Robert E. Kleine, Susan Schultz Kleine and Douglas R. Ewing
This paper aims to provide evidence that theory-based effects of role-identity cultivation stages on self-symbolizing consumption activities do exist.
Abstract
Purpose
This paper aims to provide evidence that theory-based effects of role-identity cultivation stages on self-symbolizing consumption activities do exist.
Design/methodology/approach
Specific focus is placed upon differing motives between rookie versus veteran role-identity actors and how these differences lead to symbolic self-completion and self-retention behaviors. Effects of these motives are examined in the context of college student identity transitions.
Findings
Evidence is found for a pattern, whereby role-identity rookies with fewer role-identity-related possessions are more likely to self-symbolize the role-identity outwardly than veteran consumers having more role-identity-related resources, such as possessions. Self-retention via possessions is also more evident with rookies making the transition from one role-identity to the next, replacement role-identity. Findings are replicated for both readily available and favorite possessions related to a role-identity.
Research limitations/implications
Future role-identity research in marketing may miss unique and important insights without accounting for role-identity cultivation stage.
Practical implications
Current evidence highlights the importance of identity cultivation stage, symbolic self-completion and self-retention as factors to consider in understanding market segments associated with respective role-identities.
Originality/value
Extant research does not yet account for how consumption activities serving both symbolic and functional purposes support role-identity transitions. This inquiry is directed at contributing to this need.
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Douglas Ewing, Mohammadali Zolfagharian and Sasawan Heingraj
This study links ethnic identity and global identity with perceptions of brand globalness (BG) and brand local iconness (BLI) regarding home country brands. Identity Theory…
Abstract
Purpose
This study links ethnic identity and global identity with perceptions of brand globalness (BG) and brand local iconness (BLI) regarding home country brands. Identity Theory considers consumer behavior as driven by multiple identities concurrently and interactively.
Design/methodology/approach
Samples from two populations, Mexicans living in Mexico and Mexican Americans in the United States, were exposed to eight randomly presented real-world Mexican brands, followed by existing measures for several constructs. Comparing such populations is uniquely appealing for studies of immigrants’ home country brands. Data is analyzed via linear regression.
Findings
Ethnic and global identities have an interactive effect on BG, BLI, and purchase intention even after controlling for ethnocentrism and cosmopolitanism. With the interaction term between ethnic identity and global identity included in the model, (a) global identity exhibits more efficacy than ethnic identity in explaining purchase intention; and (b) relationships involving BLI grow stronger while those involving BG become weaker. The direction of the effect of global identity depends on whether BG or BLI serves as the mediator. Ethnic identity has a significant effect on purchase intention through BLI among Mexican Americans.
Originality/value
Simultaneous focus on two interacting identities is novel in the international branding space. This approach is useful for illuminating the effects of brand attributes including BG and BLI as well as studying branding effects where self-symbolizing is of interest.
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Mojtaba Talebian, Rafid Al-Khoury and Lambertus J. Sluys
This paper aims to present a computationally efficient finite element model for the simulation of isothermal immiscible two-phase flow in a rigid porous media with a particular…
Abstract
Purpose
This paper aims to present a computationally efficient finite element model for the simulation of isothermal immiscible two-phase flow in a rigid porous media with a particular application to CO2 sequestration in underground formations. Focus is placed on developing a numerical procedure, which is effectively mesh-independent and suitable to problems at regional scales.
Design/methodology/approach
The averaging theory is utilized to describe the governing equations of the involved unsaturated multiphase flow. The level-set (LS) method and the extended finite element method (XFEM) are utilized to simulate flow of the CO2 plume. The LS is employed to trace the plume front. A streamline upwind Petrov-Galerkin method is adopted to stabilize possible occurrence of spurious oscillations due to advection. The XFEM is utilized to model the high gradient in the saturation field front, where the LS function is used for enhancing the weighting and the shape functions.
Findings
The capability of the proposed model and its features are evaluated by numerical examples, demonstrating its accuracy, stability and convergence, as well as its advantages over standard and upwind techniques. The study showed that a good combination between a mathematical model and a numerical model enables the simulation of complicated processes occurring in complicated and large geometry using minimal computational efforts.
Originality/value
A new computational model for two-phase flow in porous media is introduced with basic requirements for accuracy, stability, and convergence, which are met using relatively coarse meshes.
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WILL ROGERS, the great American humorist used to say, ‘All I know is what I read in the papers’. It would not be true to say that the daily press will tell us all that the…
Abstract
WILL ROGERS, the great American humorist used to say, ‘All I know is what I read in the papers’. It would not be true to say that the daily press will tell us all that the Institute Meeting brings forth in science and technology, but news‐papermen have a flair for the significant. Accordingly, when the New York Times devoted a half‐column editorial to the luncheon speech of Admiral Luis de Florez, it was because this engineer, with so many war‐time training devices and methods to his credit, had once again evolved a valuable idea, a Synthetic Aircraft to serve in the development and testing of new aeroplanes. During the war the Navy developed and used Synthetic Aircraft for training men in gunnery, bombing, radio work, meteorology, the handling of rockets and torpedoes. Moreover, with the aid of complex electronic devices, computers, electric analysers, it was possible to subject young pilots, in almost uncanny fashion, to simulated emergency conditions, the cutting out of an engine, combat damage. The Navy spent S100,000,000 on its synthetic trainers and saved millions of hours of training time and billions of dollars. In pioneer days, to build a new plane cost a few thousand dollars and in the test flight only one man risked his life. Today the first flight hazards millions of dollars and the lives of several men. Admiral De Florez suggested that the building of synthetic aircraft to reproduce the flight characteristics of a new machine in operating form rather than to rely on calculations, however learned they might be. Let us quote his own words:
Peter Steane, Yvon Dufour and Donald Gates
When new public management (NPM) emerged in the mid-1980s, most governments such as New Zealand, Australia and Canada embraced it as a better way to provide public services. A…
Abstract
Purpose
When new public management (NPM) emerged in the mid-1980s, most governments such as New Zealand, Australia and Canada embraced it as a better way to provide public services. A more recent assessment of NPM would conclude that its appeal has faded. The purpose of this paper is to assess the serious impediments to NPM-inspired change.
