F. Bahar Isin and Sanem Alkibay
This study aims to investigate the influence of preschool children at ages 5 to 6 on purchasing decisions among well‐to‐do families and its relation with such factors as number of…
Abstract
Purpose
This study aims to investigate the influence of preschool children at ages 5 to 6 on purchasing decisions among well‐to‐do families and its relation with such factors as number of children, product related criteria (low risk, high risk, used by whole family, used by children) and mother's employment status.
Design/methodology/approach
Quantitative analysis was conducted on data from 257 responses to a 26‐item questionnaire from parents of children in 12 private kindergartens in Ankara, Turkey.
Findings
Most parents acknowledge that their children do influence their purchasing decisions. Findings also revealed that mother's employment status, child's gender and the number of children in the family are the determining factors for the children's influence on the decision of the family to purchase certain product types.
Research limitations/implications
This is an exploratory study and has limited generalizability as it was conducted solely in one city, Ankara, Turkey. Any further research should contrast perspectives both from other cities in Turkey and other countries.
Practical implications
It is suggested that products for which the child exerts least influence on the purchasing decision of the family are those which carry high purchasing risk and used by the whole family, whereas the greatest influence of the child on the purchasing decision of the family lies on the products with low risk and used by the whole family.
Originality/value
Turkey, is located between Europe and Asia and shares mostly collectivist values. The findings contribute to the understanding of children's influence on family purchasing decisions in this country and provide an opportunity to conduct cross‐national studies. Further, the paper provides insight for marketers about which product advertising is effective on children.
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Murat Hakan Altıntaş, Serkan Kılıç, Gokhan Senol and Feride Bahar Isin
The purpose of this paper is to determine which strategic objective factors have significant effects on competitive advantage of private label manufacturers in Turkey.
Abstract
Purpose
The purpose of this paper is to determine which strategic objective factors have significant effects on competitive advantage of private label manufacturers in Turkey.
Design/methodology/approach
A study was conducted of 90 Turkish private label manufacturers. A web‐based questionnaire was the chosen method.
Findings
Three strategic objective factors were found to have an effect on competitive advantage: production efficiency, market embeddedness and product selling control.
Research limitations/implications
A comparative analysis between retailers and manufacturers of private labels was regarded as necessary to learn about their perspectives regarding competition. The large sample size encouraged confident generalization of the findings. Another limitation was only analyzing data from a country that has a low private label market share.
Practical implications
The findings of this paper offer valuable insights to retailers, national brand manufacturers and private label manufacturers, enabling them to learn the triggers for product manufacturing from the perspective of private label manufacturers.
Originality/value
It is hoped that this paper will reveal some valuable perspectives from an emerging private label market.
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Emma Beacom and Annmarie Bergin
This study identifies benefits and challenges of PL partnerships, and recommendations to improve the PL partnership process.
Abstract
Purpose
This study identifies benefits and challenges of PL partnerships, and recommendations to improve the PL partnership process.
Design/methodology/approach
Qualitative data was collected via semi-structured interviews (n = 8) with Irish PL retail buyers (n = 4) and producers (n = 4). Data was coded and thematically analysed.
Findings
Three key themes were identified. Theme 1 provides an overview of the benefits of PL partnerships for producers (e.g. volume driven orders, increased efficiencies) and for retailers (e.g. unique products, meeting consumer demand). Theme 2 presents challenges of PL partnerships specific to small and large producers (e.g. small producers may need significant investment to upgrade facilities, while larger producers may require significant volume to justify adaptation of production lines). Challenges common to both (e.g. risks related to short-term contracts, concerns about brand identity) are also discussed. Theme 3 summarised recommendations for successful PL partnerships generally (e.g. setting clear expectations and goals, building rapport and trust), and recommendations specific to producers and buyers specifically (e.g. producers should diversify customers to reduce risk, and retailers should communicate needs and direction).
