OC positively. Moreover, AT and CT both mediate negatively between TL and TP. Finally, both dimensions of trust as second-order constructs mediate positively between the TL and ET. The results related to the ET and TP are highly intriguing and in conflict with the simple and non-contextual statement of the social exchange theory.
Practical implications
TL, AT, and CT have greater importance for the managers to increase the positive work-related outcomes of employees. Moreover, the results related to TP and ETs are highly applicable to the managers and business.
Originality/value
The originality of the study lies in use of the SmartPLS 3.0 for analysis as it offers unique and precise measures of the measurement model like HTMT ratio and does not rely on the co-variance. Moreover, mediating roles of AT and CT have never been tested before in the given settings. Finally, results defy the simple statements of the theory and call for the context-based theorized empirical studies. In doing so, it calls for the post-modernist stage (case-by-case contextual treatment of theory) of HR and management literature.
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Arsalan Ahmed, Nazia Nazeer, GulRukh Zahid and Faisal Nawaz
This study attempts to recognize the effects of the Pakistan–China free trade agreements (PCFTA) on promoting trade between the two economies.
Abstract
Purpose
This study attempts to recognize the effects of the Pakistan–China free trade agreements (PCFTA) on promoting trade between the two economies.
Design/methodology/approach
Following the concept of revealed comparative advantage (RCA) and free trade agreements, the study first identifies those commodities in which Pakistan and China have a robust RCA and then analyze the effect of PCFTA on the export value of those commodities for the bilateral trade between Pakistan and China. The study used the panel data in which more than the top 150 importers (j) have been selected for each case of Pakistan and China for the period of 2003–2015.
Findings
The study concludes that even with the higher convergence rate, the good RCA does not guarantee a positive effect of the free trade agreement on the commodities.
Originality/value
The study contributes to the existing literature by integrating RCA with the gravity model by adopting a sequential mode for Pakistan–China free trade agreement.