This paper aims to establish and empirically test a theoretical framework to explain the impacts of health quick response (QR) technology trust and acceptance on responsible…
Abstract
Purpose
This paper aims to establish and empirically test a theoretical framework to explain the impacts of health quick response (QR) technology trust and acceptance on responsible pandemic travel.
Design/methodology/approach
The study integrates trust, confidence and cooperation theory and the technology acceptance model (TAM) to address the research aim. Adopting a quota sampling approach, a national online survey of 1,089 respondents was conducted across mainland China. Structural equation modelling is applied to evaluate the proposed hypotheses.
Findings
Results indicate that health QR code technology trust can improve travel confidence and mitigate travel fear, which influences travel intention and social distancing practices among tourists. However, tourists’ acceptance of health QR codes encourages social distancing behaviours rather than travel intentions.
Research limitations/implications
The study illustrates the role of health information technology in improving tourist confidence and responsible travel behaviours in a pandemic context. Furthermore, the research supports and adds to the TAM by investigating the relationships between acceptance of health-related technology and pandemic travel behaviour.
Practical implications
This research helps the local government and tourism managers to evaluate the effectiveness of health QR codes in pandemic travel in China. Strategies for improving tourists’ trust, technology adoption and responsible behaviours are provided.
Originality/value
This study differs from existing literature by investigating the innovative technology (i.e., health QR codes) in pandemic travel. Given the prevalence of health QR codes after the COVID-19 outbreak, it fills a knowledge gap and provides advice to improve pandemic travel safety.
研究目的
本文旨在建立并实证检验一个理论框架, 以解释健康快速反应 (QR) 技术信任和接受对负责任的大流行旅行的影响。
研究设计/方法/途径
该研究整合了信任、信心和合作理论以及技术接受模型来解决研究目标。 采用配额抽样的方法, 在中国大陆对 1089 名受访者进行了全国在线调查。 应用结构方程模型来评估提出的假设。
研究发现
结果表明, 健康二维码技术信任可以提高旅行信心并减轻旅行恐惧, 这会影响游客的旅行意愿和社会疏远做法。 然而, 游客对健康二维码的接受鼓励了社会疏远行为, 而不是旅游意图。
研究局限性/影响
该研究说明了健康信息技术在大流行背景下提高游客信心和负责任的旅行行为方面的作用。 此外, 该研究通过调查健康相关技术的接受度与流行病旅行行为之间的关系, 支持并补充了技术接受度模型。
研究实际意义
这项研究帮助当地政府和旅游管理者评估健康二维码在中国大流行旅游中的有效性。 提供了提高游客信任度、技术采用和负责任行为的策略。
研究独创性/价值
这项研究与现有文献的不同之处在于调查了大流行旅行中的创新技术(即健康二维码)。 鉴于 COVID-19 爆发后健康二维码的流行, 它填补了知识空白并提供了改善大流行旅行安全的建议。
Details
Keywords
Fangli Hu, Jun Wen, Danni Zheng and Wei Wang
This paper aims to introduce an under-researched concept, travel medicine, to the hospitality field and proposes future research directions. This paper also highlights the need to…
Abstract
Purpose
This paper aims to introduce an under-researched concept, travel medicine, to the hospitality field and proposes future research directions. This paper also highlights the need to acknowledge the missing link between hospitality and medical science and encourages research on the health of hotel guests, especially those with mental disorders.
Design/methodology/approach
By synthesizing relevant literature, this study proposes a conceptual framework focused on identifying and filling knowledge gaps between hospitality and medical science. Pathways for empirical research on hotel guests’ travel health are suggested accordingly.
Findings
This paper reveals that the topic of travel medicine has been neglected in hospitality, especially in relation to vulnerable hotel guests. Additionally, this study suggests that researchers should move beyond the confines of social science and conduct interdisciplinary hospitality studies. In-depth analyses of hotel guests’ health and safety are also recommended.
Research limitations/implications
This conceptual piece serves as a “provocation” that is exploratory, thus laying a foundation for future interdisciplinary studies bridging hospitality and medical science. This paper offers practical significance for hospitality stakeholders (i.e. academics, practitioners, hotel guests and society) and also provides guidelines on how to create vulnerability-friendly hospitality environments.
