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Despite the perceived benefits of implementing virtual reality (VR) training in elite sport, arguably the most important element – the perceptions of practitioners – has been largely understudied. Therefore, the present study aims to explore practitioners' perceptions of VR training in elite football and baseball, with a focus on the important factors, obstacles, perceived knowledge and practical use of the technology.

A quantitative approach measuring practitioner perceptions via an online questionnaire was adopted. Football respondents (n = 25) represented practitioners from major football leagues across the world, and baseball respondents (n = 15) represented practitioners from Major League Baseball.

Both football and baseball respondents reported that the most important factor for implementation of VR training was improvement in on-field performance (technical and tactical); whilst cost was viewed as the biggest obstacle. Both football and baseball respondents also noted that the most likely group to receive VR training would be injured and rehabilitating athletes. Mann–Whitney U tests revealed that football respondents perceived coach (p = 0.02) and executive approval (p < 0.001) as significantly greater obstacles than baseball respondents.

This research provides novel and invaluable information for stakeholders within VR regarding what the elite organisations of different sports perceive as the most important factors for implementation, as well as greatest obstacles preventing use. This information should guide future development and marketing of VR training systems in sport.

Looks at multiple discriminant analysis (MDA) a technique used to discover differences of the members of one group from another. Stresses that in marketing MDA is better used as a method of identifying the discriminant characteristics between market segments. Says that MDA works by providing maximum separation between the groups and this is obtained by maximising the difference between the means of the groups in relation to the standard deviation within the groups. Posits that many model building problems occurring in MDA are common to other multivariate techniques — especially regression analysis. Concludes that there are a few applications of MDA in marketing which illustrate its exceedingly wide potential wherever classification decisions have to be made.

The purpose of this paper is to provide a way of thinking about the technical and social subsystems in the context of e‐commerce adoption.

An interpretive research approach was used to investigate the employee management issues in service industries as they implemented B2C e‐commerce. Two case studies were selected, both retail banks in Australia. One case study was a major bank, the other a smaller bank in a niche market.

Employees who interact with customers using B2C technologies require different levels of skill and capability than those required in face‐to‐face interactions. This has implications for human resource management processes such as job design, recruitment and retention, performance management and training.

The study was small in scale and therefore limited in scope. Other service organisations and industries may have quite different information ecologies and business strategies.

The coactive commerce system provides a concrete way for researchers and practitioners to better align technology, customers and employees to achieve competitive advantage.

This research shows that it is important to understand B2C e‐commerce technologies in conjunction with business practices and in their broader context. It is important to understand how a service organisation's business strategy, technology strategy, business processes and employee management work together to provide an appropriate level of service to customers and achieve sustainable competitive advantage and strategic positioning. This is a complex set of factors.

The coactive commerce system extends the socio‐technical framework to provide a more explicit way to analyse both the social and technical subsystems in an organisation by integrating the human resource management aspects into the theoretical mix in the electronic commerce and information systems literature. This is important because the employee interaction with the customer is the way the customer perceives the organisation.

The purpose of this paper is to provide a rationale for developing interprofessional competencies among graduates from professional and graduate programs, so that they are well prepared to participate in local, national and global social change strategies.

After reviewing the literature on strategic social change initiatives the authors briefly describe two such initiatives: corporate social responsibility initiatives and social entrepreneurial ventures. After reviewing the interprofessional literature from various disciplines and professions, the authors categorized them into “competencies,” “rationale,” “conceptual framework,” “principles” and “challenges.” An examination of exemplar pedagogy from this body of literature suggests ways to prepare students to lead and actively participate in innovative, collaborative social change initiatives.

Interdisciplinary competencies include teamwork, communication, contextual understanding, negotiation, critical thinking, leadership, openness and adaptability. Interprofessional educational models are difficult to implement, however, ethical responsibility of educators to prepare students for complex realities trumps the challenges.

Interprofessional educational experiences can enable students to engage in generative and transformational learning which can later facilitate in creation of innovative solutions for society's recalcitrant physical, social and environmental issues.

Based on the system's perspective, the paper provides guidelines and strategies for implementing interprofessional pedagogical initiative.

