Silvia Midori Saito, Mariane Carvalho de Assis Dias, Daniela Ferreira Ribeiro, Regina Célia dos Santos Alvalá, Daiane Batista de Souza, Rodrigo Amorim Souza de Moraes Santana, Pilar Amadeu de Souza, Júlia Vicente Martins Ribeiro and Claudio Stenner
This paper aims to shed some light on the distribution of population, living in disaster risk areas in Brazil, on the intra-urban scale. The following three aspects are evaluated…
Abstract
Purpose
This paper aims to shed some light on the distribution of population, living in disaster risk areas in Brazil, on the intra-urban scale. The following three aspects are evaluated in this paper: the distribution of exposed population according to municipal size classification; the population density in disaster risk areas; and the municipal human development classification for the municipalities with disaster risk areas.
Design/methodology/approach
This research is based on an explorative approach. The main database used is a result of the association of landslide and flood risk areas to demographic census, available for 825 Brazilian municipalities. Additional databases were integrated to characterize disaster risk management and municipal human development.
Findings
The results revealed that the population exposed to disaster areas is concentrated within the capitals and small cities in the country. Moreover, disaster risk areas are densely populated even in small cities, suggesting that it is a reality faced not only by the larger cities. Finally, disaster risk areas exist even inside municipalities with a high level of human development.
Practical implications
These findings could contribute to the understanding of the spatialisation of disaster risk in Brazil, a primordial step for the reduction of human losses.
Originality/value
A novel perspective about the Brazilian population exposed to disaster risk was obtained, revealing a current issue faced by the municipalities independent of the size classification and level of human development.
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Barbara de Lima Voss, David Bernard Carter and Bruno Meirelles Salotti
We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in…
Abstract
We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in the construction of hegemonies in SEA research in Brazil. In particular, we examine the role of hegemony in relation to the co-option of SEA literature and sustainability in the Brazilian context by the logic of development for economic growth in emerging economies. The methodological approach adopts a post-structural perspective that reflects Laclau and Mouffe’s discourse theory. The study employs a hermeneutical, rhetorical approach to understand and classify 352 Brazilian research articles on SEA. We employ Brown and Fraser’s (2006) categorizations of SEA literature to help in our analysis: the business case, the stakeholder–accountability approach, and the critical case. We argue that the business case is prominent in Brazilian studies. Second-stage analysis suggests that the major themes under discussion include measurement, consulting, and descriptive approach. We argue that these themes illustrate the degree of influence of the hegemonic politics relevant to emerging economics, as these themes predominantly concern economic growth and a capitalist context. This paper discusses trends and practices in the Brazilian literature on SEA and argues that the focus means that SEA avoids critical debates of the role of capitalist logics in an emerging economy concerning sustainability. We urge the Brazilian academy to understand the implications of its reifying agenda and engage, counter-hegemonically, in a social and political agenda beyond the hegemonic support of a particular set of capitalist interests.
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Carla Mascarenhas, Carla S.E. Marques, Anderson R. Galvão, Daniela Carlucci, Pedro F. Falcão and Fernando A.F. Ferreira
The purpose of this paper is to examine how important technology transfer offices (TTOs) – which in Portuguese are called “industrial property support offices” or GAPIs – are in…
Abstract
Purpose
The purpose of this paper is to examine how important technology transfer offices (TTOs) – which in Portuguese are called “industrial property support offices” or GAPIs – are in terms of fostering patent applications and technology transfer in countries characterized by low performance records in these activities.
Design/methodology/approach
Among the existing 23 Portuguese GAPIs, only eight agreed to provide answers to a semi-structured questionnaire survey. Content analysis was performed on the data collected using NVivo software.
Findings
The results show that GAPIs play an important role in the innovation life-cycle, speeding up the transfer of knowledge and technology to society. The regulation of intellectual property (IP) ownership and royalty sharing with inventors was identified as a major result, strengthening entrepreneurial universities’ role. In addition, after the GAPIs were created, networks were formed that facilitate the sharing of knowledge and experience and promote the development of further collaborative partnerships.
Practical implications
This study’s results offer new insights into how GAPIs contribute to socio-economic growth by fostering more entrepreneurial universities and increasing the transfer of technology to society. In addition, these offices promote the creation of networks between GAPIs, enabling them to leverage universities’ potential for participation in socio-economic development.
Originality/value
No previous research has focused on GAPIs/TTOs’ point of view regarding policies that enhance IP and technology/knowledge transfer.
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Daniela Maria Rodrigues, Jéssica Ferreira Rodrigues, Vanessa Rios de Souza, João de Deus Souza Carneiro and Soraia Vilela Borges
One way to increase the availability and to add more value to exotic Brazilian fruits is to develop new products. However, prior to product development, there is a need to know…
Abstract
Purpose
One way to increase the availability and to add more value to exotic Brazilian fruits is to develop new products. However, prior to product development, there is a need to know consumer’s preferences and target audience. The purpose of this paper is to investigate the influence of different characteristics of Cerrado fruit preserves on the intention to purchase using conjoint analysis.
Design/methodology/approach
Conjoint analysis evaluated three factors with three levels each, defined by focus group technique. The attributes and levels evaluated were: flavor (marolo, marolo and soursoup, marolo, soursoup and sweet passion fruit), nutritional information (light, diet and absent) and health claims (aids reduction of cardiovascular disease risk; aids reduction of blood cholesterol; aids activation and regulation of the gastrointestinal system).
