In the tourism sector, fully unmanned and partially unmanned hotel models serving customer segments from different income groups are increasing. Analyzing examples of unmanned…
Abstract
Purpose
In the tourism sector, fully unmanned and partially unmanned hotel models serving customer segments from different income groups are increasing. Analyzing examples of unmanned hotels worldwide and their practices is crucial for understanding the automation systems used, the smart technologies employed, and the opportunities and challenges these hotels present, as well as for gaining insights into their impacts on the tourism sector.
Design/methodology/approach
The data used in this research were obtained from secondary sources. One of the qualitative research methods, document analysis, was used for the analysis of these sources. The content analysis technique was used in the analysis of the data. A seven-stage systematic review process was used in the research. This seven-stage review process consists of the following stages: (1) determining the review objectives and formulating research questions; (2) identifying search terms and selection criteria; (3) conducting a search for unmanned hotel applications before clarifying exclusion and inclusion criteria; (4) evaluating the quality and relevance of unmanned hotel applications; (5) identifying content analysis review variables; (6) conducting content analysis; and (7) analyzing and reporting the findings.
Findings
In traditional hotel management, the innovations brought by digitalization and automation are transforming the guest experience and increasing operational efficiency. Unmanned smart hotels are equipped with various technological solutions, such as voice-controlled AI assistants, smart room control systems, AI-based concierge services, and robotic room service. These hotels are redefining roles and expectations within traditional hotel management, while simultaneously reducing costs and enhancing efficiency. Analyses indicate that unmanned smart hotels particularly appeal to specific customer segments, such as business travelers, and are becoming increasingly popular. These hotels offer advantages such as allowing guests to perform self-check-in, control their rooms, and receive necessary services via robots.
Research limitations/implications
The universe of the research consists of all currently operating unmanned hotels worldwide. As a result of the research, 18 examples of unmanned smart hotels were identified. Hotels within the same chain with identical applications and processes were considered as a single example. Therefore, the research sample consists of 18 hotels.
Originality/value
By integrating these technological advancements, the hospitality and tourism industries can mitigate the impact of staff shortages, maintain high service standards, and improve operational efficiency. This approach allows businesses to adapt to changing workforce dynamics while continuing to deliver exceptional guest experiences. In conclusion, the significance and impact of unmanned smart hotels in the travel industry are growing. These hotels have the potential to shape the role of technology in the hospitality sector and influence future trends. Therefore, the adoption and development of unmanned smart hotels are important considerations for hotel operators and industry experts.
Details
Keywords
This paper aims to give meaning to the smart tourism destination (STD) certification, highlighting its main advantages and limitations. The case of Medellín (Colombia) presents…
Abstract
Purpose
This paper aims to give meaning to the smart tourism destination (STD) certification, highlighting its main advantages and limitations. The case of Medellín (Colombia) presents characteristics worth studying. The city has suffered from stigmatization and has recently started the steps to become an STD with the Spanish company Segittur (December 2020). Thus, this study aims to focus on the implications of the STD process, especially in an area that has been impacted by tourist activity.
Design/methodology/approach
This paper is a qualitative and exploratory case study about Medellín in Colombia and its tourism development in an STD framework. After a theoretical exploration of the STD from an urban perspective, the paper will present a multiple data corpus to analyze the city’s certification process to turn into an STD. This methodology explores stakeholders on the destination, including an observation, and allows us to obtain an overview of the implications of the STD certification for Medellín.
Findings
During the past decade, Medellín passed from a dangerous destination to a trendy destination. Findings reveal interesting results, considering the need to consider all aspects of territory as a central issue for the STD settlement and look beyond a technological approach.
Originality/value
This paper lets to understand better the STD process established by the institution. Moreover, it highlights the gap between the coveted certification to become the first STD in Colombia and the realities of a Latin American territory.
Propósito
Este articulo pretende dar un significado a la certificación de destino turístico inteligente (DTI), destacando sus principales ventajas y limitaciones. El caso de Medellín (Colombia) presenta características relevantes de estudio. La ciudad ha sido ampliamente estigmatizada y recientemente ha iniciado el proceso de certificación para convertirse en destino turístico inteligente con la entidad española Segittur (dic. 2020). Dicho esto, queremos enfocarnos en las implicaciones de este proceso, especialmente en un área que ha sido impactada por la actividad turística.
Diseño/metodología/enfoque
Este artículo comprende un estudio cualitativo y exploratorio sobre Medellín en Colombia y su desarrollo turístico en un marco de DTI. Luego de una exploración teórica del destino turístico inteligente desde una perspectiva urbana, el artículo presentará un corpus de múltiples datos para analizar el proceso de certificación de la ciudad en su conversión en una DTI. Nuestra metodología explora a los stakeholders sobre el destino, incluyendo una observación, y nos permite obtener una visión general de las implicaciones de la certificación DTI para Medellín.
Hallazgos
Durante la última década, Medellín pasó de ser un destino denominado de alto riesgo a un destino altamente recomendado. Los hallazgos revelan resultados interesantes, mostrando la necesidad de considerar todos los aspectos del territorio como un tema central para el asentamiento del DTI y mirar más allá de un enfoque tecnológico.
Originalidad/Valor
Este trabajo permite tener una mejor comprensión del proceso de DTI establecido por la entidad Segittur. Además, resalta la brecha existente entre la deseada certificación y las realidades de un territorio latinoamericano.