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The purpose of this paper is to investigate and examine the factors contributing to consumers’ mobile shopping continuance intention (CI) of food and non-food items via smartphones and other mobile terminals.

An integrated model was proposed on the basis of the technology acceptance model (TAM) and expectation confirmation model (ECM), focussing on perceived value (PV). The survey responses of 203 Chinese mobile shoppers (m-shoppers) were analysed using structural equation modelling with the partial least squares approach.

The results indicated that perceived usefulness does not motivate all user groups. Furthermore, satisfaction and perceived ease of use significantly impacted different user groups. For online food m-shoppers, value for money (VM) was the most important factor influencing satisfaction and CI. However, perceived usefulness only affected CI for non-food m-shoppers.

Marketers can improve users’ CI by enhancing VM and maximising effectiveness and enjoyment while minimising prices. Moreover, in determining strategies for different users, marketers should identify the behavioural differences among all groups and those between the two classified groups.

This is one of the studies attempting to explain Chinese mobile shopping consumers’ CI, but especially through an integrated model based on TAM and ECM with PV on food and non-food m-commerce perspective. It offers several implications for researchers and practitioners and contributes to the literature of technology acceptance and post-adoption behaviour in m-commerce.

Today, business model innovations leverage digital technologies to gain a competitive advantage and transform business processes. Blockchain is still gaining attention in specific fields and bringing value to business models. There is a dearth of research on how blockchain decentralized autonomous organizations impact organization business model innovations. This study attempts to contribute the body of knowledge based on a review of decentralized autonomous organizations and the business model innovation literature using the integrative and generative approach.

The paper offers an analysis of decentralized autonomous organizations based on digital business models built on the well-established work by Osterwalder and Pigneur (2010). The practical multilayered decentralized autonomous organizations architectural implementation model design is achieved using practical archetypes depicted in the proposed decentralized autonomous organizations business model. The paper evaluates a marketplace comprising 13 decentralized autonomous organizations led platforms with core functionalities.

The paper delivers decentralized autonomous organizations led digital business model canvas elements to explain decentralized autonomous organization business model innovations. It presents the underlying multilayered decentralized autonomous organizations architectural implementation model required to conceptualize a practical business model with an enterprise-ready target operating model.

The paper contributes directly to the practical decentralized autonomous organizations business model canvas, exemplifying the nine elements of decentralized autonomous organizations’ characteristics for any organizational transformation. The tools and accelerators (business model, layered architecture, target operating model and product mapping) developed in the paper address the managerial challenges of redesigning the decentralized business models.

The proposed decentralized autonomous organizations smart contract powered business model provide a digital platform to adhere to rules, follow policies, preserve principles and develop consensus without human interventions. The paper shapes the first of its kind decentralized autonomous organizations marketplace evaluation while mapping it to decentralized autonomous organizations layered architecture product requirement considering business model dimension to adopt actionable target operating model.