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Article
Publication date: 16 February 2010

Geoff Baker and Debra Henson

This study aims to consider the place of employability in universities, with a focus on research‐intensive institutions, and to outline an initiative that was introduced to…

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Abstract

Purpose

This study aims to consider the place of employability in universities, with a focus on research‐intensive institutions, and to outline an initiative that was introduced to promote employability skills development at the University of Nottingham.

Design/methodology/approach

Following a discussion of literature on the promotion of employability in higher education, the development of the “Inside Employment” initiative is outlined. The project was developed using an action research methodology.

Findings

The major findings from each cycle are outlined here, demonstrating the different factors that informed the programme's establishment.

Practical implications

The paper makes a number of recommendations for developing opportunities for employability skills development in universities in general, and research‐intensive universities in particular.

Originality/value

The paper will be of value to those involved in developing employability initiatives in higher education, particularly at research‐intensive institutions.

Details

Education + Training, vol. 52 no. 1
Type: Research Article
ISSN: 0040-0912

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Article
Publication date: 21 October 2013

Sarah Gardiner, Debra Grace and Ceridwyn King

The purpose of this paper is to explore congruency between the self-identity of Baby Boomer, Generation X and Generation Y consumers with the generational label and popularised…

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Abstract

Purpose

The purpose of this paper is to explore congruency between the self-identity of Baby Boomer, Generation X and Generation Y consumers with the generational label and popularised identity of each generational cohort.

Design/methodology/approach

Data were collected using a mixed methods approach of focus groups (n=49) followed by an online survey (n=627) of Baby Boomer, Generation X and Generation Y consumers. Focus group data were thematically analysed. Descriptive, ANOVA and factor analysis was conducted on the survey data.

Findings

The results show that most consumers only have a vague association with their generational label and profile and find it easier to characterise generations that are different to their own. Generation self-identity congruency is greater among members of the Baby Boomer cohort compared to the younger generations. Yet, even in the Baby Boomer cohort, generational identity is not homogenous among its members.

Practical implications

The results challenge the explicit use of generational labels and stereotypes in marketing strategy.

Originality/value

Given the immense interest and application of generational cohort segmentation, understanding whether and why consumers identify with cohort labels and profiles is critical. The paper questions the longevity of generational cohort analysis given the limited understanding and relevance of this concept to consumers.

Details

Marketing Intelligence & Planning, vol. 31 no. 6
Type: Research Article
ISSN: 0263-4503

Keywords

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Book part
Publication date: 24 October 2017

Eric E. Otenyo and Earlene A. S. Camarillo

This essay explores the reactions within police departments toward sexual harassment scandals. The study describes and analyzes reported cases of sexual harassment and misconduct…

Abstract

This essay explores the reactions within police departments toward sexual harassment scandals. The study describes and analyzes reported cases of sexual harassment and misconduct in police departments to discern citizen narratives and political consequences for elected officials. This assessment hypothesizes that political leadership is an essential element in establishing organizational cultures that combat sexual harassment in local governments. The article contributes to the knowledge about possible gaps in agenda setting, especially for a policy area in which knowledge and problem definitions continue to evolve.

Details

Corruption, Accountability and Discretion
Type: Book
ISBN: 978-1-78743-556-8

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Book part
Publication date: 15 November 2005

Rosemary Lauth

Abstract

Details

Lessons in Leadership
Type: Book
ISBN: 978-0-76231-253-5

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