Originality/value
To the best of the authors’ knowledge, this study takes an important step toward interdisciplinary research between hospitality and medical science through the lens of travel medicine. This paper offers insight to bridge these disciplines and extend hospitality research into medical science. This paper further identifies an under-investigated topic and feasible research avenues that can offer timely solutions for hospitality academics and practitioners.
Details
Keywords
M. Isabella Cavalcanti Junqueira and Danny Soetanto
The purpose of this paper is to investigate funders' decisions in supporting reward-based crowdfunding (RBCF) in the creative industries by providing insights into the role of…
Abstract
Purpose
The purpose of this paper is to investigate funders' decisions in supporting reward-based crowdfunding (RBCF) in the creative industries by providing insights into the role of trust in the decision-making process of funders. In doing so, the authors examine how trust is developed through online interaction.
Design/methodology/approach
Data were collected from interviews and participation at short-term immersive events and gatherings. In addition, data were gathered from online discussions and social media platforms related to RBCF campaign. Qualitative analysis was performed to offer a deeper understanding of funder decision-making processes.
Findings
New insights were revealed into funder decision-making processes. Using foraging practices, funders participating in RBCF campaigns build trust before framing their final funding judgments. The paper’s findings highlight the interplay of organizational competency with previously uncharted relational dimensions associated with funder decision-making processes. The authors also revealed how nascent and experienced funders differ in their evaluation of risk.
Originality/value
This study offers an understanding of funder decision-making processes in creative RBCF campaigns. Their support of RBCF campaigns in the creative industries can present some potential risks. Further investigation is still required to reveal the funder's decision-making process. By looking at the roles of trust, the authors provide a conceptualization of competence and the relational dimension of trust, and how trust is developed as a means for mitigating risk.
Details
Keywords
Siyu Gong, Li Wang, Peter Peverelli and Danni Suo
Products that espouse environmental ethical principles have received increasing attention in recent years. However, one key barrier against sustainable consumption is that green…
Abstract
Purpose
Products that espouse environmental ethical principles have received increasing attention in recent years. However, one key barrier against sustainable consumption is that green attributes could result in consumer’s expectation of decreased product physical performance. This study aims to investigate how green attributes existing in different product categories affect consumer purchase intention.
Design/methodology/approach
Two experimental studies were conducted to test the hypotheses. Study 1 provides initial evidence of the interaction effects between green attributes and product category on consumer purchase intention. Study 2 replicates the findings of Study 1 and further tests a benefits-based mechanism in the relationship between green attributes and consumer purchase intention.
Findings
The findings show that in the utilitarian product category, products with green peripheral attributes result in a higher purchase intention than those with green core attributes, whereas, in the hedonic product category, products with green core attributes result in a higher purchase intention than those with green peripheral attributes. Furthermore, the authors demonstrate that green attributes, as universal sustainability cues predominantly affect consumers’ perceptions of utilitarian environmental benefits and self-expression benefits, which further enhance their purchase intention towards utilitarian products and hedonic products, respectively.
Originality/value
This study responds to the calls for more empirical studies into discussing the role of green attributes in consumer purchase intention. Furthermore, it uncovers a benefits-based mechanism that explains how green attributes existing in utilitarian product categories and hedonic product categories trigger consumers’ analysis of benefits, leading to positive consumer purchase intention.
Details
Keywords
Danny Woosik Choi, Seoki Lee and Manisha Singal
The purpose of this study is to examine how the lodging market and the state economy affected by Hurricane Sandy have recovered from the damages sustained. Specifically, this…
Abstract
Purpose
The purpose of this study is to examine how the lodging market and the state economy affected by Hurricane Sandy have recovered from the damages sustained. Specifically, this study examines and predicts the influence of revenue management key performance indicators (KPIs) on recovery and lodging revenue in the affected states and the states’ economies. These KPIs include average daily rate (ADR), occupancy and revenue per available room (RevPAR).
Design/methodology/approach
Secondary financial data were collected for the states most damaged by Hurricane Sandy. Subsequently, pooled Ordinary Least Square (OLS) regression was conducted combining time and non-time dependent variables based on the states and radius from the landfall.
