A short review is given of recent, costly incidents, such as bacterial contamination, which involve product withdrawal, followed by the recommendation that companies should…
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A short review is given of recent, costly incidents, such as bacterial contamination, which involve product withdrawal, followed by the recommendation that companies should nominate an emergency co‐ordinator. The duties, authority level, and access to information of such a post are examined, and functions in the early stages of an emergency are discussed, emphasising the need to safeguard the consumers and maintain their goodwill. An exercise to simulate the financial implications of product recall and reimbursement is recommended.
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Just before Christmas 1985, considerable public concern was aroused when Ostermilk baby foods and some other milk products were withdrawn following an outbreak of salmonella food…
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Just before Christmas 1985, considerable public concern was aroused when Ostermilk baby foods and some other milk products were withdrawn following an outbreak of salmonella food poisoning. The manufacturer was the Plymouth‐based Farley Health Products although the factory where the problem occurred was in Kendal, Cumbria. The detailed account of the outbreak is given in a recent report in The Lancet (1987). The report is interpreted from a basis of sound personal knowledge.
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Vincent‐Wayne Mitchell and Michael Greatorex
The theory of perceived risk has been examined in many consumerproduct areas but nowhere is it more applicable than in the purchase offood. Recent food scares, which have greatly…
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The theory of perceived risk has been examined in many consumer product areas but nowhere is it more applicable than in the purchase of food. Recent food scares, which have greatly increased consumers′ perceived risk and decreased demand, have been testament to its power. The numerous food scares, e.g. apple, tuna fish, babyfood and salmonella in eggs, which have taken place over the past year in the UK, are discussed and the results of a pilot study examining eight food products: restaurant meals, wine, sausages, fast food, tinned pilchards, apples, instant coffee and chocolate are reported. The order of perceived risks in purchase was the same as above, with a restaurant meal being the most risky. The most useful risk‐reducing strategy was brand loyalty, followed by reading consumer guides and then reading product information. The least useful were the use of special offers and celebrity endorsement. Companies and academics should realise the potential importance of this concept in consumer behaviour research. It is hoped that more research will be stimulated.
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Miss Barbara R. F. Kyle has been appointed Research Librarian of Aslib and, in succession to Miss E. M. R. Ditmas, Managing Editor of the Journal of Documentation. She will join…
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Miss Barbara R. F. Kyle has been appointed Research Librarian of Aslib and, in succession to Miss E. M. R. Ditmas, Managing Editor of the Journal of Documentation. She will join the Aslib staff on 24th June. Barbara Kyle is at present Assistant Director of the National Book League, which appointment she has held since 1958. After wide experience in public libraries she was, for ten years, Librarian of the Royal Institute of International Affairs. Since 1955, thanks to grants from both the Nuffield Foundation and the United States National Science Foundation, she has drafted and is testing a classification for social sciences. She is a member of the Unesco International Advisory Committee for Bibliography, Documentation, and Terminology, and a Vice‐President of the International Federation for Documentation. For many years she has taken an active interest in Aslib affairs. She was elected to the Council in 1949 and has since given her services as Chairman of the Conference and Meetings Committee (1950–51), Honorary Secretary (1951–55), Chairman of Council (1955–57), Chairman of the International Relations Committee (1957–61), Chairman of the Research Committee (1961–62), and has served also on the Education and the Executive and Finance Committees.
All items listed may be borrowed from the Aslib Library, except those marked, which may be consulted in the library.
Aslib R&D meeting: computer‐produced indexes. The speaker at the second in the series of evening meetings arranged by the Aslib Research and Development Department, to be held on…
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Aslib R&D meeting: computer‐produced indexes. The speaker at the second in the series of evening meetings arranged by the Aslib Research and Development Department, to be held on Tuesday, 6th June, is Mrs Lucille Campey, B.SC, who will speak on ‘Computer‐produced subject indexes.’