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European Journal of Management and Business Economics, vol. 32 no. 4
Type: Research Article
ISSN: 2444-8451

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Article
Publication date: 7 February 2022

Cristina Blanco González-Tejero and Cayetano Medina Molina

The purpose of this study is to assess the impact of corporate entrepreneurship. To this end, the learning process of the individual in skills, competencies and agile…

1286

Abstract

Purpose

The purpose of this study is to assess the impact of corporate entrepreneurship. To this end, the learning process of the individual in skills, competencies and agile methodologies is considered, as well as the influence of corporate culture, ways of working and organizational capabilities in small and medium enterprises (SMEs).

Design/methodology/approach

This study was performed by means of an email survey questionnaire, conducted on 241 SMEs in Madrid and Guadalajara (Spain). The hypotheses were tested with structural equation modeling (SEM).

Findings

The results yielded a positive and direct link between the organization and the training of business leaders in programs of skills and competencies, as well as between this training and corporate entrepreneurship processes carried out in the organization. However, there is an indirect relationship between organizational activity and processes of the organization and intrapreneurship activities.

Research limitations/implications

The research provides a practical contribution to the SME perspective and raises awareness of the importance of intrapreneurial activities for business development. Hence, it becomes relevant to focus on training plans that have a direct impact on the development of business innovations that lead to corporate entrepreneurship.

Originality/value

This research contributes to contextualize and enrich the literature on corporate entrepreneurship by addressing the gap related to corporate culture, innovation and skills, through a model that shows the relationship between the variables.

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Journal of Enterprising Communities: People and Places in the Global Economy, vol. 16 no. 1
Type: Research Article
ISSN: 1750-6204

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Article
Publication date: 25 September 2019

Cristina Sánchez-Blanco

This paper aims to clarify whether J. Walter Thompson (JWT)’s planning and research tradition gave rise to the concept of Account Planning. In addition, it seeks to analyse the…

318

Abstract

Purpose

This paper aims to clarify whether J. Walter Thompson (JWT)’s planning and research tradition gave rise to the concept of Account Planning. In addition, it seeks to analyse the different planning methodologies that preceded Account Planning to highlight how it emerged at JWT London. A further goal is to understand the impact of Account Planning, which sought to achieve effective advertising through detailed consumer insight and has transformed the multinational JWT as a whole and the advertising sector in general.

Design/methodology/approach

The methodology is based mainly on the analysis of primary research conducted on original files donated to Duke University Library (North Carolina, USA) by the multinational J. Walter Thompson.

Findings

Account Planning emerged in 1968 in London as a consequence of the research and planning tradition that already existed at JWT. JWT’s corporate culture established the importance of the Account Planning approach that was valued by advertisers and spread to all offices. The planning tools used by the multinational today are updated versions of those that were designed from 1960 onwards.

Research limitations/implications

The historical approach taken here precludes an analysis of the current reality of Account Planning. In future research, it would be useful to carry out in-depth interviews with professionals to explore how they apply planning tools that represent updated versions of those that were developed 50 years ago.

Originality/value

This paper’s main interest lies in the fact that it is based on original, unpublished sources, an approach that makes it possible to reassess previous findings.

Details

Journal of Historical Research in Marketing, vol. 12 no. 1
Type: Research Article
ISSN: 1755-750X

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Article
Publication date: 23 May 2022

Xuemei Xie, Huimiao Zhang and Cristina Blanco

Family businesses often lack sufficient knowledge about digital business model innovation digital business model innovation (BMI). This study's purpose was to analyze how and when…

1853

Abstract

Purpose

Family businesses often lack sufficient knowledge about digital business model innovation digital business model innovation (BMI). This study's purpose was to analyze how and when organizational readiness for digital innovation exerts a positive impact on family businesses' digital BMI. To do so, the authors examined the mediating effect of the familiness learning mechanism and the moderating effect of family involvement on this relationship.

Design/methodology/approach

A quantitative survey method was used to collect the data for this study. Using a sample of 282 family businesses involved in manufacturing in China, the authors conducted hierarchical regression analyses to evaluate the authors' theoretical model.

Findings

The results of this work demonstrate a positive relationship between organizational readiness for digital innovation and family businesses' digital BMI, and the find that the familiness learning mechanism mediates this relationship. The findings also show that second-generation family involvement in management moderates the direct effect of organizational readiness for digital innovation on the familiness learning mechanism, as well as the indirect effect of organizational readiness for digital innovation on digital BMI via the familiness learning mechanism. Moreover, the results establish that family involvement in ownership moderates the direct effect of the familiness learning mechanism on digital BMI, as well as the indirect effect of organizational readiness for digital innovation on digital BMI via the familiness learning mechanism.

