Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover…
Abstract
Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover specific articles devoted to certain topics. This Bibliography is designed to help. Volume III, in addition to the annotated list of articles as the two previous volumes, contains further features to help the reader. Each entry within has been indexed according to the Fifth Edition of the SCIMP/SCAMP Thesaurus and thus provides a full subject index to facilitate rapid information retrieval. Each article has its own unique number and this is used in both the subject and author index. The first Volume of the Bibliography covered seven journals published by MCB University Press. This Volume now indexes 25 journals, indicating the greater depth, coverage and expansion of the subject areas concerned.
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In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of…
Abstract
In the last four years, since Volume I of this Bibliography first appeared, there has been an explosion of literature in all the main functional areas of business. This wealth of material poses problems for the researcher in management studies — and, of course, for the librarian: uncovering what has been written in any one area is not an easy task. This volume aims to help the librarian and the researcher overcome some of the immediate problems of identification of material. It is an annotated bibliography of management, drawing on the wide variety of literature produced by MCB University Press. Over the last four years, MCB University Press has produced an extensive range of books and serial publications covering most of the established and many of the developing areas of management. This volume, in conjunction with Volume I, provides a guide to all the material published so far.
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Rosa Forte and Antonio Brandao
This paper develops a moral hazard model applied to a multinational firm’s decision between foreign direct investment and international subcontracting. We compare the results of…
Abstract
This paper develops a moral hazard model applied to a multinational firm’s decision between foreign direct investment and international subcontracting. We compare the results of the moral hazard model, characterised by the fact that the multinational firm cannot control the operations performed by the subcontractor firm, with the traditional model of symmetric information. We conclude that the uncertainty associated with the subcontractor firm’s behaviour, despite increasing the multinational firm’s preference to engage in foreign direct investment, does not change its optimal decision, which is to subcontract. The exception occurs when the subsidiary stands as more efficient than the subcontractor firm.
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This article explains how effective training and education in sales and marketing has been developed by the Institute of Marketing in the UK. This is primarily offered as a…
Abstract
This article explains how effective training and education in sales and marketing has been developed by the Institute of Marketing in the UK. This is primarily offered as a service to British industry to improve competitiveness and performance. It also explains how the Institute helps to develop personal professionalism and career planning by offering an internationally recognised qualification — the Diploma in Marketing. Reference is made to current economic and trading prospects and the implications for designing and delivering education and training programmes, and the contribution that the marketing “professional” can make to the profitable development of a business. The article emphasises that “professionalism” must be based first on successful experience and second on gaining an approved marketing qualification.
Whilst it is a truism that the distributor is the link between the supplier and the consumer, even where a manufacturer, for example, sells direct to the consumer, the distributor…
Abstract
Whilst it is a truism that the distributor is the link between the supplier and the consumer, even where a manufacturer, for example, sells direct to the consumer, the distributor often provides information to the manufacturer and services to the consumer which generate more business and heightens consumer satisfaction across a whole range of related products. So the distributor link provides, in general terms, (1) information about consumer preferences, and data to help in the allocation of resources to meet those preferences, and (2) alternative patterns of distribution and promotion to suit manufacturers' policies and requirements. The distributor, therefore, initiates and completes, on his behalf and that of the manufacturer, innumerable small‐scale transactions with consumers which would be hopelessly uneconomical for the manufacturer to undertake. For example, it is reckoned that, just to buy food in the United States, the public completes 230 million transactions weekly.
Marco Mongiello and Peter Harris
The aim of this paper is to provide insights into the links between managerial accounting, as a tool for monitoring and governing multinational hotel companies, and corporate…
Abstract
Purpose
The aim of this paper is to provide insights into the links between managerial accounting, as a tool for monitoring and governing multinational hotel companies, and corporate management approaches.
Design/methodology/approach
The paper builds upon an extensive survey of general managers previously published by the authors, followed up with interviews and an in‐depth analysis of different management scenarios in the context of multinational hotel companies.
Findings
This paper's findings suggest that “management by values” appears to be particularly adapted to multinational hotel companies, because of their organisation features, i.e. a network spread in different environments, and partially shapes the management accounting choices of performance indicators at various levels in the organisation.
Research limitations/implications
The limitations of this research would depend on the limited amount of data collected, i.e. 13 interviews, of which eight are analysed, if there were any attempt to generalise the findings.
Practical implications
Implications are both theoretical and practical: the former refer to avenues of further research being opened within this paper, the latter refer to the suggestion that managers in multinational hotel companies might begin to question their own organisations and consider reflecting upon their management approach, in light of the insights provided in this paper.
Originality/value
This paper fits with the established literature on management accounting, but also points towards new connections with the corporate management literature.
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Since the 1960s, the U.S. states have operated overseas trade offices to promote trade and to encourage international exchanges of information. To date, little has been done to…
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Since the 1960s, the U.S. states have operated overseas trade offices to promote trade and to encourage international exchanges of information. To date, little has been done to assess whether these foreign outposts are affecting trade. The following study tests a model of office budgets, amount of time spent on export promotion, and the number of formal sister‐ states and cities to assess their effect on exports. Coordination of indirect activities, such as developing official sister‐city and sister‐state relations, may be the most important contribution of overseas offices to future trade.
This Register of Current Research in Britain in the field of marketing has been compiled from the response to a request for such information made to educational institutes. It is…
Abstract
This Register of Current Research in Britain in the field of marketing has been compiled from the response to a request for such information made to educational institutes. It is intended to publish amendments and additions at regular intervals in this journal. Each issue will contain up‐dating material, and the complete register will be published each year. The present issue contains the first such up‐dating.
Teresa Fayos Gardó, Haydeé Calderón García and Alejandro Mollá Descals
The need for retailers to internationalize is a growing reality in developed markets. Research examining problems in this process argues that the barriers to internationalization…
Abstract
Purpose
The need for retailers to internationalize is a growing reality in developed markets. Research examining problems in this process argues that the barriers to internationalization should be studied based on the situation in each country, and that public organizations which implement policies to support internationalization do not always adapt to company needs. The purpose of this paper is to contribute to the limited existing research on the subject of Spanish retail internationalization, analysing the problems faced by SMEs and the role of public support organizations in helping them.
Design/methodology/approach
By means of in-depth interviews with experts, the authors first, analysed the barriers faced by Spanish retailers in their internationalization processes, and found a predominance of endogenous as opposed to exogenous barriers. Second, the authors studied the appropriateness of support policies for retail needs and identified a significant mismatch.
Findings
Results show that the current international economic climate and restricted access to financing, combined with the small size of retailers, their lack of experience in internationalization processes, and the potential that still remains in the local market, are an inducement not to venture into other markets. Additionally, there is a lack of awareness on the part of public organizations about the reality and needs of the retail sector. In addition, the study of retail internationalization as a discipline seems to be in constant flux.
Research limitations/implications
It would be pertinent to consider the findings in the light of a number of limitations of the study. The sample did not consist of retailers but its representatives. The reliance upon a single nation sample could also be viewed as a limitation.
Practical implications
The authors provide Spanish retailers with ideas about the problems they are facing which they will find useful as a starting point for strategic thinking about their internationalization prospects.
Social implications
As for Spanish promotion organizations, they should consider the results of this research and further study the needs of retailers in their internationalization processes while also identifying which companies have the greatest potential for operating in foreign markets.
Originality/value
It is the first time a research for Spain is conducted that highlights the needs of developing a plan to support the internationalization of the retail sector and provide specific lines of action.