Findings
The results indicate that although the lodging market and the state economies have recovered since the onslaught of Hurricane Sandy, certain KPIs still need to improve.
Practical implications
Managerial implications are suggested in terms of dynamic pricing, market-based recovery, the KPIs, federal aid and facility management.
Originality/value
Despite its importance, research on the effects of climate change in the hospitality context has not actively progressed after Hurricane Katrina. Time and non-time dependent variables are combined in this analysis to gain a richer understanding of the impacts and recovery of KPIs on the revenue in the lodging market and the revenue on states’ economies. Additional analysis based on the radius from the landfall of the hurricane was performed to examine the impact and recovery based on geographical proximity.
Details
Keywords
This paper aims to present the case for a new integrated resort business model. It does so by integrating the notion of a smart tourism ecosystem into the concept of dynamic…
Abstract
Purpose
This paper aims to present the case for a new integrated resort business model. It does so by integrating the notion of a smart tourism ecosystem into the concept of dynamic capabilities so as to guide integrated resort theory and practice in an evolving landscape.
Design/methodology/approach
The theoretical model is derived from synthesising the gaps surrounding literature that contextualises business models and the relatively scarce body of knowledge related to integrated resort business models.
Findings
Integrated resorts are characterised by strategies using a follower mentality. Destinations seeking to create new integrated resorts largely emulate existing product or service points of differentiation, though such attempts are often quickly eroded by competition. By integrating the smart tourism ecosystem to the theoretical framework, this conceptual paper elucidates how an information-rich environment can help to better realise sustainable competitive advantages.
Research limitations/implications
This conceptual paper will require empirical data to validate the theoretical model. Implications stemming from the research will hasten greater social networks that need to be incorporated to foster timely and necessary circulation of information to attain optimal outcomes generated by the dynamic capability effect.
Originality/value
This paper re-conceptualises the business model for integrated resorts. By integrating the notion of smart tourism ecosystems to business model literature, the paper illuminates how integrated resorts can be better positioned in adapting to the changing operating environments.
Details
Keywords
While envy has been widely explored in psychology literature, theoretical understanding of the effects of envy on consumers’ emotional responses to brands is promising but under…
Abstract
Purpose
While envy has been widely explored in psychology literature, theoretical understanding of the effects of envy on consumers’ emotional responses to brands is promising but under explored. Therefore, this study aims to apply cases of envy and psychological distance to consumers to examine whether the style of brand storytelling can moderate brand preference.
Design/methodology/approach
Three experimental studies were conducted to test the hypotheses. Experiment 1 investigated the effect of envy on consumer evaluations of an advocated brand, through viewing a series of advertisements that varied in brand storytelling styles. A total of 104 working students were randomly assigned to a 2 (brand storytelling: underdog vs top dog) single factorial design. Experiment 2 investigates the effect of envy on consumer evaluations of the advocated brand through viewing advertisements that varied in psychological distance. A total of 108 working students were randomly assigned to a 2 (psychological distance: proximal vs distant) single factorial design. Experiment 3 investigated the effect of envy on evaluations of the brand through viewing advertisements that varied in brand storytelling style and psychological distance. A total of 208 working students were randomly assigned to a 2 (underdog vs top dog) × 2 (proximal vs distant psychological distance) between-subject factorial design.
Findings
Results demonstrate that for consumers experiencing benign and malicious envy, advertisements characterized by brand storytelling (underdog vs top dog) and psychological distance (proximal vs distant) will elicit differential brand preferences.
Originality/value
This research takes up the call to address the limited attention given to envy in the context of brand advertising. Specifically, this research aims to explore how consumer envy influences brand preference and the role of moderating effects such as brand storytelling and psychological distance in this context.