Practical implications

This study provides practical contributions to the literature on family businesses and to public policy, providing concrete suggestions for fostering digital innovation in family enterprises. This study also enriches our understanding of the unique conditions by which family businesses can successfully implement digital BMI.

Originality/value

This research confirms that organizational readiness for digital innovation is an antecedent of digital BMI. This finding offers a new perspective that helps explain what might lead family businesses to engage in digital BMI. This study also places the familiness learning mechanism into a theoretical framework, which expands the current understanding of how organizational readiness for digital innovation facilitates digital BMI. Moreover, this work provides new insights into the boundary conditions by which organizational readiness for digital innovation affects the digital BMI of family businesses in terms of second-generation family involvement in management and family involvement in ownership.

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International Journal of Entrepreneurial Behavior & Research, vol. 29 no. 1
Type: Research Article
ISSN: 1355-2554

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Article
Publication date: 17 December 2024

Alicia Ramírez-Orellana, Silvia Giralt-Escobar and Cristina Blanco-González-Tejero

This paper explores effective management strategies to optimise corporate value in the pharmaceutical industry. It uses key variables such as research and development (R&D), board…

25

Abstract

Purpose

This paper explores effective management strategies to optimise corporate value in the pharmaceutical industry. It uses key variables such as research and development (R&D), board gender diversity, and environmental, social and governance (ESG) factors.

Design/methodology/approach

Given the dynamic and multifaceted nature of corporate innovation and its impact on performance, 53 pharmaceutical companies were examined using partial least squares structural equation modelling (PLS-SEM). This methodology enabled exploration of causal and predictive relationships in corporate value and management.

Findings

Greater investment in R&D drives innovation and future growth. Despite the short-term financial impact, R&D investment reflects a strategic emphasis on long-term growth and sustainability in the pharmaceutical industry. Management effectiveness mediates the effects of gender diversity on increasing corporate value. The ESG score is the least relevant variable for assessing the value of pharmaceutical companies. It contributes to improving management practices but is not fully considered in the overall corporate value of a company taking into account the selected database.

Practical implications

Pharmaceutical companies can use these findings to adjust and optimise their investment in R&D. They can thus direct their strategies towards more ethical and sustainable practices, thereby enhancing effectiveness and competitiveness. The combination of these elements provides an opportunity to develop integrated management strategies.

Originality/value

This research explores innovative strategies to enhance corporate value, emphasising the pivotal role of R&D and ESG factors. It reveals the intricacies of the pharmaceutical landscape and provides solutions for organisational strategy.

Details

European Journal of Innovation Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1460-1060

Keywords

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Article
Publication date: 16 July 2024

Cristina Blanco González Tejero, Klaus Ulrich and Samuel Ribeiro-Navarrete

Organizational sustainability in the changing market requires adequate management of resources and opportunities; thus, entrepreneurship and digitization have acquired special…

134

Abstract

Purpose

Organizational sustainability in the changing market requires adequate management of resources and opportunities; thus, entrepreneurship and digitization have acquired special relevance as key elements in the training programs offered for employee’s development. In order to analyze whether employee motivations influence corporate entrepreneurial development and consider the influence of this type of training program on intrapreneurial activity, a survey of 241 small and medium-sized enterprises (SMEs) in the Community of Madrid was carried out.

Design/methodology/approach

The analysis was conducted using the fuzzy set qualitative comparative analysis (fsQCA) methodology.

Findings

This analysis provides a new perspective for the research of the training programs proposed and puts forward recommendations to achieve an approach that favors entrepreneurial development. The paper concludes by discussing the implications for managers and business leaders and showing actions to integrate digitalization with transversal value for continuous and sustainable development.

Originality/value

The value of this article lies in demonstrating that training in entrepreneurial skills or digital tools is not a necessary variable for the presence of entrepreneurship in the organization; however, an absence of training in these areas does imply that intrapreneurial characteristics do not develop.

Details

Management Decision, vol. 62 no. 10
Type: Research Article
ISSN: 0025-1747

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Article
Publication date: 5 March 2024

Anne Yenching Liu, Maria Dolores Botella Carrubi and Cristina Blanco González-Tejero

This study investigates how personality traits influence individuals’ intention to become community group buying (CGB) leaders.

397

Abstract

Purpose

This study investigates how personality traits influence individuals’ intention to become community group buying (CGB) leaders.

Design/methodology/approach

Data include 517 valid questionnaires that are employed to examine the research model and test the hypotheses using partial least squares structural equation modeling.

Findings

This study reveals that among the Big Five personality traits, extroversion and neuroticism have more impact on the perceived ease of use and usefulness of social media, and individuals with high levels of these traits are more likely to become CGB leaders. Perceived ease of use only mediates the relationship between agreeableness and CGB leader intention, whereas perceived usefulness mediates the relationships between conscientiousness and CGB leader intention and neuroticism and CGB leader intention.