Recently, the sharing economy has attracted considerable attention. This emerging paradigm is driven by powerful technological forces and has the potential to change the way consumers access very important markets such as the car market. Indeed, access-based consumption may attract more participants as it enables consumers’ freedom of lifestyle and more flexible identity projects. The empirical literature has so far paid very little attention to car sharing services; when it has, it has focussed mainly on people who are already using them. The purpose of this paper is to consider the drivers behind the adoption intention of car sharing services.

A large multinational survey is carried out in three European capitals: London, Madrid and Paris. Using quota sampling, 2,159 licensed car drivers are recruited through the online panel of TNS Sofres. The sample is representative of the population of licensed car drivers in each city. The questionnaire is developed using established scales from previous research. An OLS regression analysis is performed to test our hypotheses, with a likelihood of choosing a car sharing option as the dependent variable.

The study demonstrates that knowledge, environmentalism, possession-self link and involvement with cars are important determinants of consumer behaviour in the car sharing services market. In addition, the user demographics suggest a target market of younger, predominantly male and urban customers. The empirical findings are consistent across the three capital cities, implying that providers can market their car sharing services in a similar manner.

As important determinants of consumer behaviour in the car sharing services market are underlined, several managerial implications arise from the study. Car sharing providers should promote awareness to help people not only to expand their experience with the service but also to be informed about the potential environmental benefits. Further, a stronger possession-self link in the automotive context is suggestive of a greater willingness to use car sharing systems. Managers should also take into account that it is much more difficult to engage individuals in car sharing services who are highly involved with car, than those who express very little attachment to the product. As people under 45 years old are far more likely to use these services, this generation effect is progressively moving the frontiers of the car retailing sector to a broader mobility service sector.

The foremost contribution of this paper is to demonstrate empirically how consumer intention to use car sharing is driven. To do so, the study addresses the general population of car drivers, interviewing users of the service as well as non-users.

What do economists talk about? This seemingly innocent interrogation conceals a broader and innovative research programme, with the potential to renew the reflection on heterodox economics in a post‐crisis scenario. The aim of this paper is to show that convergence between language for specific purposes and economics is possible, so as to single out the genesis and the emergence of critical economic discourse.

After underlining the necessary collaboration between language and subject‐matter specialists, the paper addresses the question of the problematic use of economics textbooks in English‐speaking countries. Then, it deals with the fascinating question of the multiplicity of specialized meanings in economics. After pointing out the shortcomings of orthodoxy characterized by hyper‐formalization and its inevitable corollary, the mathematical nature of the discipline, it investigates the genesis of critical economic discourse, which requires the acknowledgement of pluralism and the components of heterodoxy, in order to converge towards a process of disciplinary acculturation that goes hand in hand with the learning process of language for specific purposes.

A deep‐seated renewal of economics, consisting of a methodological shift towards the components of heterodoxy, has the potential to enhance the effectiveness of teaching English for economics, so that the latter effectively conveys specialized meaning.

Teaching and researching English for specific purposes necessitates enhanced collaboration between subject‐matter specialists and applied linguists. However, this type of collaboration can be hampered by institutional or socio‐professional obstacles.

Discursive analysis has become indispensable in order to surmount the collective failure of mainstream economics in the aftermath of the global financial crisis. With the help of textbooks of a new kind, one must go beyond the vision of students as mere consumers of knowledge.

Language for specific purposes has long shown interest in economics, but is the reciprocal true? This paper proposes an original association, by putting the two disciplinary fields on an equal footing, and by bringing new synergies forward.

Learning through international strategic alliances is usually influenced by dispersed locations and cultural difference between the countries of the two firms. This research highlights the importance of contextual factors on learning through international strategic alliances. Based on an empirical study of 271 alliances, our findings reveal that successful alliance learning not only depends on the partner’s openness to share knowledge but also relies on the firm’s capacity to identify and absorb such knowledge. Institutional differences between the countries from where partner firms originate are considered to hinder the alliance learning by decreasing the firm’s absorptive capacity and by enhancing knowledge ambiguity. However, our research suggests that frequent direct communication and high levels of mutual trust and reciprocal commitment between partner firms positively moderate the noxious effects of institutional differences on the alliance learning process.

Our Dublin correspondent telegraphed last night:

Controlling paint production. Paint users are placing higher demands on the manufacturer. All paint producers should now consider data acquisition — and possibly automated paint manufacturing if the volumes of certain products will justify it.