Details
Keywords
Jing (Daisy) Lyu, Yan Danni Liang and Durga Vellore Nagarajan
Live Streaming Marketing has emerged as a transformative medium, facilitating real-time product promotion and brand messaging and reshaping consumer engagement. However, knowledge…
Abstract
Purpose
Live Streaming Marketing has emerged as a transformative medium, facilitating real-time product promotion and brand messaging and reshaping consumer engagement. However, knowledge of the impact of Store Atmospheric cues within live streaming contexts remains scarce. This research delves into the dynamic interplay between streamers and viewers across diverse live streaming platforms, with a focus on the impact of distinct atmospheric cues. It also seeks to explore prosocial behavior and integrate elements of social comparison theory.
Design/methodology/approach
We conducted semi-structured interviews with 14 streamers and 26 viewers. Participants who were active on streaming platforms and had experience of multiple live streaming sessions were purposively identified. The thematic coding approach and NVivo 12 software were employed to gain a nuanced understanding of live streaming dynamics.
Findings
Our findings highlight the significant role of emerging atmospheric cues in shaping immersive streaming experiences and fostering prosocial behavior. Additionally, we observed three formats of upward social comparisons between streamers and viewers, wherein viewers compared themselves with streamers and peers, and streamers engaged in comparisons with more experienced counterparts. This finding contributes to a sense of digital community and positive interactions because of live streaming adoptions.
Originality/value
By extending the application of social comparison theory, this study provides valuable insights for practitioners and scholars, enriching the understanding of both streamers’ and viewers’ psychological behavior and the dynamics of virtual retail settings.
Details
Keywords
The purpose of this paper is to explore how a neo-liberal nationalist discourse of China imagines the spatial identity of the post-1997 Hong Kong with reference to Lost in Hong…
Abstract
Purpose
The purpose of this paper is to explore how a neo-liberal nationalist discourse of China imagines the spatial identity of the post-1997 Hong Kong with reference to Lost in Hong Kong, a new Chinese middle-class film in 2015 with successful box office sales.
Design/methodology/approach
Textual analysis with the aid of psychoanalysis, postcolonial studies and semiotics is used to interpret the meaning of the film in this study. The study also utilizes the previous literature reviews about the formation of the Chinese national identity to help analyze the distinct identity of the Chinese middle class today.
Findings
The discussion pinpoints how the new Chinese middle class as neo-liberal nationalists take Hong Kong as a “bizarre national redemptive space”. While Hong Kong is cinematically constructed as such a national other, this paper argues that the Hong Kong in question stands not for itself but in a form of “reverse hallucination” for pacifying the new Chinese middle class’ trauma under the rapid neo-liberalization of China in the 1990s.
Originality/value
This paper shows the new of formation of the Chinese nationalist’s discourse, especially the new Chinese middle-class discourse on Hong Kong after 1997.
Details
Keywords
Emmanuel Imuetinyan Aghimien, Danny Hin Wa Li and Ernest Kin-Wai Tsang
This paper reviews extant studies on bioclimatic architecture with a view of revealing the focus areas of past studies and mapping out future research directions useful in…
Abstract
Purpose
This paper reviews extant studies on bioclimatic architecture with a view of revealing the focus areas of past studies and mapping out future research directions useful in achieving building energy efficiency.
Design/methodology/approach
A mixed-method systematic review that integrates quantitative and qualitative analysis was adopted. The bibliographic data were extracted from the Scopus database, and a scientometric analysis was conducted to analyse the data quantitatively. Qualitative content analysis is then presented, which provided a basis for mapping out trends and gaps in current knowledge.
Findings
It is observed that there has been a rise in the number of studies on bioclimatic architecture over the last two decades. Past studies have focused on sustainability, building performance simulation, building climatology and energy use, solar energy applications and passive cooling. Artificial intelligence, algorithm coupling and acoustic comfort were some of the emerging areas discovered in this study.
Research limitations/implications
The study reveals research gaps that researchers can investigate.
Practical implications
The information provided can help the building industry stakeholders in decision-making. It serves as a guideline for maximising the potential benefits of adopting bioclimatic designs in the building industry. Furthermore, it provides references that aid policy formulation for government agencies and corporate organisations.
Originality/value
The study fills the literature gap caused by the need for a holistic literature review that relates bioclimatic architecture and its energy efficiency implications. It is also the first study on bioclimatic architecture that adopts a mix of scientometric and qualitative analysis for analysing past studies on bioclimatic architecture.