Originality/value

This study can serve as a catalyst for advancing the exploration of how personality traits and social media affect the intention of being CGB leaders. In addition, the study investigates the mediating effect of social media technology acceptance obtaining valuable insights into how social media affects individuals’ intention to become CGB leaders, expanding the research in this field.

Highlights

  • (1)

    Individuals with extroversion, neuroticism, and conscientiousness personality traits exhibit higher perceived ease of use and usefulness of social media.

  • (2)

    Unlike previous research suggested, neurotic individuals appear to be attracted to becoming community group buying (CGB) leaders.

  • (3)

    Individuals with high agreeableness are encouraged by ease in pursuing CGB leadership.

  • (4)

    Perceived usefulness mediates the relationship between conscientiousness and CGB leadership intention and neuroticism and CGB leader intention.

Individuals with extroversion, neuroticism, and conscientiousness personality traits exhibit higher perceived ease of use and usefulness of social media.

Unlike previous research suggested, neurotic individuals appear to be attracted to becoming community group buying (CGB) leaders.

Individuals with high agreeableness are encouraged by ease in pursuing CGB leadership.

Perceived usefulness mediates the relationship between conscientiousness and CGB leadership intention and neuroticism and CGB leader intention.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 30 no. 4
Type: Research Article
ISSN: 1355-2554

Keywords

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Article
Publication date: 12 August 2022

Dolores Botella-Carrubi, Samuel Ribeiro-Navarrete, Klaus Ulrich and Cristina Blanco González-Tejero

Business growth is one of the most studied areas over the years. However, with the current uncertainty and entrepreneurial dynamism it becomes relevant to consider new variables…

595

Abstract

Purpose

Business growth is one of the most studied areas over the years. However, with the current uncertainty and entrepreneurial dynamism it becomes relevant to consider new variables such as entrepreneurial skills and competencies that influence its development. Accordingly, this research refers to the impact that the individual's skills have on the entrepreneurial environment. For this purpose, a survey has been developed of employees of different organizations considering the variables of high degree of proactivity in the employees' attitude, entrepreneurial training, innovation, previous experience or risk aversion.

Design/methodology/approach

The research has been conducted through fuzzy set qualitative comparative analysis (fsQCA) and the result shows the differences between the combination of variables for business growth through the consideration of sales growth and profit.

Findings

The results of this research provide new insights that allow the development and boosting of business growth.

Originality/value

The main contribution of this work is to pay attention to the human team of startups and show the role that this has in their growth.

Details

Management Decision, vol. 62 no. 8
Type: Research Article
ISSN: 0025-1747

Keywords

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Article
Publication date: 29 November 2022

Cristina Blanco-Gonzalez-Tejero and Enrique Cano-Marin

The main purpose is to provide a global understanding of the role of women in entrepreneurship and family businesses, enabling the evaluation of the impact and the sentiment their…

360

Abstract

Purpose

The main purpose is to provide a global understanding of the role of women in entrepreneurship and family businesses, enabling the evaluation of the impact and the sentiment their role generates. To this end, empowerment and businesswomen's positioning through user-generated content (UCG) on Twitter is assessed.

Design/methodology/approach

The research is carried out from a quantitative and qualitative perspective through the evaluation of UGC from the social platform Twitter. A total of 37,852 tweets have been collected and subsequently analysed about the role of entrepreneurial women. For that purpose, a set of supervised machine learning algorithms have been developed for sentiment analysis, as a natural language processing (NLP) technique, outlining random forest as the one with the highest accuracy. Finally, social network analysis (SNA) techniques and graph theory are applied to a generated text-to-network, which enables the identification of the most relevant topics in the discussion.

Findings

The results revealed a positive relationship in the sentiment of the generated content in relation to women entrepreneurs and leaders. An increasing trend was evidenced in the number of published tweets, as well as in the identified topics, highlighting the needs and challenges faced by women in the business environment as the most widely discussed.

Research limitations/implications

The study develops both theoretical and practical implications so that the findings result in applications in academia and society. The performed analysis creates consciousness about the challenges of women in society, specifically in entrepreneurship.

Originality/value

The study contributes to further enriching the literature on women's entrepreneurship by addressing UGC via Twitter around the role of women, entrepreneurship and power positions.

Details

Journal of Family Business Management, vol. 13 no. 3
Type: Research Article
ISSN: 2043-6238

Keywords

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Article
Publication date: 15 August 2024

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

60

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

The paper identifies both individual factors and training-related factors that foster the development of intrapreneurship within organizations.

Originality/value

The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Details

Strategic Direction, vol. 40 no. 7
Type: Research Article
ISSN: 0258-0543

Keywords

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