Design/methodology/approach
The literature is diffuse, and therefore its insights have been limited by the lack of synthesis. In this paper the authors set out to synthesize the main work already available.
Findings
Change, such as breaking up large public sector hierarchies, or developing internal market-like competition and contracting out public services is indeed disruptive. Such change cannot be achieved without shifting decision-making processes, disrupting existing roles and working relationships and leaving some confusion and uncertainty among staff. Many of the changes feature numerous levels of ill-defined processes, ongoing multi-layered and complex decision making, and no easily agreed or clear path to resolution.
Originality/value
The terms “wicked problem” and “disruptive innovation” are increasingly familiar to public managers and policy makers. This paper argues that managing NPM-style change represented yet another wicked problem in managing public organizations. The authors set out to synthesize the main work available, and in so doing, frame the various attributes of NPM-inspired change – five basic parts, five types of uncertainty and five fragmenting forces. The conceptual framework suggests hypotheses as the basis for further research.
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In this work, it is presented a locally conservative multiscale algorithm accounting the mineralization process during the supercritical carbon dioxide injection into a deep…
Abstract
Purpose
In this work, it is presented a locally conservative multiscale algorithm accounting the mineralization process during the supercritical carbon dioxide injection into a deep saline aquifer. The purpose of this study is to address numerically the geological storage of CO2 in a highly heterogeneous reservoir, leading with interactions among several phenomena in multiple scales.
Design/methodology/approach
This algorithm have features that distinguish it from the presently available solvers which are: (i) an appropriate combination of a coupled transport system solver using a high-order non-oscillatory central-scheme finite volume method and, elliptic numerical approach applying a locally conservative finite element method for Darcy’s law and, (ii) the capability of leading with interactions among several phenomena in multiple scales.
Findings
As a result, this approach was able to quantify the precipitation of the carbonate crystals at the solid interface.
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Metrication Board chief, Lord Orr‐Ewing, talks to Industrial Management about his fight against inertia and downright hostility in the metric conversion programme. The longer the…
Abstract
Metrication Board chief, Lord Orr‐Ewing, talks to Industrial Management about his fight against inertia and downright hostility in the metric conversion programme. The longer the delay, he says, the greater the cost to industry. Report by Alec Snobel.
The proposed method utilizes characteristics to model convection and perturbation technique for diffusion and dispersion. Thus, each physical process is treated by a numerical…
Abstract
The proposed method utilizes characteristics to model convection and perturbation technique for diffusion and dispersion. Thus, each physical process is treated by a numerical scheme well suited to it. The theory is treated in three dimensions and applied to a one‐dimensional problem. The objective of the paper is the improvement of numerical techniques used in enhanced oil recovery problems which involve convection‐dominated flows with small diffusion and dispersion.
Cecelia A. Gloski, Adrienne D. Woods, Yangyang Wang and Paul L. Morgan
We evaluated the best-available evidence for the effects of receiving business-as-usual or naturally delivered special education services in K-12 US schools. Our best-evidence…
Abstract
We evaluated the best-available evidence for the effects of receiving business-as-usual or naturally delivered special education services in K-12 US schools. Our best-evidence synthesis of 44 empirical studies evaluated which outcome domains and disability types have been investigated and whether findings varied by the rigor of the study design and methods. Regression-based studies comparing students with educational disabilities (SWED) to students without disabilities (SWOD) yielded mostly negative associations of receiving special education with academic achievement, behavior, and long-term or other outcomes. In contrast, regression-based studies that contrasted SWED receiving special education to other SWED not receiving special education produced a pattern of estimates similar to quasi-experimental designs that contrast SWED to SWOD. The most rigorous designs utilized quasi-experimental methods that compared SWED receiving special education services with SWED not receiving special education services, and generally reported more positive than negative evidence of receiving special education services across most outcome domains. Future research that utilizes rigorous quasi-experimental methodology and appropriate comparison groups to investigate the effectiveness of special education is needed, particularly for nonachievement outcome domains.
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Shintaro Okazaki and Barbara Mueller
The purpose of this paper is to examine recent patterns and developments in the literature on cross‐cultural advertising research.
Abstract
Purpose
The purpose of this paper is to examine recent patterns and developments in the literature on cross‐cultural advertising research.
Design/methodology/approach
Citation analysis was performed for cross‐cultural advertising articles published in major marketing and business journals from 1995 to 2006.
Findings
Cultural values were the most studied topic area in cross‐cultural advertising research. Content analysis was the most widely employed methodology, followed by surveys. North America and the original European Union (EU) member states were the most frequently investigated, whereas there appears to exist a paucity of research in newer EU countries, and in Latin American, Middle Eastern, and African markets.
Originality/value
Based on findings from the citation analysis, the authors outline future directions for the advancement of cross‐cultural advertising research in theoretical foundations, methodological issues, and countries to be explored.