Originality/value
There is currently limited research on PL partnerships between producers and retailers. This study addresses this gap by identifying key aspects for producers to consider when entering PL partnerships and key aspects for retailers to be aware of to help improve the attractiveness and success of these partnerships.
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The purpose of this paper is to propose a novel lean management tool to provide a comprehensive and flexible evaluation model while converting customer voices into technical…
Abstract
Purpose
The purpose of this paper is to propose a novel lean management tool to provide a comprehensive and flexible evaluation model while converting customer voices into technical characteristics in lean implementations.
Design/methodology/approach
For this purpose, the proposed model was constructed by belief space-evaluations, quality function deployment (QFD) and analytic hierarchy process (AHP) in interval type-2 fuzzy (IT2F) environment. This model involves three phases: determining the linguistic weights and belief-based relations with their IT2F-sets, processing information about IT2F-based belief-evaluations and ranking the technical characteristics using the defuzzified belief-based relative importance values.
Findings
The proposed model was applied to automotive after-sales service in Turkey to demonstrate its use in lean service-decisions. This model was compared with its classical and type-1 fuzzy versions. The ranking-results of the proposed model differed from those of the other versions. The reason is that the IT2F-environment offers a sensitive and flexible evaluation of the model’s linguistic scales.
Research limitations/implications
Calculations in the proposed model may be quite involved for practitioners. An Excel-dashboard was created to simplify the computational complexity.
Practical implications
Researchers/practitioners can apply this model to any lean manufacturing/service implementation.
Social implications
Company managers/employees/customers can recognize their perception-mechanisms via belief space-evaluations and experience how uncertainty in the perception-mechanism affects their decisions.
Originality/value
The proposed model provides a new lean tool due to the Bayesian model combined with QFD-AHP in IT2F-environment. This model eliminates the ambiguity in conceptual change-based lean decisions.
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Rachel Berman, Patrizia Albanese and Xiaobei Chen
In keeping with the long-standing focus on cities and urbanism in sociology, the researchers in this volume contribute to our knowledge of children, youth, and the city. These…
Abstract
In keeping with the long-standing focus on cities and urbanism in sociology, the researchers in this volume contribute to our knowledge of children, youth, and the city. These scholars take up ideas connected to agency, belonging, citizenship, identity, participation, power, and relationality and explore both historical and contemporary ways children and youth co-construct, contribute to, are constructed by, navigate, negotiate, and resist their urban social worlds and urban relationships.
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François Aubert and Waël Louhichi
The purpose of this paper is to report on research concerning financial analysts’ activity surrounding profit warnings issued by listed companies in the four largest European…
Abstract
Purpose
The purpose of this paper is to report on research concerning financial analysts’ activity surrounding profit warnings issued by listed companies in the four largest European stock exchanges (France, Germany, the Netherlands and the UK). The authors address three aspects of analysts’ forecasts: ex-post accuracy of forecasts, earnings forecast revisions, and consensus forecast dispersion. The goal of the analysis is to study the differences between financial analysts’ behavior within different regulatory settings, namely common law vs civil law countries.
Design/methodology/approach
The sample is composed of 1,330 profit warnings issued by listed European firms during the period 2000-2010. The authors apply event study methodology and OLS regressions to highlight the impact of the legal information environment on analysts’ reactions.
Findings
The empirical analysis reveals that analyst activity depends on each country’s legal context factors, such as the legal information environment of the firm and the index of investor protection. Accordingly, the authors show that both a richer legal information environment and stronger country-level investor protection substantially improve analyst accuracy around profit warnings.
Research limitations/implications
The sample is only composed on firms from four European countries owing to a lack of firms from other European countries that disclosed PW during the period 2000-2010. It would be pertinent to conduct future research dealing with an international sample from different continents.
Practical implications
The paper contributes to a deeper understanding of analysts’ reactions to profit warnings. The findings can influence firms’ reporting practices and lead to future regulation policies.
Originality/value
This work is the first to examine the relationship between profit warning releases and the behavior of financial analysts in a pan-European context where there are different institutional levels of investor protection.