Findings
The results of conjoint analysis led to three consumers’ groups. Group 1 (majority) were more influenced by flavor (IR=26.5 percent) and nutritional information (IR=59.3 percent). Groups 2 and 3 were greatly influenced by flavor and nutritional information, respectively. Health claims influenced weakly on the intention to purchase regardless the groups. Thus, the concept of Cerrado fruit preserves for each group was different.
Originality/value
This research contributes to future studies, supporting the development of products based on Cerrado fruits and the variety of products on the market. There are few research works using conjoint analysis to evaluate consumer preferences in the early stages of new product development, which makes this paper even more relevant.
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The aim of this chapter is twofold: first, it will discuss the roots and the aims of the curriculum reform launched in Portugal in 2017, suggesting that it shows the influence of…
Abstract
The aim of this chapter is twofold: first, it will discuss the roots and the aims of the curriculum reform launched in Portugal in 2017, suggesting that it shows the influence of international policy borrowing. Secondly, it aims to present and to discuss the trends that this reform is putting in place, highlighting some successful practices as well some misconceptions and controversial practices. To accomplish such aims, it follows the analytical framework that inspires this book, namely the approach that understands curriculum making as a dynamic process of interactions between different layers of the system, emphasizing the meso and the micro layers of curriculum decision-making. The focus on the experimental period that this chapter narrates is also an opportunity to analyse dynamics among the layers of curriculum making.
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Cláudia Miranda Veloso, Daniela Magalhães, Bruno Barbosa Sousa, Cicero Eduardo Walter and Marco Valeri
The aim of this paper is to understand the importance of consumer loyalty in the specific context of Hotel Family Business. This study proposes a conceptual model to examine how…
Abstract
Purpose
The aim of this paper is to understand the importance of consumer loyalty in the specific context of Hotel Family Business. This study proposes a conceptual model to examine how perceived service quality and corporate social responsibility (SCR) influence guest satisfaction and loyalty, and also how they relate to corporate image, perceived value and price.
Design/methodology/approach
Through the structural equation model (SEM), a research model was proposed to examine SQ and CSR affect satisfaction and loyalty to the Douro Family Hotel and also, how they interact with corporate image, perceived value and price. The main purpose is to analyse the drivers of guest loyalty and its importance for the development and sustainability of family hotels in Douro (Portugal).
Findings
The results of the study indicate that CSR and SQ perceived by the guest have a direct and positive effect on guest satisfaction and loyalty to Douro family hotels. These variables are also determinants of the perceived value, corporate image and price.
Research limitations/implications
The sample is restricted and obtained by the convenience technique, but with sufficient size for the application of the structural equations model. However, the results obtained cannot be generalised to all hotels or contexts, as they only reflect information on family hotels in the Douro.
Practical implications
Family businesses are a substantial share of the European economy, from the industrial sector to the services industry, including also hospitality. In Portugal, family businesses likewise play a key role, both in terms of wealth creation and job creation.
Originality/value
These findings provide knowledge to family hotels on how they should implement a CSR policy that promotes service quality, corporate image and guest satisfaction, and therefore their loyalty and the competitiveness of the family hotel business.
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Julia Marcet Alonso, Elizabeth Parsons and Daniela Pirani
This paper aims to explore how a global fashion retailer uses a social media platform to build an appeal via a process of online employer branding.
Abstract
Purpose
This paper aims to explore how a global fashion retailer uses a social media platform to build an appeal via a process of online employer branding.
Design/methodology/approach
The study involved a narrative and thematic analysis of posts of a global fashion retailer on LinkedIn. The authors sampled organisational posts and the responses they received over a six-month period.
Findings
The organisation uses carefully curated success stories of “ideal” existing employees to build an appeal based on the values of growth and belonging. While varied, the responses of platform users tend to be limited to brief contributions, questioning the success of the organisation’s attempts at creating an appeal.
Research limitations/implications
The authors argue that employer branding literature needs a new conceptual toolbox, which better reflects the mediated, affective and networked nature of platforms.
Practical implications
To avoid career-washing, employer brands should engage with the networked nature of platforms, fostering authentic conversations with users rather than using platforms merely as a billboard to post content.
Originality/value
The authors theorise the appeal of the employer brand through the concept of the “employer brand promise”. Furthermore, they show how, on social networks, this promise attempts to create value through meaningful engagement. They also conclude by observing how the employer brand promise can act as a form of career-washing, where there is a significant dis-connect between the promise offered and the reality of retail work on the ground.
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Ricardo Chalmeta and Adriana M. Barbeito-Caamaño
This study aims to contribute to the field of computer systems for sustainability research. It proposes a framework for sustainability awareness using online social networks…
Abstract
Purpose
This study aims to contribute to the field of computer systems for sustainability research. It proposes a framework for sustainability awareness using online social networks (OSNs) by analyzing major research streams of the current state of knowledge and different bibliometric variables, and identifies a future research agenda in the field.
Design/methodology/approach
The preferred reporting items for systematic review and meta-analysis (PRISMA) methodology, content analysis and bibliometric tools were employed to identify, select, collect, synthesize, analyze and evaluate all research published on sustainability awareness using OSNs to provide complete insight into this research area.
Findings
This study proposed a framework comprising four categories for sustainability awareness using OSNs. These four categories are: the key factors to success, analysis of existing tools, proposal of new methods, approaches and theoretical frameworks, and case examples. In addition, this study synthesized the future research challenges for each category of the proposed framework.
Originality/value
Fostering sustainability awareness and sustainable behavior using OSNs is a growing area of research that seeks cultural change in society to achieve sustainable development. Through OSNs, people can discover and become aware of the consequences of unsustainable practices and habits in society, and learn how to develop sustainable behavior.
Peer review
The peer review history for this article is available at https://publons.com/publon/10.1108/OIR